Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Kia Ora Campers.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Kia Ora Campers

Valid Reviews

164 Valid Reviews

The Kia Ora Campers experience has a total of 168 reviews. There are 164 valid reviews that are included when calculating the ranking score and 4 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 164 valid reviews:

Rating Count Percentage
10/10 92
56%
9/10 54
33%
8/10 9
5%
7/10 2
1%
6/10 3
2%
5/10 0
0%
4/10 3
2%
3/10 0
0%
2/10 0
0%
1/10 1
1%

92.87% Average

The raw data average (mean) for all the Kia Ora Campers valid reviews is 92.87% and is based on 164 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

6 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 164 valid reviews, the experience has 6 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 6 face-to-face reviews:

Rating Count Percentage
10/10 1
17%
9/10 2
33%
8/10 2
33%
7/10 1
17%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

85.00% Average

The raw data average (mean) for all the Kia Ora Campers face-to-face reviews is 85.00% and is based on 6 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

96.46%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Traci Jo Barrett 10/10 96 days 100%
Patty Connor 10/10 280 days 96%
Cor and Jacqueline, The Netherlands 10/10 308 days 95%
Carole Garman 10/10 308 days 95%
Patrick Auvergne 9/10 645 days 76%
Cor en Jacqueline, The Netherlands 10/10 674 days 74%
Ernst en Rensje 10/10 766 days 67%
Kevin Walsh 9/10 766 days 66%
Robin 9/10 797 days 63%
Jane and Rachel 10/10 980 days 46%
Peter and Annemarie 10/10 1011 days 43%
Kelsey Fisher 10/10 1011 days 43%
Peter and Regina Schmidt 10/10 1039 days 40%
Neil Calvert 10/10 1192 days 28%
allan Chaney 10/10 1679 days 6%
Maree Witten 10/10 1740 days 5%
Allan Harkness 9/10 1768 days 5%
Anna Ferguson 10/10 1983 days 5%
Alan Donald 9/10 2105 days 4%
Peter Bücker 10/10 2105 days 4%
julie durfy 10/10 2105 days 4%
Vicki Higgins 10/10 2106 days 4%
A. Anonymous 4/10 2106 days 3%
Nicole Wake 10/10 2134 days 4%
Joao Granja 10/10 2135 days 4%
Hazel Jenkins 9/10 2135 days 4%
Saar , Netherlands. 10/10 2135 days 4%
Georg Beyschlag 10/10 2165 days 4%
Axel Personne 10/10 2165 days 4%
Deborah Ludwig 10/10 2165 days 4%
Ben 10/10 2166 days 4%
Samantha Lam 9/10 2196 days 4%
Lucas Malina 10/10 2196 days 4%
Henry Schenker 9/10 2196 days 4%
GILLES NORMAND 10/10 2196 days 4%
Mickaël Loichon 10/10 2197 days 4%
Neil McAdie 10/10 2197 days 4%
Miguel Lopez 10/10 2226 days 4%
Claudia Ashton 10/10 2226 days 4%
Julie P 10/10 2227 days 4%
larry fisher 9/10 2258 days 4%
John Mette 10/10 2410 days 4%
Brendan McAleer 8/10 2440 days 4%
Jean Marc CHABOUD 4/10 2471 days 2%
K Michele Austin 10/10 2471 days 4%
Ken Grant 8/10 2471 days 3%
Meng Ng 9/10 2471 days 4%
John Appling 9/10 2471 days 4%
Isabelle & Bruno - France 10/10 2472 days 4%
Michael Ritchie 10/10 2499 days 3%
Marguerite Pierron 9/10 2499 days 3%
Eva Summermatter 9/10 2499 days 3%
Keith Bath 9/10 2500 days 3%
Janice Friesen 10/10 2500 days 3%
GARY Zweck 9/10 2530 days 3%
Gerd Hauschild 10/10 2531 days 3%
Stuart WILKINS 9/10 2531 days 3%
Barbara 10/10 2531 days 3%
Lee Middleton 10/10 2561 days 3%
DAVID PASSY 9/10 2561 days 3%
Diane Ferry 9/10 2561 days 3%
Muhd Yusof 10/10 2561 days 3%
lori tyler 10/10 2561 days 3%
Andrea Aloisi 6/10 2561 days 3%
David Taus 9/10 2561 days 3%
Ralph 10/10 2562 days 3%
Oliver 10/10 2562 days 3%
Tim Daborn 10/10 2591 days 3%
Andrea Bradshaw 8/10 2591 days 3%
Martin Greenwood 9/10 2592 days 3%
Anders Knutsson 1/10 2652 days 1%
Suzan Freeman 9/10 2805 days 3%
Robyn Rawson 10/10 2805 days 3%
Blair & Jacqui Martin 9/10 2805 days 3%
Audrey Simon 9/10 2805 days 3%
Christopher Bates 10/10 2806 days 3%
Lance Pearce 10/10 2836 days 3%
Gill Kenna 9/10 2836 days 3%
Tess Carrad 9/10 2836 days 3%
Josh Meyrick 10/10 2837 days 3%
angie Vickers 9/10 2864 days 3%
Denise Harja 10/10 2864 days 3%
Leonie Selk 10/10 2864 days 3%
Bodo Hesse 10/10 2864 days 3%
Dr Valerie Wall 4/10 2865 days 2%
Lyn Coleman 10/10 2865 days 3%
Simon Rickets 10/10 2895 days 3%
Helena Souckova 10/10 2895 days 3%
Chloe Nicholas 8/10 2895 days 3%
George Donkin 10/10 2895 days 3%
Eva Nittegaard 9/10 2895 days 3%
Dorothy and Graham Glen 8/10 2954 days 1%
Thomas Sator 10/10 2956 days 3%
Kevin Taylor 10/10 2956 days 3%
Nick Beer 9/10 2956 days 3%
terri stevens 9/10 2956 days 3%
Marçal Cot 9/10 2956 days 3%
Christopher Holmes 10/10 2956 days 3%
Allain Riepema 10/10 2970 days 1%
Hubert Toh 10/10 3018 days 2%
Kim Pinkerton 6/10 3201 days 2%
Henry Carstens 7/10 3201 days 2%
Tim Doskoch 6/10 3201 days 2%
Laurence Edwards 8/10 3229 days 2%
Nikolaj Lambertsen 9/10 3229 days 2%
richard genovese 9/10 3229 days 2%
Martina Rahlff 9/10 3229 days 2%
Kok Seong Wong 9/10 3260 days 2%
Kim Morhaus 9/10 3260 days 2%
Geoff Bardsley 10/10 3260 days 2%
Chris Britton 10/10 3260 days 2%
Camille Dow Baker 9/10 3260 days 2%
Tracy Houston 10/10 3260 days 2%
morgane delicourt 10/10 3291 days 2%
Davide Andriola 10/10 3291 days 2%
Raphael 10/10 3291 days 2%
Evelyn Rloeh 9/10 3304 days 1%
Ginetta Matthews 8/10 3321 days 2%
Ben Awcock 10/10 3321 days 2%
Michael Amos 9/10 3321 days 2%
Tony Waters 10/10 3382 days 2%
Nathan Taylor 10/10 3444 days 2%
Paul and Astrid 7/10 3579 days 1%
Julia Ebneter 8/10 3619 days 1%
Myrthe van Burink 10/10 3626 days 1%
Johannes Leistner 10/10 3626 days 1%
Lynne Martin 9/10 3657 days 1%
JMC 9/10 3658 days 1%
Cindy Renea 10/10 4267 days 0%
Tony Williamson 10/10 4418 days 1%
Don Sutherland 9/10 4428 days 0%
L+B 9/10 4632 days 1%
kmgirard 10/10 4663 days 1%
Jon satchwell 10/10 4663 days 1%
Marymac 9/10 4691 days 1%
chris malkin 9/10 4691 days 1%
JP Kearney 10/10 4753 days 1%
jennyjay 9/10 4783 days 1%
Maverick 10/10 4997 days 1%
Henning_Lizette 9/10 4997 days 1%
Sandra 10/10 4997 days 1%
Lara_C 9/10 4997 days 1%
djandjcmccallum 9/10 5057 days 1%
simonl2m 8/10 5088 days 1%
janejeff 10/10 5088 days 1%
piersa 9/10 5119 days 1%
debnphil 10/10 5180 days 1%
honeymoon1 10/10 5180 days 1%
oherreravaras 10/10 5210 days 1%
kiwitravellers 10/10 5210 days 1%
El Duderino 9/10 5210 days 1%
Smyth 9/10 5394 days 1%
Shan104 9/10 5453 days 1%
gazbow 10/10 5545 days 1%
PZ72 10/10 5759 days 1%
Stephen Fletcher 10/10 5849 days 1%
scully 10/10 5849 days 1%
Chris22 9/10 5879 days 1%
Andrew Doutch 9/10 6032 days 1%
nina 10/10 6032 days 1%
agc 10/10 6032 days 1%
Malcolm Henham 10/10 6152 days 1%
Ann McGrath 10/10 6518 days 1%
harry425 10/10 6914 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Kia Ora Campers experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.77% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 42 days. The Kia Ora Campers experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Kia Ora Campers experience has been adjusted for 87 days. Adjustments are according to the following table.

Days Adjustment
84 -1.71%
85 -1.73%
86 -1.75%
87 -1.77%
88 -1.79%
89 -1.81%
90 -1.83%

Balancing Adjustment

0.79% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

93%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.