Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Hukafalls Jet Taupo.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
81 Valid Reviews
The Hukafalls Jet Taupo experience has a total of 83 reviews. There are 81 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 81 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 27 |
|
33% |
| 9/10 | 20 |
|
25% |
| 8/10 | 21 |
|
26% |
| 7/10 | 6 |
|
7% |
| 6/10 | 4 |
|
5% |
| 5/10 | 1 |
|
1% |
| 4/10 | 1 |
|
1% |
| 3/10 | 1 |
|
1% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
85.93% Average
The raw data average (mean) for all the Hukafalls Jet Taupo valid reviews is 85.93% and is based on 81 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
63 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 81 valid reviews, the experience has 63 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 63 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 17 |
|
27% |
| 9/10 | 18 |
|
29% |
| 8/10 | 16 |
|
25% |
| 7/10 | 6 |
|
10% |
| 6/10 | 4 |
|
6% |
| 5/10 | 1 |
|
2% |
| 4/10 | 0 |
|
0% |
| 3/10 | 1 |
|
2% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
84.76% Average
The raw data average (mean) for all the Hukafalls Jet Taupo face-to-face reviews is 84.76% and is based on 63 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
96.07%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Shani McCulloch | 10/10 | 318 days | 100% |
| Alan | 10/10 | 591 days | 85% |
| Les Hendy | 10/10 | 3430 days | 2% |
| Mauricio Daniele | 9/10 | 3718 days | 1% |
| Marilyn and Steffen | 8/10 | 3775 days | 1% |
| Lea Karl | 5/10 | 4109 days | 0% |
| Franz Birkefeld | 6/10 | 4376 days | 0% |
| Petr Dvorak | 9/10 | 4768 days | 1% |
| Jes Paulsen | 9/10 | 4841 days | 1% |
| Siegfried Richter | 10/10 | 5137 days | 1% |
| Grahame MacKay | 8/10 | 5148 days | 1% |
| Tim Clark | 8/10 | 5155 days | 1% |
| Steve Neilson | 10/10 | 5225 days | 1% |
| Stefanny Ling | 7/10 | 5458 days | 1% |
| Kate Morgan | 9/10 | 5481 days | 1% |
| Andy Johnson | 9/10 | 5484 days | 1% |
| Shirley | 10/10 | 5491 days | 1% |
| Belony | 10/10 | 5508 days | 1% |
| Tayler Gray | 8/10 | 5508 days | 1% |
| Harriet Banes | 9/10 | 5512 days | 1% |
| Lynn Leitch | 9/10 | 5514 days | 1% |
| Stephen Leitch | 10/10 | 5514 days | 1% |
| Jane Hancock | 10/10 | 5516 days | 1% |
| katiec82 | 10/10 | 5705 days | 1% |
| thomo182 | 10/10 | 5797 days | 1% |
| Family_Thomsen | 10/10 | 5840 days | 1% |
| Gerhard Kronen | 9/10 | 5855 days | 1% |
| Susiekj | 10/10 | 5858 days | 1% |
| B Willmore | 10/10 | 5860 days | 1% |
| Mark and Natasha UK | 9/10 | 5860 days | 1% |
| Alzbeta Czech | 10/10 | 5872 days | 1% |
| Tanja Titze | 9/10 | 5879 days | 1% |
| Caitriona Doyle | 3/10 | 5880 days | 1% |
| Toni | 8/10 | 5880 days | 1% |
| Arne van Schol | 7/10 | 5882 days | 1% |
| Sebastian Kramer | 8/10 | 5892 days | 1% |
| pedawrds | 10/10 | 5937 days | 1% |
| Steven Walsh | 8/10 | 5956 days | 1% |
| Holly | 8/10 | 6009 days | 1% |
| trvlbug | 10/10 | 6101 days | 1% |
| Kirsten Stewart | 9/10 | 6131 days | 1% |
| IRLJohnny | 4/10 | 6162 days | 1% |
| Debra-anne Signal | 10/10 | 6162 days | 1% |
| suet | 9/10 | 6192 days | 1% |
| Nick | 10/10 | 6208 days | 1% |
| John | 10/10 | 6235 days | 1% |
| Bobby | 10/10 | 6241 days | 1% |
| niall stephenson | 8/10 | 6255 days | 1% |
| Ko | 8/10 | 6256 days | 1% |
| Kelly | 8/10 | 6258 days | 1% |
| Patricia | 8/10 | 6260 days | 1% |
| Cindy | 7/10 | 6305 days | 1% |
| Paul | 9/10 | 6309 days | 1% |
| rustytrombone | 8/10 | 6343 days | 1% |
| Louise | 9/10 | 6356 days | 1% |
| Michelle | 9/10 | 6366 days | 1% |
| Atsuko | 8/10 | 6398 days | 1% |
| Bronagh Mcartan | 7/10 | 6440 days | 1% |
| Naki_Girlz | 8/10 | 6522 days | 1% |
| L1z4rd | 8/10 | 6522 days | 1% |
| Liz Brown | 10/10 | 6528 days | 1% |
| Hoetnagels | 8/10 | 6575 days | 1% |
| RhysP | 7/10 | 6577 days | 1% |
| James Davies | 10/10 | 6584 days | 1% |
| Richard Steward | 10/10 | 6589 days | 1% |
| Silvia | 7/10 | 6589 days | 1% |
| Stacy Gould | 10/10 | 6592 days | 1% |
| Sabine Feiner | 9/10 | 6597 days | 1% |
| lawrence Walker | 8/10 | 6666 days | 1% |
| FrankOosterwijk | 8/10 | 6879 days | 1% |
| Bonnie | 9/10 | 6902 days | 1% |
| Clive | 9/10 | 6908 days | 1% |
| Kitsu | 9/10 | 6916 days | 1% |
| Mike Shirley | 8/10 | 6920 days | 1% |
| Fred Highsmith | 8/10 | 6922 days | 1% |
| Roran | 6/10 | 6939 days | 1% |
| Elena Babitcheva | 10/10 | 6939 days | 1% |
| Mary | 6/10 | 6943 days | 1% |
| Didier | 6/10 | 6966 days | 1% |
| Rolf | 10/10 | 6970 days | 1% |
| Nicole | 9/10 | 6970 days | 1% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Hukafalls Jet Taupo experience has plenty of reviews and does not meet the criteria for any adjustment.
-3.99% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 57 days. However the Hukafalls Jet Taupo experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Hukafalls Jet Taupo experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.93% |
| 198 | -3.95% |
| 199 | -3.97% |
| 200 | -3.99% |
| 201 | -4.01% |
| 202 | -4.03% |
| 203 | -4.05% |
| … | … |
0.74% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
93%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.