Ranking Score Explained

Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Scotties Rental Cars.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Scotties Rental Cars

Valid Reviews

118 Valid Reviews

The Scotties Rental Cars experience has a total of 135 reviews. There are 118 valid reviews that are included when calculating the ranking score and 17 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Within these 118 valid reviews, the experience has 3 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 118 valid reviews:

Rating Count Percentage
10/10 53
45%
9/10 17
14%
8/10 5
4%
7/10 2
2%
6/10 1
1%
5/10 0
0%
4/10 0
0%
3/10 1
1%
2/10 3
3%
1/10 36
31%

66.78% Average

The raw data average (mean) for all the Scotties Rental Cars valid reviews is 66.78% and is based on 118 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Weighted Average

72.11%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Garry 1/10 288 days 43%
Mo & Mel 10/10 410 days 100%
Scott Richards 1/10 532 days 37%
Richard 10/10 744 days 76%
dacster 1/10 775 days 29%
R Cookson 1/10 928 days 23%
Edmund Hillstone 10/10 1474 days 13%
Catherine thompson 10/10 1474 days 13%
Shayal Singh 10/10 1474 days 13%
JaJa 1/10 1687 days 2%
Uma 1/10 1749 days 2%
Awesome Starters 8/10 1963 days 5%
Peter Kohler 10/10 1993 days 5%
Wolf G 10/10 2024 days 5%
Bruno Bomitali 10/10 2052 days 5%
Phil 10/10 2052 days 5%
Nit Zys 10/10 2052 days 5%
Maria L. 1/10 2083 days 2%
Diego D 2/10 2083 days 2%
Doris, Hamburg 10/10 2083 days 5%
Amy 1/10 2114 days 2%
Nick 7/10 2114 days 4%
Bec 2/10 2175 days 2%
Jon 1/10 2175 days 2%
Mark 10/10 2205 days 4%
Nik B 9/10 2236 days 4%
Jakobus Crane 10/10 2236 days 4%
Wayne 1/10 2267 days 2%
George Thomas 10/10 2267 days 4%
John Coulter 8/10 2267 days 4%
Didier Charot 10/10 2267 days 4%
Gerard Mackle 8/10 2267 days 4%
P Douglas 1/10 2267 days 2%
Amy 1/10 2267 days 2%
Suzy Loscin 10/10 2267 days 4%
Harry de Melmanche 10/10 2297 days 4%
Max Williamson 10/10 2297 days 4%
J Freighter 9/10 2297 days 4%
Aaron Westhuizen 10/10 2297 days 4%
Mark B 10/10 2297 days 4%
M Arbuckle 9/10 2328 days 4%
Dean 9/10 2358 days 4%
Horst 7/10 2358 days 4%
Amelia M 1/10 2358 days 1%
Lewry 10/10 2358 days 4%
James Maddly 10/10 2358 days 4%
Irina 10/10 2358 days 4%
corby 1/10 2389 days 1%
Zhen Ni 10/10 2389 days 4%
andrew 1/10 2389 days 1%
Bridget 10/10 2389 days 4%
KP Sumner 10/10 2389 days 4%
Kevin D 10/10 2389 days 4%
Daniel Skiffington 1/10 2417 days 1%
Luus 9/10 2417 days 4%
Marcus 10/10 2417 days 4%
Laurie MacKenzie 10/10 2417 days 4%
D Freeman 10/10 2417 days 4%
Christine RUTHERFORD 1/10 2417 days 1%
Rhonda Rose 1/10 2479 days 1%
Ian Beaton 1/10 2540 days 1%
Ian Shere 10/10 2601 days 4%
david song 1/10 2632 days 1%
Joe Millman 1/10 2662 days 1%
Jonathan Farries 1/10 2662 days 1%
Kevin Sullivan 1/10 2723 days 1%
Suzanne Perigo 10/10 2723 days 3%
Gerald Till 1/10 2754 days 1%
Bob Pricer 10/10 2754 days 3%
Janet Lee 1/10 2754 days 1%
WorldTraveler22 1/10 2782 days 1%
Amira Rashid 1/10 2782 days 1%
Yadu Prabhakar 1/10 2813 days 1%
Stephen Campbell 8/10 2813 days 3%
Sharron Wetere 1/10 2813 days 1%
Antony Kinsey 1/10 2813 days 1%
Martin Guhn 1/10 2813 days 1%
Kevin Hodgson 10/10 2844 days 3%
worldTraveler 1/10 2844 days 1%
Luke 6/10 2856 days 1%
Deidre 10/10 2905 days 3%
An G 9/10 2905 days 3%
Sam Cartwright 10/10 2966 days 3%
Barry Codlin 9/10 3027 days 3%
Priscilla Gagliano 1/10 3119 days 1%
Richard Kensington 10/10 3179 days 2%
KP Sumner 9/10 3179 days 2%
Stephen Jeffress 10/10 3179 days 2%
Loyann Loyann 10/10 3210 days 2%
Ron Eastwall 10/10 3240 days 2%
Susan Gadsby 10/10 3240 days 2%
John Waddy 9/10 3271 days 2%
Peter Rigby 10/10 3301 days 2%
Roderick Jones 9/10 3301 days 2%
Pierce Power 10/10 3332 days 2%
Rob Blair 10/10 3332 days 2%
Robert Pollock 9/10 3363 days 2%
P Lundin 10/10 3363 days 2%
P Wilson 10/10 3363 days 2%
CD Ash 1/10 3485 days 1%
Steven Thompson 10/10 3544 days 2%
Graham Dolan 10/10 3544 days 2%
nadine williams 9/10 3544 days 2%
Jenny Tebbutt 9/10 3544 days 2%
Paul K 1/10 3605 days 0%
Sophiana B 10/10 3636 days 1%
Zak Ruffin 8/10 3728 days 1%
Jeremy Goodwin 10/10 3878 days 1%
Serge Steiner 9/10 3909 days 1%
Doris 9/10 3909 days 1%
Sophie Faulkner 10/10 3909 days 1%
Wilf Healy 10/10 3940 days 1%
Ron Maurice 9/10 4062 days 0%
MarkA 2/10 4093 days 0%
travellingted 1/10 5066 days 0%
Jana 9/10 5664 days 0%
Edmund Hillstone 10/10 5994 days 1%
Susan 3/10 6395 days 0%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Scotties Rental Cars experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-5.92% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 79 days. The Scotties Rental Cars experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Scotties Rental Cars experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -2.87%
198 -2.89%
199 -2.90%
200 -2.92%
201 -2.93%
202 -2.95%
203 -2.96%

Balancing Adjustment

9.38% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

76%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.