Ranking Score Explained

Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for New Zealand Frontiers.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

New Zealand Frontiers

Valid Reviews

225 Valid Reviews

The New Zealand Frontiers experience has a total of 248 reviews. There are 225 valid reviews that are included when calculating the ranking score and 23 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 225 valid reviews:

Rating Count Percentage
10/10 203
90%
9/10 22
10%
8/10 0
0%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

99.02% Average

The raw data average (mean) for all the New Zealand Frontiers valid reviews is 99.02% and is based on 225 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

4 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 225 valid reviews, the experience has 4 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 4 face-to-face reviews:

Rating Count Percentage
10/10 2
50%
9/10 2
50%
8/10 0
0%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

95.00% Average

The raw data average (mean) for all the New Zealand Frontiers face-to-face reviews is 95.00% and is based on 4 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

99.30%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
O Evans 10/10 1586 days 100%
Jenny Barkley 10/10 1616 days 91%
Colin Ferrington 10/10 1708 days 70%
ARTHUR ROBERTS UK 10/10 1708 days 70%
Bryan Y. 10/10 1708 days 70%
Marie-Dominique King 10/10 1737 days 66%
Georgia 10/10 1768 days 63%
Will Bernard and Ciara O'Donnell 10/10 1768 days 63%
Norbert 10/10 1828 days 60%
Robert van de Wetering 10/10 1829 days 60%
Piotr and Magda 10/10 1829 days 60%
Clive Browning 10/10 1890 days 59%
Darren Looker 10/10 2013 days 56%
Cliff LaPlant 10/10 2043 days 55%
Cathy and Kevin - UK 10/10 2102 days 54%
Simon and Julie 9/10 2133 days 52%
Elizabeth Kenn 10/10 2133 days 53%
Juliet Woodman 10/10 2133 days 53%
Rob and Leslie, Oregon USA 10/10 2194 days 52%
Dina & Craig from Toronto 10/10 2194 days 52%
Sue & Andy Millard 10/10 2194 days 52%
Verena and Eduard 10/10 2317 days 49%
Jamie Roberts 10/10 2317 days 49%
julie frost 10/10 2408 days 46%
Armando 10/10 2408 days 46%
Brian Parsons 10/10 2439 days 46%
Bruce W 10/10 2439 days 46%
Alexander 10/10 2467 days 45%
Helen Flanagan 10/10 2467 days 45%
Martyn Chambers 10/10 2497 days 44%
David Jenen 10/10 2497 days 44%
Don Wilkes 10/10 2497 days 44%
Andrew Jose 10/10 2528 days 44%
Jay Lawton 10/10 2528 days 44%
John McCready 10/10 2681 days 40%
John Graham 9/10 2803 days 37%
julie frost 10/10 2831 days 36%
Timo Herzel 10/10 2954 days 33%
Christopher Käufer 10/10 3137 days 29%
Nefyn Provis-Evans 10/10 3168 days 28%
Bill Kan 10/10 3168 days 28%
Sandy 10/10 3168 days 28%
Robin Hewson 10/10 3168 days 28%
Karen and Paul 10/10 3169 days 28%
Kim 9/10 3179 days 16%
Jack Bryniarski 10/10 3197 days 28%
Randy and Kim 10/10 3197 days 28%
sgtbean 10/10 3228 days 27%
Mark Freitas 10/10 3228 days 27%
andrea campo 10/10 3228 days 27%
Hernan Chaves 10/10 3228 days 27%
Tiggy Booth-Jones 10/10 3229 days 27%
Farid Baharuddin 10/10 3259 days 26%
Elise Lau 10/10 3260 days 26%
Gayle Campbell 10/10 3289 days 25%
Tim Blong 10/10 3351 days 24%
Will Waine 10/10 3381 days 23%
Jason C 10/10 3381 days 23%
Alan Largue 10/10 3473 days 21%
Susie Ides 10/10 3474 days 21%
Michael Wagner 10/10 3503 days 20%
Bob Large 10/10 3503 days 20%
david watson 10/10 3503 days 20%
john McManus 10/10 3503 days 20%
Jennie Lamb 10/10 3562 days 19%
Robyn Lancaster 10/10 3593 days 18%
Matt Sparkes 10/10 3593 days 18%
Chris Hindley 10/10 3593 days 18%
andrew Pullan 10/10 3593 days 18%
Bev abrahall 10/10 3593 days 18%
Wils 10/10 3593 days 18%
Linda Fargher 10/10 3593 days 18%
Fabio Lentini 10/10 3624 days 17%
Lauren M 10/10 3624 days 17%
Judy Lambert 10/10 3654 days 17%
Jan Compton 10/10 3654 days 17%
Phil & Lin Wilde 10/10 3685 days 16%
Lester Adams 10/10 3685 days 16%
Ruth Hyslop 10/10 3715 days 15%
Andrew Main 10/10 3746 days 15%
Marcos AG 10/10 3747 days 14%
Benjamin Salazar 10/10 3839 days 12%
Mieke_Jacko 10/10 3839 days 12%
Philip Worby 9/10 3900 days 11%
Deb & Craig 9/10 3928 days 10%
Stephen Clark 10/10 3928 days 10%
Carol Seward 10/10 3928 days 10%
Frank Wölfel 10/10 3928 days 10%
Ann Barrett 10/10 3928 days 10%
James Capel 10/10 3928 days 10%
Roger McCabe 10/10 3959 days 9%
Miles Chisholm 10/10 3959 days 9%
andreas wolf 10/10 3990 days 9%
Brian 10/10 4020 days 8%
Jordan M 10/10 4020 days 8%
KATHLEEN CUNEY 10/10 4051 days 7%
Patrick Shapland 10/10 4051 days 7%
Arthur W 10/10 4051 days 7%
Joan Kelley 10/10 4081 days 7%
David Johns 10/10 4081 days 7%
Bronwyn Cikuts 10/10 4081 days 7%
Mel Catlin 10/10 4112 days 6%
Gary Kerr 10/10 4143 days 5%
matt_ellington 10/10 4173 days 4%
Dorien Broothaerts 10/10 4204 days 4%
Anthony Smith 10/10 4234 days 3%
Julian Roots 10/10 4265 days 2%
Elke + Holger 10/10 4265 days 2%
lynandsimon 10/10 4265 days 2%
Helen Grant 10/10 4265 days 2%
Mike McG 10/10 4293 days 1%
Hans Zima 10/10 4293 days 1%
Jill Fischer 10/10 4293 days 1%
william harrison 10/10 4324 days 1%
Al Campbell 10/10 4324 days 1%
heyjude 10/10 4324 days 1%
Nils Andersson 10/10 4324 days 1%
Andrew Crow 9/10 4355 days 0%
barbequeman 10/10 4385 days 12%
Chillingworth 9/10 4385 days 11%
ianscubadiver 10/10 4385 days 12%
stefael 10/10 4477 days 12%
markchiller 9/10 4477 days 11%
liamandkat2012 10/10 4508 days 12%
danielthembawhite 10/10 4538 days 12%
jodel 9/10 4569 days 11%
Tramper49 10/10 4599 days 12%
TheHoon 9/10 4599 days 11%
Roy Barton 9/10 4627 days 7%
royb 10/10 4630 days 12%
tmdilly 10/10 4630 days 12%
mkkbven 10/10 4630 days 12%
JML 10/10 4630 days 12%
bedards 10/10 4659 days 12%
Chattykathy 10/10 4659 days 12%
Dazler 9/10 4659 days 11%
elaineandbob 10/10 4659 days 12%
Edeeee 10/10 4659 days 12%
darylw 9/10 4690 days 11%
Robeliza 9/10 4690 days 11%
kiwihaus 10/10 4690 days 12%
jenny 9/10 4690 days 11%
fms95032 10/10 4721 days 12%
theoverlander 10/10 4782 days 12%
sharons0 10/10 4782 days 12%
Sally_Watson 10/10 4782 days 12%
Tonyb436 10/10 4782 days 12%
Wenny Yap 10/10 4812 days 12%
garethd1980 10/10 4812 days 12%
jodienblue 10/10 4843 days 12%
Discen 10/10 4904 days 12%
Cookie 9/10 4935 days 11%
Marylyn 10/10 4935 days 12%
mcatlin 10/10 4935 days 12%
GWHarris 10/10 4965 days 12%
davidfrances 10/10 4996 days 12%
TraceyE 10/10 4996 days 12%
Nancycox 10/10 4996 days 12%
Kensa 10/10 4996 days 12%
roasty 10/10 5024 days 12%
WGregory 10/10 5024 days 12%
HighlandLassie 10/10 5024 days 12%
trar 10/10 5055 days 12%
AlexM 10/10 5086 days 12%
alixgibson 9/10 5086 days 11%
Jaap 9/10 5116 days 11%
millar 10/10 5116 days 12%
Hummpj 10/10 5116 days 12%
ARLENE 10/10 5147 days 12%
fittock 10/10 5147 days 12%
stinfamily 10/10 5177 days 12%
jimwood 9/10 5177 days 11%
Jem2378 10/10 5208 days 12%
cornishcouple 10/10 5300 days 12%
lorrainej 10/10 5330 days 12%
PeteandEm 10/10 5330 days 12%
Roodinthehouse 10/10 5330 days 12%
Paul Roberts 10/10 5361 days 12%
Alan Howe 10/10 5381 days 7%
Martina Olley 10/10 5420 days 12%
jorgewoods2000 10/10 5420 days 12%
BevM 10/10 5420 days 12%
cosic1 10/10 5420 days 12%
Stephen O'Connor 10/10 5420 days 12%
Kent ONeill 10/10 5420 days 12%
Elin McCallum 10/10 5420 days 12%
fionaanddaveare 10/10 5451 days 12%
Carlos Grana 10/10 5451 days 12%
Ian Shaw 10/10 5451 days 12%
Jerry 10/10 5481 days 12%
Lisa Brooks 10/10 5481 days 12%
Philip Worby 10/10 5481 days 12%
pyxxel 10/10 5481 days 12%
JimTheCanuck 10/10 5512 days 12%
JANOT Gerard 10/10 5512 days 12%
TonyS 10/10 5512 days 12%
cal knight 10/10 5573 days 12%
John Robinson 10/10 5573 days 12%
helmet_p 10/10 5573 days 12%
sue dobbs 10/10 5573 days 12%
Ashley McGee 10/10 5665 days 12%
GusCrotty 10/10 5665 days 12%
Robin 10/10 5695 days 12%
Andrew 10/10 5695 days 12%
skent 9/10 5695 days 11%
David Clarke 10/10 5695 days 12%
Ed 10/10 5695 days 12%
ian_s 10/10 5700 days 12%
Graham 9/10 5716 days 11%
Tony Pearson 10/10 5717 days 12%
Adrian 10/10 5726 days 12%
yvonne_and_leon 10/10 5726 days 12%
Brian Etheridge 10/10 5727 days 12%
Jan Emrick 10/10 5742 days 12%
Roberto Mazumdar 9/10 5742 days 11%
Alan Morris 10/10 5743 days 12%
Dave739 10/10 5793 days 12%
Carole Leonard 10/10 5816 days 12%
bugs 10/10 5816 days 12%
Peter_C 10/10 5832 days 12%
Jeff Kotz 10/10 5836 days 12%
Dave Carlyle 10/10 5837 days 12%
George (Harry) Beardow 10/10 5847 days 12%
Peter Peterson 10/10 5917 days 12%
Jen 10/10 6465 days 7%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The New Zealand Frontiers experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-6.89% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 49 days. The New Zealand Frontiers experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The New Zealand Frontiers experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -3.84%
198 -3.86%
199 -3.87%
200 -3.89%
201 -3.91%
202 -3.93%
203 -3.95%

Balancing Adjustment

0.70% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

84%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.