Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Auckland Museum.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
128 Valid Reviews
The Auckland Museum experience has a total of 128 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 128 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 21 |
|
16% |
| 9/10 | 37 |
|
29% |
| 8/10 | 35 |
|
27% |
| 7/10 | 21 |
|
16% |
| 6/10 | 6 |
|
5% |
| 5/10 | 5 |
|
4% |
| 4/10 | 0 |
|
0% |
| 3/10 | 1 |
|
1% |
| 2/10 | 0 |
|
0% |
| 1/10 | 2 |
|
2% |
80.94% Average
The raw data average (mean) for all the Auckland Museum valid reviews is 80.94% and is based on 128 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
116 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 128 valid reviews, the experience has 116 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 116 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 18 |
|
16% |
| 9/10 | 32 |
|
28% |
| 8/10 | 32 |
|
28% |
| 7/10 | 21 |
|
18% |
| 6/10 | 6 |
|
5% |
| 5/10 | 5 |
|
4% |
| 4/10 | 0 |
|
0% |
| 3/10 | 1 |
|
1% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
1% |
80.69% Average
The raw data average (mean) for all the Auckland Museum face-to-face reviews is 80.69% and is based on 116 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
81.98%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Daniel Faasser | 9/10 | 2966 days | 100% |
| Jeff Greenstreet | 9/10 | 2999 days | 98% |
| Julia Achatz | 5/10 | 3244 days | 62% |
| Daniela Hintermayr | 5/10 | 3258 days | 61% |
| Thomas Simeon | 8/10 | 3298 days | 76% |
| Kallan Mrozek | 8/10 | 3300 days | 75% |
| Tim | 7/10 | 3310 days | 71% |
| Jendrik | 7/10 | 3310 days | 71% |
| John Edwards | 8/10 | 3317 days | 74% |
| Julia | 9/10 | 3564 days | 57% |
| Benedikt Hang | 7/10 | 3572 days | 53% |
| Leon Grummer | 8/10 | 3584 days | 55% |
| Chris Cullen | 8/10 | 3589 days | 55% |
| Johannes Koch | 9/10 | 3593 days | 55% |
| Gerardo Furtado | 10/10 | 3596 days | 56% |
| Gabriela Cardoso | 10/10 | 3596 days | 56% |
| Chiara | 9/10 | 3598 days | 55% |
| Irene Marvelli | 7/10 | 3605 days | 51% |
| Mark White | 3/10 | 3605 days | 30% |
| Mikkel Pallesen | 6/10 | 3619 days | 46% |
| Maxima Buisan | 6/10 | 3620 days | 46% |
| Florian Mueller | 8/10 | 3624 days | 53% |
| Vincent | 5/10 | 3625 days | 41% |
| Tatiana | 10/10 | 3635 days | 53% |
| Christian Boudreau | 9/10 | 3652 days | 51% |
| Maria Ulitzsch | 6/10 | 4020 days | 21% |
| Leonie Moeller | 6/10 | 4288 days | 5% |
| Wolfgang and Christine | 8/10 | 4297 days | 5% |
| Agathe Dupuis | 9/10 | 4307 days | 4% |
| Sarah | 8/10 | 4318 days | 4% |
| Serena Poggioli | 8/10 | 4333 days | 2% |
| Adrien Godeloup | 7/10 | 4367 days | 0% |
| hendrik king | 9/10 | 4553 days | 36% |
| Chantal Mortel | 7/10 | 4680 days | 33% |
| Maxime | 8/10 | 4687 days | 35% |
| Sebastian and Peter Beate | 10/10 | 4698 days | 36% |
| Timo Maschke | 10/10 | 4756 days | 36% |
| Jackie and Brian | 7/10 | 4757 days | 33% |
| Alexandra van den Brack | 8/10 | 4762 days | 35% |
| Benedicte and Mathilde Colas | 8/10 | 4768 days | 35% |
| a a | 9/10 | 4856 days | 36% |
| Virgil Anabel | 9/10 | 5036 days | 36% |
| Mike Breele | 8/10 | 5040 days | 35% |
| Barry Baily | 9/10 | 5053 days | 36% |
| Lucie Rutherfurd | 9/10 | 5067 days | 36% |
| Lotte Foged | 9/10 | 5067 days | 36% |
| Nina Bille-Knudsen | 9/10 | 5140 days | 36% |
| Jack van den Nieuwendyk | 8/10 | 5142 days | 35% |
| Gema | 8/10 | 5389 days | 35% |
| Barry Digby | 1/10 | 5393 days | 14% |
| Fam de Kruyf | 8/10 | 5403 days | 35% |
| Jon_and_Family | 9/10 | 5406 days | 36% |
| Isabel & Tillmann | 7/10 | 5409 days | 33% |
| Stephen Leitch | 8/10 | 5427 days | 35% |
| Richardr1 | 10/10 | 5689 days | 36% |
| Marcio Moretti | 9/10 | 5781 days | 36% |
| Fred Briggs | 9/10 | 5794 days | 36% |
| John Bost | 8/10 | 5794 days | 35% |
| willemrn | 7/10 | 5846 days | 33% |
| catdonjaime | 10/10 | 5854 days | 36% |
| Arran J | 10/10 | 5861 days | 36% |
| Anne Ford | 9/10 | 5863 days | 36% |
| David D S | 10/10 | 5869 days | 36% |
| Roman Hauri | 8/10 | 5873 days | 35% |
| Gensen | 7/10 | 5887 days | 33% |
| Suzanne | 8/10 | 5922 days | 35% |
| rita | 8/10 | 5970 days | 35% |
| arthurw | 10/10 | 5978 days | 36% |
| miniappleses | 9/10 | 5983 days | 36% |
| dieteru | 5/10 | 6105 days | 27% |
| LuukKarin | 8/10 | 6107 days | 35% |
| BrunoG | 9/10 | 6123 days | 36% |
| Pat | 8/10 | 6128 days | 35% |
| GH_Herrebrugh | 9/10 | 6145 days | 36% |
| EelcoK | 9/10 | 6147 days | 36% |
| Valerie | 9/10 | 6148 days | 36% |
| Christopher Gallaga | 1/10 | 6161 days | 14% |
| Bert | 9/10 | 6169 days | 36% |
| Ben | 10/10 | 6279 days | 36% |
| Michelle | 9/10 | 6279 days | 36% |
| Terneal King | 8/10 | 6343 days | 35% |
| Thomas Bachmann | 9/10 | 6353 days | 36% |
| Carmen | 10/10 | 6357 days | 36% |
| sasssy | 10/10 | 6379 days | 36% |
| Salome | 7/10 | 6413 days | 33% |
| Annie | 9/10 | 6475 days | 36% |
| Leanne Priestley | 10/10 | 6476 days | 36% |
| Anna | 8/10 | 6482 days | 35% |
| Thibault | 9/10 | 6484 days | 36% |
| Denise | 10/10 | 6488 days | 36% |
| Liz | 9/10 | 6488 days | 36% |
| Yayami Kimura | 10/10 | 6488 days | 36% |
| Tom | 8/10 | 6489 days | 35% |
| Sanne Jonker | 7/10 | 6492 days | 33% |
| Corina | 9/10 | 6496 days | 36% |
| Klaus | 9/10 | 6496 days | 36% |
| Tina Daly | 8/10 | 6497 days | 35% |
| Jo and Tony | 9/10 | 6497 days | 36% |
| Smith | 7/10 | 6498 days | 33% |
| Trinkler | 9/10 | 6498 days | 36% |
| Roger Repolusk | 8/10 | 6502 days | 35% |
| Carmen Dolny | 10/10 | 6506 days | 36% |
| Robert and Carol Rodgers | 10/10 | 6510 days | 36% |
| Roger and Heather Smith | 7/10 | 6510 days | 33% |
| Katharina | 8/10 | 6517 days | 35% |
| Jim Curley | 10/10 | 6517 days | 36% |
| Reina Lohaye | 7/10 | 6520 days | 33% |
| Tim | 5/10 | 6545 days | 27% |
| Mum! | 8/10 | 6547 days | 35% |
| Nathalie Meunier | 9/10 | 6548 days | 36% |
| Heike Julia | 8/10 | 6552 days | 35% |
| Andrew Porter | 9/10 | 6553 days | 36% |
| Kay | 7/10 | 6576 days | 33% |
| Ann Westmacott | 8/10 | 6579 days | 35% |
| Abbey | 8/10 | 6589 days | 35% |
| Samuel Brejeon | 7/10 | 6590 days | 33% |
| Tom Clements | 7/10 | 6595 days | 33% |
| Christin | 6/10 | 6595 days | 31% |
| Elaine | 10/10 | 6826 days | 36% |
| Yuki | 9/10 | 6829 days | 36% |
| Paola | 7/10 | 6846 days | 33% |
| Delgroot | 9/10 | 6863 days | 36% |
| Arjan | 7/10 | 6866 days | 33% |
| Lucy | 8/10 | 6868 days | 35% |
| delgroot | 8/10 | 6870 days | 35% |
| Frauke | 7/10 | 6877 days | 33% |
| Bernt | 6/10 | 6877 days | 31% |
| purplekat99 | 10/10 | 6895 days | 36% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Auckland Museum experience has plenty of reviews and does not meet the criteria for any adjustment.
-4.05% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 42 days. However the Auckland Museum experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Auckland Museum experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.99% |
| 198 | -4.01% |
| 199 | -4.03% |
| 200 | -4.05% |
| 201 | -4.07% |
| 202 | -4.09% |
| 203 | -4.11% |
| … | … |
3.61% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
82%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.