Ranking Score Explained

G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for AJ Hackett Taupo.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

AJ Hackett Taupo

Valid Reviews

63 Valid Reviews

The AJ Hackett Taupo experience has a total of 66 reviews. There are 63 valid reviews that are included when calculating the ranking score and 3 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 63 valid reviews:

Rating Count Percentage
10/10 27
43%
9/10 11
17%
8/10 18
29%
7/10 3
5%
6/10 1
2%
5/10 1
2%
4/10 2
3%
3/10 0
0%
2/10 0
0%
1/10 0
0%

87.78% Average

The raw data average (mean) for all the AJ Hackett Taupo valid reviews is 87.78% and is based on 63 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

52 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 63 valid reviews, the experience has 52 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 52 face-to-face reviews:

Rating Count Percentage
10/10 24
46%
9/10 9
17%
8/10 15
29%
7/10 3
6%
6/10 1
2%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

90.00% Average

The raw data average (mean) for all the AJ Hackett Taupo face-to-face reviews is 90.00% and is based on 52 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

89.09%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Michael Bley 8/10 2849 days 100%
Lucie Revay 10/10 2888 days 99%
Philipp 9/10 3172 days 78%
Gerardo Furtado 10/10 3200 days 77%
Charlie Noon 10/10 3210 days 77%
David Schelensky 10/10 3212 days 76%
Henry Wichler 8/10 3213 days 75%
Ruven Rintelmann 10/10 3213 days 76%
Maria Brauherr 10/10 3215 days 76%
Tamara 8/10 3215 days 75%
Martina Cervenkova 10/10 3218 days 76%
Gessica 8/10 3307 days 68%
Cedrick Poirier 5/10 3700 days 31%
Franz Birkefeld 9/10 3893 days 28%
Sebastian Russell-Smits 10/10 4267 days 2%
Collacott 10/10 4293 days 0%
David Prendergast 7/10 4625 days 27%
Franziska & Katrin 8/10 4665 days 29%
Anika 9/10 4672 days 30%
Asha 9/10 4704 days 30%
Craig Hathaway 10/10 4978 days 30%
Jagiellowicz 10/10 4996 days 30%
Jason & Beth Berlin 9/10 4996 days 30%
Guult Ryan 10/10 4996 days 30%
Sandra 9/10 5015 days 30%
Dan Aldridge 10/10 5031 days 30%
Leslie Aldridge 10/10 5031 days 30%
Douggie 4/10 5191 days 17%
quazy 9/10 5375 days 30%
Annemiek and Rianne 8/10 5416 days 29%
deanlaw 10/10 5448 days 30%
lee 10/10 5618 days 30%
Debra-anne Signal 8/10 5648 days 29%
funfairguy 4/10 5679 days 17%
Alanna 8/10 5711 days 29%
Keith 7/10 5733 days 27%
Amanda Williams 10/10 5750 days 30%
Kay 8/10 5753 days 29%
Hironori 10/10 5786 days 30%
Helen 9/10 5822 days 30%
Paula 8/10 5835 days 29%
jfletch 9/10 5840 days 30%
Evelyn 10/10 5844 days 30%
jessandtom 8/10 6033 days 29%
Adam Richards 7/10 6089 days 27%
Yumi 10/10 6102 days 30%
Amy 10/10 6118 days 30%
Laurie 8/10 6120 days 29%
paulonline 8/10 6127 days 29%
Melissa Steedman 10/10 6148 days 30%
Laura Sutton 6/10 6149 days 25%
Tim 10/10 6149 days 30%
Karin Hell 9/10 6150 days 30%
Jane 10/10 6425 days 30%
Helen 8/10 6427 days 29%
Gillian 10/10 6438 days 30%
Rosemary 9/10 6439 days 30%
Peter 8/10 6439 days 29%
Susan 10/10 6459 days 30%
Mary 10/10 6460 days 30%
Nissa 8/10 6474 days 29%
Louise 8/10 6489 days 29%
KristianRye 8/10 6498 days 29%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The AJ Hackett Taupo experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.03% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 44 days. However the AJ Hackett Taupo experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The AJ Hackett Taupo experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -3.97%
198 -3.99%
199 -4.01%
200 -4.03%
201 -4.05%
202 -4.07%
203 -4.09%

Balancing Adjustment

1.81% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

87%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.