Ranking Score Explained

G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Milford Sound Day Cruises.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Milford Sound Day Cruises

Valid Reviews

299 Valid Reviews

The Milford Sound Day Cruises experience has a total of 301 reviews. There are 299 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 299 valid reviews:

Rating Count Percentage
10/10 87
29%
9/10 86
29%
8/10 77
26%
7/10 25
8%
6/10 14
5%
5/10 7
2%
4/10 1
0%
3/10 1
0%
2/10 0
0%
1/10 1
0%

85.69% Average

The raw data average (mean) for all the Milford Sound Day Cruises valid reviews is 85.69% and is based on 299 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

275 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 299 valid reviews, the experience has 275 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 275 face-to-face reviews:

Rating Count Percentage
10/10 78
28%
9/10 81
29%
8/10 72
26%
7/10 23
8%
6/10 13
5%
5/10 7
3%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 1
0%

85.82% Average

The raw data average (mean) for all the Milford Sound Day Cruises face-to-face reviews is 85.82% and is based on 275 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

86.44%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Geoff Steele 10/10 3017 days 100%
Brigitte CREPLET 9/10 3193 days 86%
Guillaume Deleuze 7/10 3255 days 77%
Jolien 8/10 3281 days 79%
Ignacio Muerza 10/10 3289 days 80%
Elien Dauwe 9/10 3299 days 78%
Louise Nicholls 9/10 3304 days 78%
Sebastian Braun 9/10 3304 days 78%
Eurard Achille 7/10 3307 days 73%
Brent Johnson 10/10 3323 days 77%
Huon 5/10 3540 days 46%
Timea Bagosi 9/10 3566 days 59%
Ben and Pauline 8/10 3579 days 57%
Anna Stoehr 10/10 3600 days 57%
Peter Hodgson 9/10 3601 days 56%
Herman Lubben 9/10 3607 days 56%
Jiri Benda 8/10 3920 days 32%
Jennifer Lerchbacher 9/10 3948 days 31%
Kristina Farkas 10/10 3948 days 31%
Tobias Becker 7/10 3975 days 27%
Sophia Kadel 9/10 3978 days 28%
Laura and Marie 8/10 3984 days 28%
Samuel Tohko 10/10 4006 days 27%
Andrew Kermode 10/10 4176 days 14%
Wouter Vanmoz 8/10 4282 days 6%
Laure Cops 8/10 4282 days 6%
Alexander Zimmer 9/10 4303 days 4%
Juliane 9/10 4310 days 4%
Laura Metz 9/10 4311 days 4%
Hubertus Thost 8/10 4311 days 4%
Luca Maria Willensrock 7/10 4320 days 3%
G Ballard 9/10 4324 days 3%
F Ballard 10/10 4324 days 3%
Sue L 10/10 4326 days 3%
Terry Seaman 8/10 4326 days 3%
Guillemette 9/10 4330 days 2%
Richard van den Bosch 9/10 4342 days 2%
Ina Daubenbuechel 9/10 4342 days 2%
Maya Bakker-deDreu 8/10 4347 days 1%
Anne and Steve Bartlett 9/10 4349 days 1%
Emeline Dupre 9/10 4358 days 0%
Elly Zimmer 9/10 4364 days 0%
Sven Woelk 10/10 4627 days 37%
Elizabeth Stenhouse 8/10 4632 days 36%
Jill Fischer 9/10 4663 days 36%
Jeanne Moustier 10/10 4704 days 37%
Martyn Kool 7/10 4739 days 34%
Andrea Wollmann 9/10 4740 days 36%
Leticia Martin 8/10 4744 days 36%
Franz Schueler 10/10 4745 days 37%
Knorr Bracher 8/10 4757 days 36%
Jacquemard 8/10 4758 days 36%
C Schaap 10/10 4764 days 37%
Monika Kneidl 10/10 5003 days 37%
Jessica Tilly 8/10 5003 days 36%
Robin Sable 8/10 5009 days 36%
Stephanie Spurr 7/10 5024 days 34%
J Jmal 10/10 5024 days 37%
Lucy Duffy 9/10 5031 days 36%
Wil de Kubber 8/10 5033 days 36%
Hans Duerst 8/10 5034 days 36%
Pete & Pat Etheridge 7/10 5037 days 34%
Beeny 8/10 5038 days 36%
Stephanie Brueck 6/10 5039 days 31%
Rob Gill 10/10 5041 days 37%
Rikke & Trine Bundgaard 8/10 5042 days 36%
Manuela Weber 8/10 5042 days 36%
Villa 8/10 5042 days 36%
David & Sue Lokkerbol 6/10 5043 days 31%
Markus & Miriam 8/10 5044 days 36%
Siegfried Krueger 10/10 5044 days 37%
Jurg Pfaendler 9/10 5045 days 36%
Rainer Schnell 8/10 5049 days 36%
Steve Goodyear 10/10 5049 days 37%
Chris & Jen Spencer 8/10 5068 days 36%
Monika & Roger 9/10 5070 days 36%
Alfred & Henrike 10/10 5082 days 37%
JBunn 7/10 5088 days 34%
Ross Cooke 10/10 5126 days 37%
Berry 10/10 5130 days 37%
Heather & Jenny 6/10 5134 days 31%
jenckes 6/10 5210 days 31%
GenH 8/10 5333 days 36%
Frank & Margot Best 9/10 5346 days 36%
Marc Edwards 10/10 5352 days 37%
Jon_and_Family 9/10 5363 days 36%
Becky Edney 10/10 5368 days 37%
Gordon Agent 10/10 5371 days 37%
Leroy Dimitri 10/10 5376 days 37%
Gunter 6/10 5377 days 31%
Daniel Kriecht 8/10 5377 days 36%
Sandra Milch 10/10 5378 days 37%
L Wright 8/10 5378 days 36%
noname 8/10 5379 days 36%
Richard Dudfield 10/10 5380 days 37%
Michel Monnin 9/10 5380 days 36%
Urs and Isabella 9/10 5381 days 36%
Thomas 10/10 5381 days 37%
Richard Gallichan 9/10 5381 days 36%
Jean Barker 8/10 5381 days 36%
Karin Kueng 6/10 5382 days 31%
Juergen Wolf 9/10 5384 days 36%
Juliane Kleiu 10/10 5384 days 37%
Malcolm McLean 10/10 5384 days 37%
Nathalie Verzeletti 8/10 5384 days 36%
Rebecca Johnston 8/10 5385 days 36%
David Mellard 10/10 5386 days 37%
Tricia Goggin 8/10 5386 days 36%
Lisa 9/10 5386 days 36%
Monique 8/10 5386 days 36%
Keith Ogley 8/10 5388 days 36%
Laurent Michon 8/10 5392 days 36%
Jack Vermeidem 9/10 5392 days 36%
Alan Munday 10/10 5392 days 37%
Ebi & Beate 10/10 5394 days 37%
Binita 4/10 5394 days 24%
A Dekker 8/10 5394 days 36%
John Gray 10/10 5395 days 37%
Gert Vogelaers 8/10 5397 days 36%
Alice 7/10 5398 days 34%
Manu & Gabi 10/10 5399 days 37%
Sandra 9/10 5399 days 36%
James Jackson 9/10 5412 days 36%
John Price 10/10 5412 days 37%
Fabian 8/10 5413 days 36%
Robert Cox 9/10 5413 days 36%
Sarraute 9/10 5414 days 36%
Webster 9/10 5415 days 36%
Derek Archibald 9/10 5415 days 36%
D Hoekstra 10/10 5417 days 37%
Ellen Thompson 10/10 5417 days 37%
Leontine van Laar 8/10 5417 days 36%
Karen Phillips 8/10 5419 days 36%
Ashleigh Buckley 8/10 5422 days 36%
Rosey834 8/10 5453 days 36%
dollimyxture 8/10 5453 days 36%
JudyandAndre 10/10 5453 days 37%
hendrik king 8/10 5453 days 36%
Julie 10/10 5514 days 37%
jenny_nitschke 10/10 5637 days 37%
Lomas 10/10 5689 days 37%
Stephan Imartina 6/10 5694 days 31%
Peter Aerborg 8/10 5695 days 36%
jenniferuk 7/10 5698 days 34%
Peter and Hilda 10/10 5728 days 37%
Hana Vokata 7/10 5733 days 34%
Don & Geraldine 10/10 5734 days 37%
Marg 8/10 5734 days 36%
Corine van Been 8/10 5741 days 36%
maggie Webster 10/10 5745 days 37%
katrina Marshall 9/10 5745 days 36%
Schumacher 9/10 5746 days 36%
Bowness 10/10 5746 days 37%
s_butler 10/10 5747 days 37%
Gerald Veldink 8/10 5747 days 36%
Evans 8/10 5747 days 36%
Marcia & Bruce 10/10 5749 days 37%
Benedict Fluthman 9/10 5749 days 36%
Ingrid Zell 9/10 5750 days 36%
R Bakker 8/10 5750 days 36%
Marcus Kippner 9/10 5750 days 36%
Bert Meuleuorijks 7/10 5755 days 34%
Rod C 9/10 5757 days 36%
Yasmin Abrahams 8/10 5761 days 36%
Rob 9/10 5761 days 36%
Claudia 9/10 5766 days 36%
Nicola 7/10 5768 days 34%
Brian Morris 9/10 5768 days 36%
Max Mareen 9/10 5768 days 36%
Dieter Groscurth 10/10 5769 days 37%
Wilbert Germ 9/10 5772 days 36%
T. Timmers 7/10 5773 days 34%
Vincente Garrido 6/10 5782 days 31%
Johanna X 9/10 5782 days 36%
R Gilge 10/10 5783 days 37%
Susan Hitchins 9/10 5783 days 36%
Dick Rosman 6/10 5783 days 31%
Rachel & Barak 8/10 5785 days 36%
Ingrid Overes 7/10 5786 days 34%
Yvonne Ing 10/10 5786 days 37%
Anne Fri 8/10 5786 days 36%
Chance McGuire 10/10 5787 days 37%
S Luis Van Oler 8/10 5792 days 36%
E.M. Prideaux 10/10 5801 days 37%
Conor Coyle 5/10 5804 days 28%
Yvonne German 8/10 5804 days 36%
Mike 9/10 5833 days 36%
mariak 7/10 5835 days 34%
martint 10/10 5842 days 37%
Debbie Rathbone 5/10 5856 days 28%
katharina 6/10 5859 days 31%
Cyriel Schacken 8/10 5859 days 36%
X Neils 8/10 5871 days 36%
Sara Reekmans 8/10 5872 days 36%
nancyburns 10/10 5879 days 37%
Beth Lenoble 9/10 5910 days 36%
Ritag 9/10 5965 days 36%
simonsandra 8/10 5966 days 36%
terryd 7/10 5971 days 34%
Emear Donnelly 9/10 6014 days 36%
HerbertH 7/10 6085 days 34%
KarinS 9/10 6086 days 36%
Abby 8/10 6092 days 36%
annysp 9/10 6093 days 36%
Van Lent 9/10 6094 days 36%
HovingL 8/10 6105 days 36%
Enno Brehm 5/10 6105 days 28%
DimitriD 9/10 6110 days 36%
FramiskaH 7/10 6111 days 34%
AnjaC 10/10 6111 days 37%
Lars Haf 10/10 6111 days 37%
JaninaF 9/10 6111 days 36%
AnjaChrist 10/10 6111 days 37%
Edcan 10/10 6111 days 37%
RebeccaD1 9/10 6112 days 36%
Gil 7/10 6112 days 34%
MikeS 10/10 6113 days 37%
Francesca Sabat 7/10 6115 days 34%
GraceB 6/10 6115 days 31%
Doll 7/10 6116 days 34%
Rene 9/10 6116 days 36%
Dorothee 9/10 6116 days 36%
Zdenek 9/10 6117 days 36%
BrzezinskaM 10/10 6118 days 37%
AndreB 10/10 6118 days 37%
Donna 10/10 6118 days 37%
TammyH 9/10 6119 days 36%
Linda 5/10 6124 days 28%
Phillip 1/10 6124 days 14%
Susan 9/10 6125 days 36%
GrahamM1 10/10 6126 days 37%
CarstenU 10/10 6127 days 37%
JetteG 10/10 6127 days 37%
GingerPrince 8/10 6127 days 36%
VacherD 8/10 6128 days 36%
Brian 9/10 6132 days 36%
RandiL 7/10 6135 days 34%
CarinnaGermany 8/10 6135 days 36%
Rachel 10/10 6142 days 37%
Claire 10/10 6142 days 37%
Raphael 8/10 6149 days 36%
Caroline 10/10 6150 days 37%
Denk 9/10 6155 days 36%
Pia 9/10 6159 days 36%
David 8/10 6166 days 36%
Johann 10/10 6169 days 37%
Carina 10/10 6171 days 37%
Maria 8/10 6205 days 36%
Mat 6/10 6210 days 31%
midlands_missus 10/10 6214 days 37%
Charlotta Halfwordson 10/10 6224 days 37%
Mary 10/10 6227 days 37%
Atsuko 8/10 6299 days 36%
Mikel 9/10 6332 days 36%
Sarah 8/10 6341 days 36%
Jim Summers 8/10 6341 days 36%
Astrid Snippe 9/10 6435 days 36%
James Gibbs 8/10 6435 days 36%
Meike Biel 5/10 6443 days 28%
Rachel 9/10 6459 days 36%
Naoko 9/10 6459 days 36%
Franz 9/10 6464 days 36%
George Jeffs 10/10 6472 days 37%
Jacob 9/10 6476 days 36%
Stuart Bartram 9/10 6476 days 36%
Lisa Tame 9/10 6480 days 36%
Wolfgang 9/10 6480 days 36%
Greg & Lynette 10/10 6486 days 37%
Omri Hasson 8/10 6490 days 36%
D.A. Mulder 9/10 6492 days 36%
Wendy Lomas 10/10 6502 days 37%
Bronwyn Gaby 9/10 6539 days 36%
Floren 10/10 6582 days 37%
Rob Boston 3/10 6641 days 19%
Patricia Leighton 10/10 6695 days 37%
Svenja 8/10 6809 days 36%
Sue 10/10 6811 days 37%
Akiko&Shibotsu 9/10 6811 days 36%
Adi 9/10 6819 days 36%
Cat 9/10 6823 days 36%
Katie 6/10 6826 days 31%
Raul 10/10 6828 days 37%
IdanNakash 8/10 6829 days 36%
Sandra 10/10 6830 days 37%
TeamFlorida 10/10 6830 days 37%
Pam Rose 10/10 6833 days 37%
Fenke 8/10 6835 days 36%
Bas 8/10 6835 days 36%
John Beirne 9/10 6847 days 36%
Jennifer 7/10 6847 days 34%
Rachel 6/10 6847 days 31%
Jacobien 10/10 6863 days 37%
Henrich 8/10 6868 days 36%
Jim 10/10 6869 days 37%
Messing 5/10 6871 days 28%
Marriott 10/10 6871 days 37%
Liz 9/10 6871 days 36%
Ian 7/10 6875 days 34%
pfiffner 9/10 6875 days 36%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Milford Sound Day Cruises experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.07% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 42 days. However the Milford Sound Day Cruises experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Milford Sound Day Cruises experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.01%
198 -4.03%
199 -4.05%
200 -4.07%
201 -4.09%
202 -4.11%
203 -4.13%

Balancing Adjustment

2.39% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

85%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.