Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Tui Campers.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Tui Campers
Valid Reviews
168 Valid Reviews
The Tui Campers experience has a total of 175 reviews. There are 168 valid reviews that are included when calculating the ranking score and 7 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 168 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 44 |
|
26% |
| 9/10 | 11 |
|
7% |
| 8/10 | 29 |
|
17% |
| 7/10 | 14 |
|
8% |
| 6/10 | 6 |
|
4% |
| 5/10 | 6 |
|
4% |
| 4/10 | 3 |
|
2% |
| 3/10 | 3 |
|
2% |
| 2/10 | 9 |
|
5% |
| 1/10 | 43 |
|
26% |
60.54% Average
The raw data average (mean) for all the Tui Campers valid reviews is 60.54% and is based on 168 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
46 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 168 valid reviews, the experience has 46 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 46 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 3 |
|
7% |
| 9/10 | 4 |
|
9% |
| 8/10 | 17 |
|
37% |
| 7/10 | 11 |
|
24% |
| 6/10 | 2 |
|
4% |
| 5/10 | 4 |
|
9% |
| 4/10 | 3 |
|
7% |
| 3/10 | 1 |
|
2% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
2% |
71.09% Average
The raw data average (mean) for all the Tui Campers face-to-face reviews is 71.09% and is based on 46 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
79.72%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Julia D | 1/10 | 169 days | 41% |
| Drew | 2/10 | 200 days | 46% |
| Thomas | 10/10 | 260 days | 100% |
| Christian | 1/10 | 260 days | 41% |
| Jay shroff | 1/10 | 321 days | 40% |
| Math | 1/10 | 382 days | 39% |
| Margaret Tallentire | 10/10 | 535 days | 87% |
| Michael | 10/10 | 535 days | 87% |
| Xavier | 10/10 | 535 days | 87% |
| Sue | 10/10 | 535 days | 87% |
| Sandy | 10/10 | 535 days | 87% |
| Jazz | 10/10 | 535 days | 87% |
| Damian Devine | 9/10 | 535 days | 86% |
| Lucy | 10/10 | 535 days | 87% |
| Coulet julien | 1/10 | 566 days | 34% |
| Syméon | 10/10 | 566 days | 85% |
| Olivia | 10/10 | 566 days | 85% |
| Moya | 10/10 | 566 days | 85% |
| MMM | 10/10 | 566 days | 85% |
| Sheri Barfoot | 10/10 | 566 days | 85% |
| Jane Haynes | 1/10 | 566 days | 34% |
| Logan | 6/10 | 566 days | 73% |
| Sonya | 10/10 | 566 days | 85% |
| Paul Ross | 2/10 | 594 days | 38% |
| Inga Gustavsson | 10/10 | 594 days | 83% |
| Jean Reverdy | 1/10 | 594 days | 34% |
| Nicky | 2/10 | 594 days | 38% |
| Heta | 10/10 | 594 days | 83% |
| LT | 10/10 | 625 days | 81% |
| KP321 | 3/10 | 656 days | 43% |
| Aislinn | 7/10 | 870 days | 55% |
| Aimee | 10/10 | 990 days | 46% |
| Soraya Jane Butterworth | 10/10 | 1174 days | 30% |
| Jo Fitch | 1/10 | 1235 days | 10% |
| Maryanne Greenwell | 8/10 | 1324 days | 20% |
| Denis | 9/10 | 1416 days | 15% |
| Belinda | 10/10 | 1447 days | 14% |
| Robert SMITH | 10/10 | 1508 days | 11% |
| John | 10/10 | 1508 days | 11% |
| Martin Thompson | 10/10 | 1539 days | 10% |
| Bill Silvio | 10/10 | 1539 days | 10% |
| Millie and Andy | 10/10 | 1600 days | 8% |
| Jim Blaser | 9/10 | 1661 days | 7% |
| Joaquim Pla | 1/10 | 1690 days | 2% |
| Man Ho CHAN | 9/10 | 1721 days | 6% |
| Melissa Cochran | 10/10 | 1721 days | 6% |
| Wong | 1/10 | 1721 days | 2% |
| Erika | 1/10 | 1721 days | 2% |
| Micah VELILLA | 10/10 | 1752 days | 5% |
| Guillaume Babut | 10/10 | 1752 days | 5% |
| Esa Mäkinen | 10/10 | 1752 days | 5% |
| Henry | 10/10 | 1782 days | 5% |
| Natasha | 8/10 | 1782 days | 5% |
| Sally Orr | 8/10 | 1813 days | 5% |
| Raphaël | 1/10 | 1966 days | 2% |
| Alex | 1/10 | 1966 days | 2% |
| Laura | 10/10 | 1966 days | 5% |
| Matt Weeks | 10/10 | 1996 days | 5% |
| Robert Rickards | 3/10 | 2013 days | 2% |
| Erik | 1/10 | 2027 days | 2% |
| Chris | 1/10 | 2086 days | 2% |
| Sara | 1/10 | 2086 days | 2% |
| KSutton | 1/10 | 2086 days | 2% |
| Vincent | 2/10 | 2086 days | 2% |
| Ben Hunt | 2/10 | 2086 days | 2% |
| Andrew | 1/10 | 2117 days | 2% |
| Mahiya Norton | 1/10 | 2147 days | 2% |
| Gerry and Carole | 9/10 | 2147 days | 4% |
| Jessie Creedmore | 1/10 | 2147 days | 2% |
| Alistair Burns | 10/10 | 2147 days | 4% |
| Janjira Ben | 10/10 | 2178 days | 4% |
| Martha Pearson | 8/10 | 2208 days | 4% |
| Emma Nicholson | 1/10 | 2208 days | 2% |
| Nathan | 10/10 | 2270 days | 4% |
| Eoghan | 10/10 | 2270 days | 4% |
| Kirra eldridge | 8/10 | 2331 days | 4% |
| McBride | 1/10 | 2361 days | 2% |
| Sara | 1/10 | 2361 days | 2% |
| Roy & Ang | 9/10 | 2392 days | 4% |
| Sierra | 1/10 | 2420 days | 1% |
| Denis | 9/10 | 2420 days | 4% |
| Dorota Swolkien | 1/10 | 2451 days | 1% |
| Mel R | 6/10 | 2451 days | 3% |
| hazel | 1/10 | 2451 days | 1% |
| Christian Haanschoten | 1/10 | 2451 days | 1% |
| Alessandro Marengo | 8/10 | 2482 days | 4% |
| liang liang | 1/10 | 2482 days | 1% |
| Carlos Urbina Ortega | 1/10 | 2512 days | 1% |
| Linnea Sahlberg | 7/10 | 2526 days | 3% |
| Augustin Friedel | 1/10 | 2543 days | 1% |
| Juan Augusto Dosba | 1/10 | 2543 days | 1% |
| K vd Sanden | 8/10 | 2543 days | 4% |
| Tracey Manning | 10/10 | 2573 days | 4% |
| Will Forester | 1/10 | 2604 days | 1% |
| Kristijan Jean Radikovič | 3/10 | 2785 days | 2% |
| Julieta Perez | 1/10 | 2785 days | 1% |
| Louis Helbig | 1/10 | 2785 days | 1% |
| Cat1 | 10/10 | 2816 days | 3% |
| Jerry McD | 1/10 | 2816 days | 1% |
| Ioldel | 1/10 | 2816 days | 1% |
| Lennie01 | 1/10 | 2816 days | 1% |
| sofia mavridou | 2/10 | 2816 days | 1% |
| Alex Murray | 7/10 | 2872 days | 2% |
| Deb Goddard | 8/10 | 2877 days | 3% |
| Andy Howard | 8/10 | 2888 days | 2% |
| robert dietz | 7/10 | 2908 days | 3% |
| Michelle Vallance | 5/10 | 2938 days | 2% |
| Isabel | 8/10 | 3089 days | 2% |
| Lawrence Levine | 2/10 | 3091 days | 1% |
| Erich Macho | 5/10 | 3091 days | 2% |
| David Mottershead | 10/10 | 3151 days | 2% |
| sven banton | 8/10 | 3182 days | 2% |
| Elliot Evers | 8/10 | 3182 days | 2% |
| PBR HC | 8/10 | 3182 days | 2% |
| Tamsin Banks | 7/10 | 3218 days | 2% |
| B Lehmann | 2/10 | 3366 days | 1% |
| olivier heilles | 2/10 | 3366 days | 1% |
| Isabelle | 7/10 | 3534 days | 1% |
| Tomas Shairi | 10/10 | 3849 days | 1% |
| Charlotte Casey | 9/10 | 3849 days | 1% |
| Greg Gorzelak | 1/10 | 3881 days | 0% |
| John Stranack | 1/10 | 3943 days | 0% |
| horace hungry | 6/10 | 4157 days | 0% |
| Mark Faulk | 8/10 | 4187 days | 0% |
| Dijkshourn | 8/10 | 4314 days | 0% |
| ozelmer | 6/10 | 4522 days | 1% |
| Gillian Rowe | 8/10 | 4593 days | 1% |
| Cindy & Glen Kerunsky | 10/10 | 4599 days | 1% |
| Steve | 8/10 | 4688 days | 1% |
| Alan Turnbull | 7/10 | 4939 days | 1% |
| Chris Ashton | 8/10 | 4943 days | 1% |
| Dave and Emma | 8/10 | 4965 days | 1% |
| peteripeter | 10/10 | 5192 days | 1% |
| Chris | 7/10 | 5227 days | 1% |
| Sabine | 7/10 | 5227 days | 1% |
| locofeo | 1/10 | 5253 days | 0% |
| krisevelyn | 6/10 | 5253 days | 1% |
| Brian Bishop | 8/10 | 5300 days | 1% |
| Graeme + Jane Ryan | 9/10 | 5304 days | 1% |
| Mark Ashton | 4/10 | 5320 days | 0% |
| Robertson | 1/10 | 5324 days | 0% |
| Ferth | 8/10 | 5328 days | 1% |
| Marcel Baessle | 4/10 | 5328 days | 0% |
| Peter Riches | 7/10 | 5334 days | 1% |
| John Sargent | 5/10 | 5340 days | 0% |
| Anne Heriot | 5/10 | 5354 days | 0% |
| Mitchell Mapletree | 9/10 | 5358 days | 1% |
| Vu Thi Lan | 5/10 | 5359 days | 0% |
| Claudia | 7/10 | 5427 days | 1% |
| David_Gaiz | 10/10 | 5434 days | 1% |
| PeterK1 | 6/10 | 5632 days | 1% |
| AndySwitzerland | 5/10 | 5632 days | 0% |
| Richard Komzik | 8/10 | 5654 days | 1% |
| Maria | 7/10 | 5671 days | 1% |
| Carmel | 8/10 | 5688 days | 1% |
| ajharris | 1/10 | 5727 days | 0% |
| Jan | 8/10 | 5896 days | 1% |
| hans1847 | 1/10 | 6025 days | 0% |
| Thompson | 7/10 | 6048 days | 1% |
| Charles Price | 8/10 | 6052 days | 1% |
| Stefanie | 9/10 | 6061 days | 1% |
| Chris Gedda | 8/10 | 6122 days | 1% |
| Paul Cowie | 8/10 | 6123 days | 1% |
| Lara Gema Conde | 4/10 | 6140 days | 0% |
| Ian | 7/10 | 6402 days | 1% |
| Rogier | 8/10 | 6414 days | 1% |
| Marten | 8/10 | 6426 days | 1% |
| Dagmar | 10/10 | 6426 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Tui Campers experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-5.28% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 76 days. The Tui Campers experience has 0 recent rankings. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Tui Campers experience has been adjusted for 153 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 150 | -2.24% |
| 151 | -2.25% |
| 152 | -2.27% |
| 153 | -2.28% |
| 154 | -2.30% |
| 155 | -2.31% |
| 156 | -2.33% |
| … | … |
Balancing Adjustment
4.87% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Onboarding Rating
This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.
All metrics come from actual customer interactions.
Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.
Final Ranking Score
74%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.