Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Tui Campers.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Tui Campers
Valid Reviews
169 Valid Reviews
The Tui Campers experience has a total of 176 reviews. There are 169 valid reviews that are included when calculating the ranking score and 7 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 169 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 44 |
|
26% |
| 9/10 | 11 |
|
7% |
| 8/10 | 29 |
|
17% |
| 7/10 | 14 |
|
8% |
| 6/10 | 6 |
|
4% |
| 5/10 | 6 |
|
4% |
| 4/10 | 3 |
|
2% |
| 3/10 | 4 |
|
2% |
| 2/10 | 9 |
|
5% |
| 1/10 | 43 |
|
25% |
60.36% Average
The raw data average (mean) for all the Tui Campers valid reviews is 60.36% and is based on 169 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
46 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 169 valid reviews, the experience has 46 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 46 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 3 |
|
7% |
| 9/10 | 4 |
|
9% |
| 8/10 | 17 |
|
37% |
| 7/10 | 11 |
|
24% |
| 6/10 | 2 |
|
4% |
| 5/10 | 4 |
|
9% |
| 4/10 | 3 |
|
7% |
| 3/10 | 1 |
|
2% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
2% |
71.09% Average
The raw data average (mean) for all the Tui Campers face-to-face reviews is 71.09% and is based on 46 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
78.43%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| DKP | 3/10 | 155 days | 57% |
| Julia D | 1/10 | 216 days | 42% |
| Drew | 2/10 | 247 days | 46% |
| Thomas | 10/10 | 307 days | 100% |
| Christian | 1/10 | 307 days | 41% |
| Jay shroff | 1/10 | 368 days | 40% |
| Math | 1/10 | 429 days | 38% |
| Margaret Tallentire | 10/10 | 582 days | 85% |
| Michael | 10/10 | 582 days | 85% |
| Xavier | 10/10 | 582 days | 85% |
| Sue | 10/10 | 582 days | 85% |
| Sandy | 10/10 | 582 days | 85% |
| Jazz | 10/10 | 582 days | 85% |
| Damian Devine | 9/10 | 582 days | 84% |
| Lucy | 10/10 | 582 days | 85% |
| Coulet julien | 1/10 | 613 days | 34% |
| Syméon | 10/10 | 613 days | 83% |
| Olivia | 10/10 | 613 days | 83% |
| Moya | 10/10 | 613 days | 83% |
| MMM | 10/10 | 613 days | 83% |
| Sheri Barfoot | 10/10 | 613 days | 83% |
| Jane Haynes | 1/10 | 613 days | 34% |
| Logan | 6/10 | 613 days | 72% |
| Sonya | 10/10 | 613 days | 83% |
| Paul Ross | 2/10 | 641 days | 37% |
| Inga Gustavsson | 10/10 | 641 days | 81% |
| Jean Reverdy | 1/10 | 641 days | 33% |
| Nicky | 2/10 | 641 days | 37% |
| Heta | 10/10 | 641 days | 81% |
| LT | 10/10 | 672 days | 78% |
| KP321 | 3/10 | 703 days | 41% |
| Aislinn | 7/10 | 917 days | 51% |
| Aimee | 10/10 | 1037 days | 43% |
| Soraya Jane Butterworth | 10/10 | 1221 days | 27% |
| Jo Fitch | 1/10 | 1282 days | 9% |
| Maryanne Greenwell | 8/10 | 1370 days | 17% |
| Denis | 9/10 | 1463 days | 13% |
| Belinda | 10/10 | 1494 days | 12% |
| Robert SMITH | 10/10 | 1554 days | 10% |
| John | 10/10 | 1555 days | 10% |
| Martin Thompson | 10/10 | 1586 days | 9% |
| Bill Silvio | 10/10 | 1586 days | 9% |
| Millie and Andy | 10/10 | 1647 days | 7% |
| Jim Blaser | 9/10 | 1707 days | 6% |
| Joaquim Pla | 1/10 | 1737 days | 2% |
| Man Ho CHAN | 9/10 | 1767 days | 5% |
| Melissa Cochran | 10/10 | 1767 days | 5% |
| Wong | 1/10 | 1768 days | 2% |
| Erika | 1/10 | 1768 days | 2% |
| Micah VELILLA | 10/10 | 1798 days | 5% |
| Guillaume Babut | 10/10 | 1799 days | 5% |
| Esa Mäkinen | 10/10 | 1799 days | 5% |
| Henry | 10/10 | 1828 days | 5% |
| Natasha | 8/10 | 1829 days | 5% |
| Sally Orr | 8/10 | 1859 days | 5% |
| Raphaël | 1/10 | 2013 days | 2% |
| Alex | 1/10 | 2013 days | 2% |
| Laura | 10/10 | 2013 days | 5% |
| Matt Weeks | 10/10 | 2043 days | 5% |
| Robert Rickards | 3/10 | 2060 days | 2% |
| Erik | 1/10 | 2074 days | 2% |
| Chris | 1/10 | 2132 days | 2% |
| Sara | 1/10 | 2133 days | 2% |
| KSutton | 1/10 | 2133 days | 2% |
| Vincent | 2/10 | 2133 days | 2% |
| Ben Hunt | 2/10 | 2133 days | 2% |
| Andrew | 1/10 | 2164 days | 2% |
| Mahiya Norton | 1/10 | 2194 days | 2% |
| Gerry and Carole | 9/10 | 2194 days | 4% |
| Jessie Creedmore | 1/10 | 2194 days | 2% |
| Alistair Burns | 10/10 | 2194 days | 4% |
| Janjira Ben | 10/10 | 2224 days | 4% |
| Martha Pearson | 8/10 | 2254 days | 4% |
| Emma Nicholson | 1/10 | 2255 days | 2% |
| Nathan | 10/10 | 2317 days | 4% |
| Eoghan | 10/10 | 2317 days | 4% |
| Kirra eldridge | 8/10 | 2378 days | 4% |
| McBride | 1/10 | 2408 days | 2% |
| Sara | 1/10 | 2408 days | 2% |
| Roy & Ang | 9/10 | 2439 days | 4% |
| Sierra | 1/10 | 2467 days | 2% |
| Denis | 9/10 | 2467 days | 4% |
| Dorota Swolkien | 1/10 | 2497 days | 2% |
| Mel R | 6/10 | 2497 days | 3% |
| hazel | 1/10 | 2498 days | 2% |
| Christian Haanschoten | 1/10 | 2498 days | 2% |
| Alessandro Marengo | 8/10 | 2528 days | 4% |
| liang liang | 1/10 | 2528 days | 2% |
| Carlos Urbina Ortega | 1/10 | 2558 days | 1% |
| Linnea Sahlberg | 7/10 | 2573 days | 3% |
| Augustin Friedel | 1/10 | 2589 days | 1% |
| Juan Augusto Dosba | 1/10 | 2589 days | 1% |
| K vd Sanden | 8/10 | 2589 days | 4% |
| Tracey Manning | 10/10 | 2619 days | 4% |
| Will Forester | 1/10 | 2650 days | 1% |
| Kristijan Jean Radikovič | 3/10 | 2831 days | 2% |
| Julieta Perez | 1/10 | 2831 days | 1% |
| Louis Helbig | 1/10 | 2831 days | 1% |
| Cat1 | 10/10 | 2862 days | 3% |
| Jerry McD | 1/10 | 2862 days | 1% |
| Ioldel | 1/10 | 2862 days | 1% |
| Lennie01 | 1/10 | 2862 days | 1% |
| sofia mavridou | 2/10 | 2862 days | 1% |
| Alex Murray | 7/10 | 2919 days | 2% |
| Deb Goddard | 8/10 | 2923 days | 3% |
| Andy Howard | 8/10 | 2935 days | 2% |
| robert dietz | 7/10 | 2954 days | 3% |
| Michelle Vallance | 5/10 | 2984 days | 2% |
| Isabel | 8/10 | 3136 days | 2% |
| Lawrence Levine | 2/10 | 3137 days | 1% |
| Erich Macho | 5/10 | 3137 days | 2% |
| David Mottershead | 10/10 | 3197 days | 2% |
| sven banton | 8/10 | 3228 days | 2% |
| Elliot Evers | 8/10 | 3228 days | 2% |
| PBR HC | 8/10 | 3229 days | 2% |
| Tamsin Banks | 7/10 | 3265 days | 2% |
| B Lehmann | 2/10 | 3412 days | 1% |
| olivier heilles | 2/10 | 3413 days | 1% |
| Isabelle | 7/10 | 3581 days | 1% |
| Tomas Shairi | 10/10 | 3896 days | 1% |
| Charlotte Casey | 9/10 | 3896 days | 1% |
| Greg Gorzelak | 1/10 | 3928 days | 0% |
| John Stranack | 1/10 | 3990 days | 0% |
| horace hungry | 6/10 | 4204 days | 0% |
| Mark Faulk | 8/10 | 4234 days | 0% |
| Dijkshourn | 8/10 | 4361 days | 0% |
| ozelmer | 6/10 | 4569 days | 1% |
| Gillian Rowe | 8/10 | 4640 days | 1% |
| Cindy & Glen Kerunsky | 10/10 | 4646 days | 1% |
| Steve | 8/10 | 4735 days | 1% |
| Alan Turnbull | 7/10 | 4986 days | 1% |
| Chris Ashton | 8/10 | 4990 days | 1% |
| Dave and Emma | 8/10 | 5012 days | 1% |
| peteripeter | 10/10 | 5239 days | 1% |
| Chris | 7/10 | 5274 days | 1% |
| Sabine | 7/10 | 5274 days | 1% |
| locofeo | 1/10 | 5300 days | 0% |
| krisevelyn | 6/10 | 5300 days | 1% |
| Brian Bishop | 8/10 | 5347 days | 1% |
| Graeme + Jane Ryan | 9/10 | 5351 days | 1% |
| Mark Ashton | 4/10 | 5367 days | 0% |
| Robertson | 1/10 | 5371 days | 0% |
| Ferth | 8/10 | 5375 days | 1% |
| Marcel Baessle | 4/10 | 5375 days | 0% |
| Peter Riches | 7/10 | 5381 days | 1% |
| John Sargent | 5/10 | 5387 days | 1% |
| Anne Heriot | 5/10 | 5401 days | 1% |
| Mitchell Mapletree | 9/10 | 5405 days | 1% |
| Vu Thi Lan | 5/10 | 5406 days | 1% |
| Claudia | 7/10 | 5474 days | 1% |
| David_Gaiz | 10/10 | 5481 days | 1% |
| PeterK1 | 6/10 | 5679 days | 1% |
| AndySwitzerland | 5/10 | 5679 days | 1% |
| Richard Komzik | 8/10 | 5701 days | 1% |
| Maria | 7/10 | 5718 days | 1% |
| Carmel | 8/10 | 5735 days | 1% |
| ajharris | 1/10 | 5774 days | 0% |
| Jan | 8/10 | 5943 days | 1% |
| hans1847 | 1/10 | 6072 days | 0% |
| Thompson | 7/10 | 6095 days | 1% |
| Charles Price | 8/10 | 6099 days | 1% |
| Stefanie | 9/10 | 6108 days | 1% |
| Chris Gedda | 8/10 | 6169 days | 1% |
| Paul Cowie | 8/10 | 6170 days | 1% |
| Lara Gema Conde | 4/10 | 6187 days | 0% |
| Ian | 7/10 | 6449 days | 1% |
| Rogier | 8/10 | 6461 days | 1% |
| Marten | 8/10 | 6473 days | 1% |
| Dagmar | 10/10 | 6473 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Tui Campers experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-3.07% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 49 days. The Tui Campers experience has 1 recent ranking. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Tui Campers experience has been adjusted for 23 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 20 | -0.39% |
| 21 | -0.41% |
| 22 | -0.43% |
| 23 | -0.45% |
| 24 | -0.47% |
| 25 | -0.49% |
| 26 | -0.51% |
| … | … |
Balancing Adjustment
4.50% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Onboarding Rating
This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.
All metrics come from actual customer interactions.
Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.
Final Ranking Score
74%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.