Ranking Score Explained

Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for New Zealand Frontiers.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

New Zealand Frontiers

Valid Reviews

226 Valid Reviews

The New Zealand Frontiers experience has a total of 249 reviews. There are 226 valid reviews that are included when calculating the ranking score and 23 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 226 valid reviews:

Rating Count Percentage
10/10 204
90%
9/10 22
10%
8/10 0
0%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

99.03% Average

The raw data average (mean) for all the New Zealand Frontiers valid reviews is 99.03% and is based on 226 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

4 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 226 valid reviews, the experience has 4 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 4 face-to-face reviews:

Rating Count Percentage
10/10 2
50%
9/10 2
50%
8/10 0
0%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

95.00% Average

The raw data average (mean) for all the New Zealand Frontiers face-to-face reviews is 95.00% and is based on 4 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

99.43%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Joshua Morris 10/10 96 days 100%
O Evans 10/10 1710 days 6%
Jenny Barkley 10/10 1740 days 5%
Colin Ferrington 10/10 1832 days 5%
ARTHUR ROBERTS UK 10/10 1832 days 5%
Bryan Y. 10/10 1832 days 5%
Marie-Dominique King 10/10 1861 days 5%
Georgia 10/10 1892 days 5%
Will Bernard and Ciara O'Donnell 10/10 1892 days 5%
Norbert 10/10 1953 days 5%
Robert van de Wetering 10/10 1953 days 5%
Piotr and Magda 10/10 1953 days 5%
Clive Browning 10/10 2014 days 5%
Darren Looker 10/10 2137 days 4%
Cliff LaPlant 10/10 2167 days 4%
Cathy and Kevin - UK 10/10 2226 days 4%
Simon and Julie 9/10 2257 days 4%
Elizabeth Kenn 10/10 2257 days 4%
Juliet Woodman 10/10 2257 days 4%
Rob and Leslie, Oregon USA 10/10 2318 days 4%
Dina & Craig from Toronto 10/10 2318 days 4%
Sue & Andy Millard 10/10 2318 days 4%
Verena and Eduard 10/10 2441 days 4%
Jamie Roberts 10/10 2441 days 4%
julie frost 10/10 2532 days 4%
Armando 10/10 2532 days 4%
Brian Parsons 10/10 2563 days 4%
Bruce W 10/10 2563 days 4%
Alexander 10/10 2591 days 3%
Helen Flanagan 10/10 2591 days 3%
Martyn Chambers 10/10 2622 days 3%
David Jenen 10/10 2622 days 3%
Don Wilkes 10/10 2622 days 3%
Andrew Jose 10/10 2653 days 3%
Jay Lawton 10/10 2653 days 3%
John McCready 10/10 2806 days 3%
John Graham 9/10 2928 days 3%
julie frost 10/10 2956 days 3%
Timo Herzel 10/10 3079 days 3%
Christopher Käufer 10/10 3262 days 2%
Nefyn Provis-Evans 10/10 3293 days 2%
Bill Kan 10/10 3293 days 2%
Sandy 10/10 3293 days 2%
Robin Hewson 10/10 3293 days 2%
Karen and Paul 10/10 3293 days 2%
Kim 9/10 3303 days 1%
Jack Bryniarski 10/10 3322 days 2%
Randy and Kim 10/10 3322 days 2%
sgtbean 10/10 3353 days 2%
Mark Freitas 10/10 3353 days 2%
andrea campo 10/10 3353 days 2%
Hernan Chaves 10/10 3353 days 2%
Tiggy Booth-Jones 10/10 3353 days 2%
Farid Baharuddin 10/10 3384 days 2%
Elise Lau 10/10 3384 days 2%
Gayle Campbell 10/10 3414 days 2%
Tim Blong 10/10 3475 days 2%
Will Waine 10/10 3506 days 2%
Jason C 10/10 3506 days 2%
Alan Largue 10/10 3598 days 1%
Susie Ides 10/10 3598 days 1%
Michael Wagner 10/10 3628 days 1%
Bob Large 10/10 3628 days 1%
david watson 10/10 3628 days 1%
john McManus 10/10 3628 days 1%
Jennie Lamb 10/10 3687 days 1%
Robyn Lancaster 10/10 3718 days 1%
Matt Sparkes 10/10 3718 days 1%
Chris Hindley 10/10 3718 days 1%
andrew Pullan 10/10 3718 days 1%
Bev abrahall 10/10 3718 days 1%
Wils 10/10 3718 days 1%
Linda Fargher 10/10 3718 days 1%
Fabio Lentini 10/10 3749 days 1%
Lauren M 10/10 3749 days 1%
Judy Lambert 10/10 3779 days 1%
Jan Compton 10/10 3779 days 1%
Phil & Lin Wilde 10/10 3810 days 1%
Lester Adams 10/10 3810 days 1%
Ruth Hyslop 10/10 3840 days 1%
Andrew Main 10/10 3871 days 1%
Marcos AG 10/10 3871 days 1%
Benjamin Salazar 10/10 3963 days 1%
Mieke_Jacko 10/10 3963 days 1%
Philip Worby 9/10 4024 days 1%
Deb & Craig 9/10 4052 days 1%
Stephen Clark 10/10 4052 days 1%
Carol Seward 10/10 4052 days 1%
Frank Wölfel 10/10 4052 days 1%
Ann Barrett 10/10 4052 days 1%
James Capel 10/10 4052 days 1%
Roger McCabe 10/10 4083 days 1%
Miles Chisholm 10/10 4083 days 1%
andreas wolf 10/10 4114 days 0%
Brian 10/10 4144 days 0%
Jordan M 10/10 4144 days 0%
KATHLEEN CUNEY 10/10 4175 days 0%
Patrick Shapland 10/10 4175 days 0%
Arthur W 10/10 4175 days 0%
Joan Kelley 10/10 4205 days 0%
David Johns 10/10 4205 days 0%
Bronwyn Cikuts 10/10 4205 days 0%
Mel Catlin 10/10 4236 days 0%
Gary Kerr 10/10 4267 days 0%
matt_ellington 10/10 4297 days 0%
Dorien Broothaerts 10/10 4328 days 0%
Anthony Smith 10/10 4358 days 0%
Julian Roots 10/10 4389 days 1%
Elke + Holger 10/10 4389 days 1%
lynandsimon 10/10 4389 days 1%
Helen Grant 10/10 4389 days 1%
Mike McG 10/10 4417 days 1%
Hans Zima 10/10 4417 days 1%
Jill Fischer 10/10 4417 days 1%
william harrison 10/10 4448 days 1%
Al Campbell 10/10 4448 days 1%
heyjude 10/10 4448 days 1%
Nils Andersson 10/10 4448 days 1%
Andrew Crow 9/10 4479 days 1%
barbequeman 10/10 4509 days 1%
Chillingworth 9/10 4509 days 1%
ianscubadiver 10/10 4509 days 1%
stefael 10/10 4601 days 1%
markchiller 9/10 4601 days 1%
liamandkat2012 10/10 4632 days 1%
danielthembawhite 10/10 4662 days 1%
jodel 9/10 4693 days 1%
Tramper49 10/10 4723 days 1%
TheHoon 9/10 4723 days 1%
Roy Barton 9/10 4751 days 1%
royb 10/10 4754 days 1%
tmdilly 10/10 4754 days 1%
mkkbven 10/10 4754 days 1%
JML 10/10 4754 days 1%
bedards 10/10 4783 days 1%
Chattykathy 10/10 4783 days 1%
Dazler 9/10 4783 days 1%
elaineandbob 10/10 4783 days 1%
Edeeee 10/10 4783 days 1%
darylw 9/10 4814 days 1%
Robeliza 9/10 4814 days 1%
kiwihaus 10/10 4814 days 1%
jenny 9/10 4814 days 1%
fms95032 10/10 4845 days 1%
theoverlander 10/10 4906 days 1%
sharons0 10/10 4906 days 1%
Sally_Watson 10/10 4906 days 1%
Tonyb436 10/10 4906 days 1%
Wenny Yap 10/10 4936 days 1%
garethd1980 10/10 4936 days 1%
jodienblue 10/10 4967 days 1%
Discen 10/10 5028 days 1%
Cookie 9/10 5059 days 1%
Marylyn 10/10 5059 days 1%
mcatlin 10/10 5059 days 1%
GWHarris 10/10 5089 days 1%
davidfrances 10/10 5120 days 1%
TraceyE 10/10 5120 days 1%
Nancycox 10/10 5120 days 1%
Kensa 10/10 5120 days 1%
roasty 10/10 5148 days 1%
WGregory 10/10 5148 days 1%
HighlandLassie 10/10 5148 days 1%
trar 10/10 5179 days 1%
AlexM 10/10 5210 days 1%
alixgibson 9/10 5210 days 1%
Jaap 9/10 5240 days 1%
millar 10/10 5240 days 1%
Hummpj 10/10 5240 days 1%
ARLENE 10/10 5271 days 1%
fittock 10/10 5271 days 1%
stinfamily 10/10 5301 days 1%
jimwood 9/10 5301 days 1%
Jem2378 10/10 5332 days 1%
cornishcouple 10/10 5424 days 1%
lorrainej 10/10 5454 days 1%
PeteandEm 10/10 5454 days 1%
Roodinthehouse 10/10 5454 days 1%
Paul Roberts 10/10 5485 days 1%
Alan Howe 10/10 5505 days 1%
Martina Olley 10/10 5544 days 1%
jorgewoods2000 10/10 5544 days 1%
BevM 10/10 5544 days 1%
cosic1 10/10 5544 days 1%
Stephen O'Connor 10/10 5544 days 1%
Kent ONeill 10/10 5544 days 1%
Elin McCallum 10/10 5544 days 1%
fionaanddaveare 10/10 5575 days 1%
Carlos Grana 10/10 5575 days 1%
Ian Shaw 10/10 5575 days 1%
Jerry 10/10 5605 days 1%
Lisa Brooks 10/10 5605 days 1%
Philip Worby 10/10 5605 days 1%
pyxxel 10/10 5605 days 1%
JimTheCanuck 10/10 5636 days 1%
JANOT Gerard 10/10 5636 days 1%
TonyS 10/10 5636 days 1%
cal knight 10/10 5697 days 1%
John Robinson 10/10 5697 days 1%
helmet_p 10/10 5697 days 1%
sue dobbs 10/10 5697 days 1%
Ashley McGee 10/10 5789 days 1%
GusCrotty 10/10 5789 days 1%
Robin 10/10 5819 days 1%
Andrew 10/10 5819 days 1%
skent 9/10 5819 days 1%
David Clarke 10/10 5819 days 1%
Ed 10/10 5819 days 1%
ian_s 10/10 5824 days 1%
Graham 9/10 5840 days 1%
Tony Pearson 10/10 5842 days 1%
Adrian 10/10 5850 days 1%
yvonne_and_leon 10/10 5850 days 1%
Brian Etheridge 10/10 5851 days 1%
Jan Emrick 10/10 5866 days 1%
Roberto Mazumdar 9/10 5867 days 1%
Alan Morris 10/10 5868 days 1%
Dave739 10/10 5917 days 1%
Carole Leonard 10/10 5940 days 1%
bugs 10/10 5940 days 1%
Peter_C 10/10 5957 days 1%
Jeff Kotz 10/10 5960 days 1%
Dave Carlyle 10/10 5961 days 1%
George (Harry) Beardow 10/10 5971 days 1%
Peter Peterson 10/10 6041 days 1%
Jen 10/10 6589 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The New Zealand Frontiers experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.59% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 56 days. The New Zealand Frontiers experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The New Zealand Frontiers experience has been adjusted for 78 days. Adjustments are according to the following table.

Days Adjustment
75 -1.52%
76 -1.55%
77 -1.57%
78 -1.59%
79 -1.61%
80 -1.63%
81 -1.65%

Balancing Adjustment

0.45% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

85%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.