Ranking Score Explained

Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Bay of Islands Campervans.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Bay of Islands Campervans

Valid Reviews

88 Valid Reviews

The Bay of Islands Campervans experience has a total of 92 reviews. There are 88 valid reviews that are included when calculating the ranking score and 4 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 88 valid reviews:

Rating Count Percentage
10/10 71
81%
9/10 15
17%
8/10 0
0%
7/10 1
1%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 1
1%
2/10 0
0%
1/10 0
0%

97.16% Average

The raw data average (mean) for all the Bay of Islands Campervans valid reviews is 97.16% and is based on 88 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

6 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 88 valid reviews, the experience has 6 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 6 face-to-face reviews:

Rating Count Percentage
10/10 3
50%
9/10 2
33%
8/10 0
0%
7/10 1
17%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

91.67% Average

The raw data average (mean) for all the Bay of Islands Campervans face-to-face reviews is 91.67% and is based on 6 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

96.86%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Maaike 3/10 2152 days 62%
Pam 10/10 2458 days 100%
Mark Stegers 7/10 2805 days 43%
Lee Rasmussen 10/10 2850 days 79%
Arlette Pfister 10/10 2881 days 78%
Iramackers 10/10 3126 days 65%
Heinrich Wolff 10/10 3126 days 65%
Gijs de Man 10/10 3156 days 63%
Sue Flint 10/10 3156 days 63%
Rw Mclean 10/10 3156 days 63%
Janice Cooke 10/10 3187 days 61%
Stan van Galen 10/10 3187 days 61%
Alan and Yvonne 10/10 3216 days 60%
Brian & Jules 10/10 3216 days 60%
Robin Ings 10/10 3222 days 35%
Sandra 10/10 3222 days 35%
lous en robbert schneider 9/10 3247 days 58%
Karen Owens 10/10 3247 days 58%
Janina Kufluk-Thackery 10/10 3309 days 55%
Jan en Gerda Achterkerk 10/10 3340 days 53%
VincentenAnnemarie 10/10 3340 days 53%
Heather Kuisle 10/10 3369 days 52%
Fred Mijzen 10/10 3522 days 44%
andrew Pullan 9/10 3581 days 40%
Brenda Dunn 10/10 3581 days 40%
Arjan & Selma 'The Dutch' 10/10 3581 days 40%
Ingrid Janssen 10/10 3612 days 39%
Terry Howells 9/10 3612 days 38%
Mia and Jack 9/10 3612 days 38%
Jean & John Gregory 10/10 3612 days 39%
Anke & Rainer Ott 10/10 3613 days 39%
oren schnabel 10/10 3643 days 37%
Gunter Haegele 10/10 3643 days 37%
Shelly Weissbrem 10/10 3644 days 22%
Oensel 9/10 3673 days 35%
Cheryl Rymer 10/10 3673 days 36%
Jan Dufraing 10/10 3673 days 36%
Ian Harris 10/10 3673 days 36%
Charles Schaasberg 10/10 3673 days 36%
Fred Brown 10/10 3704 days 34%
RudyHermsen 10/10 3734 days 32%
Daniel Barnes 10/10 3826 days 27%
Laim Thompson 10/10 3888 days 24%
Andreas Mouteiro 9/10 3897 days 13%
Matthias Michaellyn 10/10 3978 days 19%
Janet McCall 10/10 3978 days 19%
Chris en Linda 10/10 4009 days 18%
WandA 10/10 4009 days 18%
Henk Schoonrewoerd 10/10 4070 days 14%
Caroline 10/10 4070 days 14%
DickenBertine 10/10 4070 days 14%
Marilyn Pitt 10/10 4070 days 14%
Belle Yang 10/10 4070 days 14%
Pieter Cox 10/10 4099 days 13%
Doug Clarke 10/10 4161 days 10%
Menno van der Veen 9/10 4191 days 8%
John Lewis 10/10 4284 days 3%
Ageeth Borgeld 9/10 4284 days 3%
Theo & Ineke 10/10 4284 days 3%
TheoThea 9/10 4312 days 2%
paulus 10/10 4343 days 0%
EllyBert 9/10 4343 days 0%
Marijke en Jacob Jan 10/10 4343 days 0%
Puma17 10/10 4343 days 0%
donna claydon 10/10 4343 days 0%
Corina Ostaden 9/10 4343 days 0%
TjeCo 10/10 4404 days 25%
Johanenagaath 10/10 4404 days 25%
Carotijn 10/10 4404 days 25%
LeoLui 10/10 4435 days 25%
gouldam 10/10 4618 days 25%
AussieTraveller 9/10 4618 days 25%
Hans Bet 9/10 4630 days 14%
the2rrs 10/10 4649 days 25%
MartinEma 10/10 4678 days 25%
Jorrit5154Froukje 10/10 4678 days 25%
MarcelenJet 10/10 4709 days 25%
jose_en_wim 9/10 4709 days 25%
MaGer 10/10 4709 days 25%
DurkRieka 10/10 4740 days 25%
vakantiegangers 10/10 4770 days 25%
Brommi 10/10 4830 days 25%
hans09willy07 10/10 4953 days 25%
alex Claydon 10/10 4984 days 25%
jeroenschenk 10/10 5074 days 25%
Charlotte Bakker 9/10 5074 days 25%
wimannyyoungseniors 10/10 5105 days 25%
Frankvthekke 10/10 5135 days 25%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Bay of Islands Campervans experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-7.05% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 43 days. The Bay of Islands Campervans experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Bay of Islands Campervans experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -3.99%
198 -4.01%
199 -4.03%
200 -4.05%
201 -4.07%
202 -4.09%
203 -4.11%

Balancing Adjustment

1.03% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

82%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.