Ranking Score Explained

G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Adventure Campervans.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Adventure Campervans

Valid Reviews

78 Valid Reviews

The Adventure Campervans experience has a total of 82 reviews. There are 78 valid reviews that are included when calculating the ranking score and 4 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 78 valid reviews:

Rating Count Percentage
10/10 10
13%
9/10 6
8%
8/10 18
23%
7/10 10
13%
6/10 11
14%
5/10 3
4%
4/10 5
6%
3/10 6
8%
2/10 2
3%
1/10 7
9%

63.85% Average

The raw data average (mean) for all the Adventure Campervans valid reviews is 63.85% and is based on 78 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

55 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 78 valid reviews, the experience has 55 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 55 face-to-face reviews:

Rating Count Percentage
10/10 2
4%
9/10 1
2%
8/10 17
31%
7/10 10
18%
6/10 11
20%
5/10 3
5%
4/10 5
9%
3/10 4
7%
2/10 0
0%
1/10 2
4%

63.64% Average

The raw data average (mean) for all the Adventure Campervans face-to-face reviews is 63.64% and is based on 55 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

73.56%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
LaRee Tangihaere 10/10 2243 days 100%
Sherre Norris 8/10 2881 days 66%
patty schlick 2/10 2881 days 27%
Louise Walker 10/10 2912 days 66%
David Russell 9/10 2912 days 66%
Ral Pritchard 1/10 2912 days 22%
Alex Pommer 10/10 2912 days 66%
abd malik ahmad 9/10 2943 days 64%
John Wright 10/10 2943 days 65%
chris s 9/10 2943 days 64%
Albert Sella 3/10 2956 days 31%
Mikky Imran 10/10 3126 days 56%
Lisa Pickens 3/10 3247 days 23%
Sarah Elphick 2/10 3247 days 18%
Nik Neidi 9/10 3278 days 47%
Sven Ludwig 9/10 3612 days 31%
Karolina Gren 3/10 3918 days 5%
Marc Schnelanburger 6/10 4001 days 9%
Linda Wah 1/10 4008 days 0%
Mikolaj 1/10 4008 days 0%
Nigel Leighton 7/10 4392 days 16%
Halle 1/10 4465 days 3%
Geoffrey Kuppens 8/10 4688 days 18%
brian_leonie 10/10 4739 days 18%
John & Myra Sloan 4/10 4779 days 9%
Shab 10/10 4800 days 18%
Claudia Naier 3/10 5023 days 6%
Prideaux 6/10 5024 days 15%
Bryan & Ineke Beck 1/10 5024 days 3%
Chris Forrest 5/10 5024 days 12%
Ray Banham 6/10 5025 days 15%
Derek 6/10 5025 days 15%
Helen Evans 8/10 5028 days 18%
Hadar Zevulun 1/10 5044 days 3%
Claudia 7/10 5046 days 16%
Sebastian Engelke 8/10 5061 days 18%
John Fry 3/10 5068 days 6%
Remco Smit 5/10 5069 days 12%
Peapod 10/10 5196 days 18%
Richardr1 7/10 5328 days 16%
R Bakker 4/10 5401 days 9%
Matilda Hansson 6/10 5401 days 15%
Tim Stick 7/10 5424 days 16%
Uwe Rieper 7/10 5437 days 16%
Jeremy & Sarah Rind 9/10 5437 days 18%
W David R Thomas 6/10 5443 days 15%
Ruud Kapteyn 7/10 5444 days 16%
wazsim 1/10 5469 days 3%
gemmav 6/10 5484 days 15%
Steffi Marco 8/10 5504 days 18%
JonK 8/10 5732 days 18%
Andrew Lonsdale 5/10 5732 days 12%
KatieR 8/10 5742 days 18%
MichaelS1 8/10 5760 days 18%
FiensG 6/10 5763 days 15%
Yvanna 3/10 5763 days 6%
Mike 4/10 5768 days 9%
RodW 8/10 5778 days 18%
Olly 10/10 5780 days 18%
Christina 4/10 5781 days 9%
Kay 7/10 5787 days 16%
GrillGermany 6/10 5801 days 15%
HenkR 6/10 5803 days 15%
BauerGermany 4/10 5803 days 9%
john west 8/10 5812 days 18%
Vicky 8/10 5817 days 18%
Con 7/10 5862 days 16%
Kavanagh 8/10 6127 days 18%
Sabine Volley 7/10 6127 days 16%
Stefan Heumann 7/10 6137 days 16%
Trinkler 8/10 6137 days 18%
Robert and Carol Rodgers 8/10 6149 days 18%
Jo 10/10 6346 days 18%
Andy Chapman 6/10 6346 days 15%
Shelley 8/10 6451 days 18%
Bob 8/10 6509 days 18%
Rogier 8/10 6510 days 18%
Pini 8/10 6520 days 18%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Adventure Campervans experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-7.03% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 41 days. The Adventure Campervans experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Adventure Campervans experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -3.97%
198 -3.99%
199 -4.01%
200 -4.03%
201 -4.05%
202 -4.07%
203 -4.09%

Balancing Adjustment

9.15% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

72%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.