Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Touchdown Car Rentals.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Touchdown Car Rentals
Valid Reviews
42 Valid Reviews
The Touchdown Car Rentals experience has a total of 44 reviews. There are 42 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 42 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 40 |
|
95% |
| 9/10 | 2 |
|
5% |
| 8/10 | 0 |
|
0% |
| 7/10 | 0 |
|
0% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
99.52% Average
The raw data average (mean) for all the Touchdown Car Rentals valid reviews is 99.52% and is based on 42 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Weighted Average
99.83%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Kerrie | 10/10 | 56 days | 100% |
| Daniel | 10/10 | 240 days | 97% |
| Rick Kothari | 10/10 | 696 days | 72% |
| Gregor Potts | 10/10 | 1730 days | 5% |
| Danny.T | 10/10 | 1914 days | 5% |
| Tracey Feldcamp | 10/10 | 1944 days | 5% |
| Nicholas Thompson | 10/10 | 2036 days | 4% |
| Alex | 10/10 | 2095 days | 4% |
| Diana, Pittsburgh PA, USA | 10/10 | 2187 days | 4% |
| Kathy Probets | 9/10 | 2401 days | 4% |
| Michael Teasdale | 10/10 | 2612 days | 3% |
| Nick G | 10/10 | 2643 days | 3% |
| Tamsin Wilkins | 10/10 | 2674 days | 3% |
| Mike David | 10/10 | 2704 days | 3% |
| Kevin O'Neill | 10/10 | 2886 days | 3% |
| George Lucas | 10/10 | 3039 days | 3% |
| Campbell Gibson | 10/10 | 3069 days | 2% |
| Liam Glubb | 10/10 | 3130 days | 2% |
| Hani Girgis | 10/10 | 3130 days | 2% |
| Christian Cunneen | 10/10 | 3221 days | 2% |
| enthusejohn | 9/10 | 3221 days | 2% |
| andy jamieson | 10/10 | 3313 days | 2% |
| Grace Hopkins | 10/10 | 3343 days | 2% |
| Tiffany Boa | 10/10 | 3374 days | 2% |
| Paul McNamara | 10/10 | 3405 days | 2% |
| Caroline Griffin | 10/10 | 3405 days | 2% |
| Craig Richmond | 10/10 | 3555 days | 1% |
| Pete Robson | 10/10 | 3555 days | 1% |
| Murray Quartly | 10/10 | 3586 days | 1% |
| M Factor Events | 10/10 | 3647 days | 1% |
| Rupert Deans | 10/10 | 3771 days | 1% |
| Laura Alleway | 10/10 | 3801 days | 1% |
| Sue Seeley | 10/10 | 3892 days | 1% |
| Tony Gloag | 10/10 | 3893 days | 1% |
| Anna Jenkins | 10/10 | 3921 days | 1% |
| Shane Farrell | 10/10 | 3952 days | 1% |
| Simon Adams | 10/10 | 4044 days | 1% |
| Catherine Forsey | 10/10 | 4074 days | 0% |
| Maree Harris | 10/10 | 4074 days | 0% |
| Tim | 10/10 | 4136 days | 0% |
| Regan Tullett | 10/10 | 4166 days | 0% |
| Logan McMillan | 10/10 | 4317 days | 0% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Touchdown Car Rentals experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-3.52% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 52 days. The Touchdown Car Rentals experience has 1 recent ranking. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Touchdown Car Rentals experience has been adjusted for 47 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 44 | -0.83% |
| 45 | -0.85% |
| 46 | -0.87% |
| 47 | -0.89% |
| 48 | -0.91% |
| 49 | -0.93% |
| 50 | -0.95% |
| … | … |
Balancing Adjustment
0.31% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
97%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.