Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for New Zealand Frontiers.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

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Cymen Crick's avatar

Cymen Crick

Rankers Owner

New Zealand Frontiers

Valid Reviews

226 Valid Reviews

The New Zealand Frontiers experience has a total of 249 reviews. There are 226 valid reviews that are included when calculating the ranking score and 23 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 226 valid reviews:

Rating Count Percentage
10/10 204
90%
9/10 22
10%
8/10 0
0%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

99.03% Average

The raw data average (mean) for all the New Zealand Frontiers valid reviews is 99.03% and is based on 226 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

4 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 226 valid reviews, the experience has 4 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 4 face-to-face reviews:

Rating Count Percentage
10/10 2
50%
9/10 2
50%
8/10 0
0%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

95.00% Average

The raw data average (mean) for all the New Zealand Frontiers face-to-face reviews is 95.00% and is based on 4 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

99.43%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Joshua Morris 10/10 125 days 100%
O Evans 10/10 1739 days 5%
Jenny Barkley 10/10 1769 days 5%
Colin Ferrington 10/10 1861 days 5%
ARTHUR ROBERTS UK 10/10 1861 days 5%
Bryan Y. 10/10 1861 days 5%
Marie-Dominique King 10/10 1890 days 5%
Georgia 10/10 1921 days 5%
Will Bernard and Ciara O'Donnell 10/10 1921 days 5%
Norbert 10/10 1981 days 5%
Robert van de Wetering 10/10 1982 days 5%
Piotr and Magda 10/10 1982 days 5%
Clive Browning 10/10 2043 days 5%
Darren Looker 10/10 2166 days 4%
Cliff LaPlant 10/10 2196 days 4%
Cathy and Kevin - UK 10/10 2255 days 4%
Simon and Julie 9/10 2286 days 4%
Elizabeth Kenn 10/10 2286 days 4%
Juliet Woodman 10/10 2286 days 4%
Rob and Leslie, Oregon USA 10/10 2347 days 4%
Dina & Craig from Toronto 10/10 2347 days 4%
Sue & Andy Millard 10/10 2347 days 4%
Verena and Eduard 10/10 2470 days 4%
Jamie Roberts 10/10 2470 days 4%
julie frost 10/10 2561 days 4%
Armando 10/10 2561 days 4%
Brian Parsons 10/10 2592 days 3%
Bruce W 10/10 2592 days 3%
Alexander 10/10 2620 days 3%
Helen Flanagan 10/10 2620 days 3%
Martyn Chambers 10/10 2650 days 3%
David Jenen 10/10 2650 days 3%
Don Wilkes 10/10 2650 days 3%
Andrew Jose 10/10 2681 days 3%
Jay Lawton 10/10 2681 days 3%
John McCready 10/10 2834 days 3%
John Graham 9/10 2956 days 3%
julie frost 10/10 2984 days 3%
Timo Herzel 10/10 3107 days 2%
Christopher Käufer 10/10 3290 days 2%
Nefyn Provis-Evans 10/10 3321 days 2%
Bill Kan 10/10 3321 days 2%
Sandy 10/10 3321 days 2%
Robin Hewson 10/10 3321 days 2%
Karen and Paul 10/10 3322 days 2%
Kim 9/10 3332 days 1%
Jack Bryniarski 10/10 3350 days 2%
Randy and Kim 10/10 3350 days 2%
sgtbean 10/10 3381 days 2%
Mark Freitas 10/10 3381 days 2%
andrea campo 10/10 3381 days 2%
Hernan Chaves 10/10 3381 days 2%
Tiggy Booth-Jones 10/10 3382 days 2%
Farid Baharuddin 10/10 3412 days 2%
Elise Lau 10/10 3413 days 2%
Gayle Campbell 10/10 3442 days 2%
Tim Blong 10/10 3504 days 2%
Will Waine 10/10 3534 days 2%
Jason C 10/10 3534 days 2%
Alan Largue 10/10 3626 days 1%
Susie Ides 10/10 3627 days 1%
Michael Wagner 10/10 3656 days 1%
Bob Large 10/10 3656 days 1%
david watson 10/10 3656 days 1%
john McManus 10/10 3656 days 1%
Jennie Lamb 10/10 3715 days 1%
Robyn Lancaster 10/10 3746 days 1%
Matt Sparkes 10/10 3746 days 1%
Chris Hindley 10/10 3746 days 1%
andrew Pullan 10/10 3746 days 1%
Bev abrahall 10/10 3746 days 1%
Wils 10/10 3746 days 1%
Linda Fargher 10/10 3746 days 1%
Fabio Lentini 10/10 3777 days 1%
Lauren M 10/10 3777 days 1%
Judy Lambert 10/10 3807 days 1%
Jan Compton 10/10 3807 days 1%
Phil & Lin Wilde 10/10 3838 days 1%
Lester Adams 10/10 3838 days 1%
Ruth Hyslop 10/10 3868 days 1%
Andrew Main 10/10 3899 days 1%
Marcos AG 10/10 3900 days 1%
Benjamin Salazar 10/10 3992 days 1%
Mieke_Jacko 10/10 3992 days 1%
Philip Worby 9/10 4053 days 1%
Deb & Craig 9/10 4081 days 1%
Stephen Clark 10/10 4081 days 1%
Carol Seward 10/10 4081 days 1%
Frank Wölfel 10/10 4081 days 1%
Ann Barrett 10/10 4081 days 1%
James Capel 10/10 4081 days 1%
Roger McCabe 10/10 4112 days 0%
Miles Chisholm 10/10 4112 days 0%
andreas wolf 10/10 4143 days 0%
Brian 10/10 4173 days 0%
Jordan M 10/10 4173 days 0%
KATHLEEN CUNEY 10/10 4204 days 0%
Patrick Shapland 10/10 4204 days 0%
Arthur W 10/10 4204 days 0%
Joan Kelley 10/10 4234 days 0%
David Johns 10/10 4234 days 0%
Bronwyn Cikuts 10/10 4234 days 0%
Mel Catlin 10/10 4265 days 0%
Gary Kerr 10/10 4296 days 0%
matt_ellington 10/10 4326 days 0%
Dorien Broothaerts 10/10 4357 days 0%
Anthony Smith 10/10 4387 days 1%
Julian Roots 10/10 4418 days 1%
Elke + Holger 10/10 4418 days 1%
lynandsimon 10/10 4418 days 1%
Helen Grant 10/10 4418 days 1%
Mike McG 10/10 4446 days 1%
Hans Zima 10/10 4446 days 1%
Jill Fischer 10/10 4446 days 1%
william harrison 10/10 4477 days 1%
Al Campbell 10/10 4477 days 1%
heyjude 10/10 4477 days 1%
Nils Andersson 10/10 4477 days 1%
Andrew Crow 9/10 4508 days 1%
barbequeman 10/10 4538 days 1%
Chillingworth 9/10 4538 days 1%
ianscubadiver 10/10 4538 days 1%
stefael 10/10 4630 days 1%
markchiller 9/10 4630 days 1%
liamandkat2012 10/10 4661 days 1%
danielthembawhite 10/10 4691 days 1%
jodel 9/10 4722 days 1%
Tramper49 10/10 4752 days 1%
TheHoon 9/10 4752 days 1%
Roy Barton 9/10 4780 days 1%
royb 10/10 4783 days 1%
tmdilly 10/10 4783 days 1%
mkkbven 10/10 4783 days 1%
JML 10/10 4783 days 1%
bedards 10/10 4812 days 1%
Chattykathy 10/10 4812 days 1%
Dazler 9/10 4812 days 1%
elaineandbob 10/10 4812 days 1%
Edeeee 10/10 4812 days 1%
darylw 9/10 4843 days 1%
Robeliza 9/10 4843 days 1%
kiwihaus 10/10 4843 days 1%
jenny 9/10 4843 days 1%
fms95032 10/10 4874 days 1%
theoverlander 10/10 4935 days 1%
sharons0 10/10 4935 days 1%
Sally_Watson 10/10 4935 days 1%
Tonyb436 10/10 4935 days 1%
Wenny Yap 10/10 4965 days 1%
garethd1980 10/10 4965 days 1%
jodienblue 10/10 4996 days 1%
Discen 10/10 5057 days 1%
Cookie 9/10 5088 days 1%
Marylyn 10/10 5088 days 1%
mcatlin 10/10 5088 days 1%
GWHarris 10/10 5118 days 1%
davidfrances 10/10 5149 days 1%
TraceyE 10/10 5149 days 1%
Nancycox 10/10 5149 days 1%
Kensa 10/10 5149 days 1%
roasty 10/10 5177 days 1%
WGregory 10/10 5177 days 1%
HighlandLassie 10/10 5177 days 1%
trar 10/10 5208 days 1%
AlexM 10/10 5239 days 1%
alixgibson 9/10 5239 days 1%
Jaap 9/10 5269 days 1%
millar 10/10 5269 days 1%
Hummpj 10/10 5269 days 1%
ARLENE 10/10 5300 days 1%
fittock 10/10 5300 days 1%
stinfamily 10/10 5330 days 1%
jimwood 9/10 5330 days 1%
Jem2378 10/10 5361 days 1%
cornishcouple 10/10 5453 days 1%
lorrainej 10/10 5483 days 1%
PeteandEm 10/10 5483 days 1%
Roodinthehouse 10/10 5483 days 1%
Paul Roberts 10/10 5514 days 1%
Alan Howe 10/10 5534 days 1%
Martina Olley 10/10 5573 days 1%
jorgewoods2000 10/10 5573 days 1%
BevM 10/10 5573 days 1%
cosic1 10/10 5573 days 1%
Stephen O'Connor 10/10 5573 days 1%
Kent ONeill 10/10 5573 days 1%
Elin McCallum 10/10 5573 days 1%
fionaanddaveare 10/10 5604 days 1%
Carlos Grana 10/10 5604 days 1%
Ian Shaw 10/10 5604 days 1%
Jerry 10/10 5634 days 1%
Lisa Brooks 10/10 5634 days 1%
Philip Worby 10/10 5634 days 1%
pyxxel 10/10 5634 days 1%
JimTheCanuck 10/10 5665 days 1%
JANOT Gerard 10/10 5665 days 1%
TonyS 10/10 5665 days 1%
cal knight 10/10 5726 days 1%
John Robinson 10/10 5726 days 1%
helmet_p 10/10 5726 days 1%
sue dobbs 10/10 5726 days 1%
Ashley McGee 10/10 5818 days 1%
GusCrotty 10/10 5818 days 1%
Robin 10/10 5848 days 1%
Andrew 10/10 5848 days 1%
skent 9/10 5848 days 1%
David Clarke 10/10 5848 days 1%
Ed 10/10 5848 days 1%
ian_s 10/10 5853 days 1%
Graham 9/10 5869 days 1%
Tony Pearson 10/10 5871 days 1%
Adrian 10/10 5879 days 1%
yvonne_and_leon 10/10 5879 days 1%
Brian Etheridge 10/10 5880 days 1%
Jan Emrick 10/10 5895 days 1%
Roberto Mazumdar 9/10 5896 days 1%
Alan Morris 10/10 5897 days 1%
Dave739 10/10 5946 days 1%
Carole Leonard 10/10 5969 days 1%
bugs 10/10 5969 days 1%
Peter_C 10/10 5986 days 1%
Jeff Kotz 10/10 5989 days 1%
Dave Carlyle 10/10 5990 days 1%
George (Harry) Beardow 10/10 6000 days 1%
Peter Peterson 10/10 6070 days 1%
Jen 10/10 6618 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The New Zealand Frontiers experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.96% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 61 days. The New Zealand Frontiers experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The New Zealand Frontiers experience has been adjusted for 107 days. Adjustments are according to the following table.

Days Adjustment
104 -1.91%
105 -1.92%
106 -1.94%
107 -1.96%
108 -1.98%
109 -2.00%
110 -2.01%

Balancing Adjustment

0.48% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

85%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.