Ranking Score Explained

G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Milford Sound Day Cruises.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Milford Sound Day Cruises

Valid Reviews

299 Valid Reviews

The Milford Sound Day Cruises experience has a total of 301 reviews. There are 299 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 299 valid reviews:

Rating Count Percentage
10/10 87
29%
9/10 86
29%
8/10 77
26%
7/10 25
8%
6/10 14
5%
5/10 7
2%
4/10 1
0%
3/10 1
0%
2/10 0
0%
1/10 1
0%

85.69% Average

The raw data average (mean) for all the Milford Sound Day Cruises valid reviews is 85.69% and is based on 299 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

275 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 299 valid reviews, the experience has 275 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 275 face-to-face reviews:

Rating Count Percentage
10/10 78
28%
9/10 81
29%
8/10 72
26%
7/10 23
8%
6/10 13
5%
5/10 7
3%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 1
0%

85.82% Average

The raw data average (mean) for all the Milford Sound Day Cruises face-to-face reviews is 85.82% and is based on 275 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

86.52%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Geoff Steele 10/10 2569 days 100%
Brigitte CREPLET 9/10 2745 days 89%
Guillaume Deleuze 7/10 2807 days 80%
Jolien 8/10 2833 days 83%
Ignacio Muerza 10/10 2841 days 84%
Elien Dauwe 9/10 2851 days 83%
Louise Nicholls 9/10 2856 days 83%
Sebastian Braun 9/10 2856 days 83%
Eurard Achille 7/10 2859 days 77%
Brent Johnson 10/10 2875 days 82%
Huon 5/10 3092 days 53%
Timea Bagosi 9/10 3118 days 68%
Ben and Pauline 8/10 3131 days 66%
Anna Stoehr 10/10 3152 days 67%
Peter Hodgson 9/10 3153 days 66%
Herman Lubben 9/10 3159 days 66%
Jiri Benda 8/10 3472 days 47%
Jennifer Lerchbacher 9/10 3500 days 46%
Kristina Farkas 10/10 3500 days 47%
Tobias Becker 7/10 3527 days 42%
Sophia Kadel 9/10 3530 days 45%
Laura and Marie 8/10 3536 days 44%
Samuel Tohko 10/10 3558 days 43%
Andrew Kermode 10/10 3728 days 34%
Wouter Vanmoz 8/10 3834 days 27%
Laure Cops 8/10 3834 days 27%
Alexander Zimmer 9/10 3855 days 26%
Juliane 9/10 3862 days 26%
Laura Metz 9/10 3863 days 26%
Hubertus Thost 8/10 3863 days 25%
Luca Maria Willensrock 7/10 3872 days 23%
G Ballard 9/10 3876 days 25%
F Ballard 10/10 3876 days 25%
Sue L 10/10 3878 days 25%
Terry Seaman 8/10 3878 days 25%
Guillemette 9/10 3882 days 25%
Richard van den Bosch 9/10 3894 days 24%
Ina Daubenbuechel 9/10 3894 days 24%
Maya Bakker-deDreu 8/10 3899 days 23%
Anne and Steve Bartlett 9/10 3901 days 23%
Emeline Dupre 9/10 3910 days 23%
Elly Zimmer 9/10 3916 days 23%
Sven Woelk 10/10 4179 days 8%
Elizabeth Stenhouse 8/10 4184 days 7%
Jill Fischer 9/10 4215 days 6%
Jeanne Moustier 10/10 4256 days 3%
Martyn Kool 7/10 4291 days 1%
Andrea Wollmann 9/10 4292 days 1%
Leticia Martin 8/10 4296 days 1%
Franz Schueler 10/10 4297 days 1%
Knorr Bracher 8/10 4309 days 0%
Jacquemard 8/10 4310 days 0%
C Schaap 10/10 4316 days 0%
Monika Kneidl 10/10 4555 days 26%
Jessica Tilly 8/10 4555 days 25%
Robin Sable 8/10 4561 days 25%
Stephanie Spurr 7/10 4576 days 24%
J Jmal 10/10 4576 days 26%
Lucy Duffy 9/10 4583 days 25%
Wil de Kubber 8/10 4585 days 25%
Hans Duerst 8/10 4586 days 25%
Pete & Pat Etheridge 7/10 4589 days 24%
Beeny 8/10 4590 days 25%
Stephanie Brueck 6/10 4591 days 22%
Rob Gill 10/10 4593 days 26%
Rikke & Trine Bundgaard 8/10 4594 days 25%
Manuela Weber 8/10 4594 days 25%
Villa 8/10 4594 days 25%
David & Sue Lokkerbol 6/10 4595 days 22%
Markus & Miriam 8/10 4596 days 25%
Siegfried Krueger 10/10 4596 days 26%
Jurg Pfaendler 9/10 4597 days 25%
Rainer Schnell 8/10 4601 days 25%
Steve Goodyear 10/10 4601 days 26%
Chris & Jen Spencer 8/10 4620 days 25%
Monika & Roger 9/10 4622 days 25%
Alfred & Henrike 10/10 4634 days 26%
JBunn 7/10 4640 days 24%
Ross Cooke 10/10 4678 days 26%
Berry 10/10 4682 days 26%
Heather & Jenny 6/10 4686 days 22%
jenckes 6/10 4762 days 22%
GenH 8/10 4885 days 25%
Frank & Margot Best 9/10 4898 days 25%
Marc Edwards 10/10 4904 days 26%
Jon_and_Family 9/10 4915 days 25%
Becky Edney 10/10 4920 days 26%
Gordon Agent 10/10 4923 days 26%
Leroy Dimitri 10/10 4928 days 26%
Gunter 6/10 4929 days 22%
Daniel Kriecht 8/10 4929 days 25%
Sandra Milch 10/10 4930 days 26%
L Wright 8/10 4930 days 25%
noname 8/10 4931 days 25%
Richard Dudfield 10/10 4932 days 26%
Michel Monnin 9/10 4932 days 25%
Urs and Isabella 9/10 4933 days 25%
Thomas 10/10 4933 days 26%
Richard Gallichan 9/10 4933 days 25%
Jean Barker 8/10 4933 days 25%
Karin Kueng 6/10 4934 days 22%
Juergen Wolf 9/10 4936 days 25%
Juliane Kleiu 10/10 4936 days 26%
Malcolm McLean 10/10 4936 days 26%
Nathalie Verzeletti 8/10 4936 days 25%
Rebecca Johnston 8/10 4937 days 25%
David Mellard 10/10 4938 days 26%
Tricia Goggin 8/10 4938 days 25%
Lisa 9/10 4938 days 25%
Monique 8/10 4938 days 25%
Keith Ogley 8/10 4940 days 25%
Laurent Michon 8/10 4944 days 25%
Jack Vermeidem 9/10 4944 days 25%
Alan Munday 10/10 4944 days 26%
Ebi & Beate 10/10 4946 days 26%
Binita 4/10 4946 days 15%
A Dekker 8/10 4946 days 25%
John Gray 10/10 4947 days 26%
Gert Vogelaers 8/10 4949 days 25%
Alice 7/10 4950 days 24%
Manu & Gabi 10/10 4951 days 26%
Sandra 9/10 4951 days 25%
James Jackson 9/10 4964 days 25%
John Price 10/10 4964 days 26%
Fabian 8/10 4965 days 25%
Robert Cox 9/10 4965 days 25%
Sarraute 9/10 4966 days 25%
Webster 9/10 4967 days 25%
Derek Archibald 9/10 4967 days 25%
D Hoekstra 10/10 4969 days 26%
Ellen Thompson 10/10 4969 days 26%
Leontine van Laar 8/10 4969 days 25%
Karen Phillips 8/10 4971 days 25%
Ashleigh Buckley 8/10 4974 days 25%
Rosey834 8/10 5005 days 25%
dollimyxture 8/10 5005 days 25%
JudyandAndre 10/10 5005 days 26%
hendrik king 8/10 5005 days 25%
Julie 10/10 5066 days 26%
jenny_nitschke 10/10 5189 days 26%
Lomas 10/10 5241 days 26%
Stephan Imartina 6/10 5246 days 22%
Peter Aerborg 8/10 5247 days 25%
jenniferuk 7/10 5250 days 24%
Peter and Hilda 10/10 5280 days 26%
Hana Vokata 7/10 5285 days 24%
Don & Geraldine 10/10 5286 days 26%
Marg 8/10 5286 days 25%
Corine van Been 8/10 5293 days 25%
maggie Webster 10/10 5297 days 26%
katrina Marshall 9/10 5297 days 25%
Schumacher 9/10 5298 days 25%
Bowness 10/10 5298 days 26%
s_butler 10/10 5299 days 26%
Gerald Veldink 8/10 5299 days 25%
Evans 8/10 5299 days 25%
Marcia & Bruce 10/10 5301 days 26%
Benedict Fluthman 9/10 5301 days 25%
Ingrid Zell 9/10 5302 days 25%
R Bakker 8/10 5302 days 25%
Marcus Kippner 9/10 5302 days 25%
Bert Meuleuorijks 7/10 5307 days 24%
Rod C 9/10 5309 days 25%
Yasmin Abrahams 8/10 5313 days 25%
Rob 9/10 5313 days 25%
Claudia 9/10 5318 days 25%
Nicola 7/10 5320 days 24%
Brian Morris 9/10 5320 days 25%
Max Mareen 9/10 5320 days 25%
Dieter Groscurth 10/10 5321 days 26%
Wilbert Germ 9/10 5324 days 25%
T. Timmers 7/10 5325 days 24%
Vincente Garrido 6/10 5334 days 22%
Johanna X 9/10 5334 days 25%
R Gilge 10/10 5335 days 26%
Susan Hitchins 9/10 5335 days 25%
Dick Rosman 6/10 5335 days 22%
Rachel & Barak 8/10 5337 days 25%
Ingrid Overes 7/10 5338 days 24%
Yvonne Ing 10/10 5338 days 26%
Anne Fri 8/10 5338 days 25%
Chance McGuire 10/10 5339 days 26%
S Luis Van Oler 8/10 5344 days 25%
E.M. Prideaux 10/10 5353 days 26%
Conor Coyle 5/10 5356 days 19%
Yvonne German 8/10 5356 days 25%
Mike 9/10 5385 days 25%
mariak 7/10 5387 days 24%
martint 10/10 5394 days 26%
Debbie Rathbone 5/10 5408 days 19%
katharina 6/10 5411 days 22%
Cyriel Schacken 8/10 5411 days 25%
X Neils 8/10 5423 days 25%
Sara Reekmans 8/10 5424 days 25%
nancyburns 10/10 5431 days 26%
Beth Lenoble 9/10 5462 days 25%
Ritag 9/10 5517 days 25%
simonsandra 8/10 5518 days 25%
terryd 7/10 5523 days 24%
Emear Donnelly 9/10 5566 days 25%
HerbertH 7/10 5637 days 24%
KarinS 9/10 5638 days 25%
Abby 8/10 5644 days 25%
annysp 9/10 5645 days 25%
Van Lent 9/10 5646 days 25%
HovingL 8/10 5657 days 25%
Enno Brehm 5/10 5657 days 19%
DimitriD 9/10 5662 days 25%
FramiskaH 7/10 5663 days 24%
AnjaC 10/10 5663 days 26%
Lars Haf 10/10 5663 days 26%
JaninaF 9/10 5663 days 25%
AnjaChrist 10/10 5663 days 26%
Edcan 10/10 5663 days 26%
RebeccaD1 9/10 5664 days 25%
Gil 7/10 5664 days 24%
MikeS 10/10 5665 days 26%
Francesca Sabat 7/10 5667 days 24%
GraceB 6/10 5667 days 22%
Doll 7/10 5668 days 24%
Rene 9/10 5668 days 25%
Dorothee 9/10 5668 days 25%
Zdenek 9/10 5669 days 25%
BrzezinskaM 10/10 5670 days 26%
AndreB 10/10 5670 days 26%
Donna 10/10 5670 days 26%
TammyH 9/10 5671 days 25%
Linda 5/10 5676 days 19%
Phillip 1/10 5676 days 8%
Susan 9/10 5677 days 25%
GrahamM1 10/10 5678 days 26%
CarstenU 10/10 5679 days 26%
JetteG 10/10 5679 days 26%
GingerPrince 8/10 5679 days 25%
VacherD 8/10 5680 days 25%
Brian 9/10 5684 days 25%
RandiL 7/10 5687 days 24%
CarinnaGermany 8/10 5687 days 25%
Rachel 10/10 5694 days 26%
Claire 10/10 5694 days 26%
Raphael 8/10 5701 days 25%
Caroline 10/10 5702 days 26%
Denk 9/10 5707 days 25%
Pia 9/10 5711 days 25%
David 8/10 5718 days 25%
Johann 10/10 5721 days 26%
Carina 10/10 5723 days 26%
Maria 8/10 5757 days 25%
Mat 6/10 5762 days 22%
midlands_missus 10/10 5767 days 26%
Charlotta Halfwordson 10/10 5776 days 26%
Mary 10/10 5779 days 26%
Atsuko 8/10 5851 days 25%
Mikel 9/10 5884 days 25%
Sarah 8/10 5893 days 25%
Jim Summers 8/10 5893 days 25%
Astrid Snippe 9/10 5987 days 25%
James Gibbs 8/10 5987 days 25%
Meike Biel 5/10 5995 days 19%
Rachel 9/10 6011 days 25%
Naoko 9/10 6011 days 25%
Franz 9/10 6016 days 25%
George Jeffs 10/10 6024 days 26%
Jacob 9/10 6028 days 25%
Stuart Bartram 9/10 6028 days 25%
Lisa Tame 9/10 6032 days 25%
Wolfgang 9/10 6032 days 25%
Greg & Lynette 10/10 6038 days 26%
Omri Hasson 8/10 6042 days 25%
D.A. Mulder 9/10 6044 days 25%
Wendy Lomas 10/10 6054 days 26%
Bronwyn Gaby 9/10 6091 days 25%
Floren 10/10 6134 days 26%
Rob Boston 3/10 6193 days 12%
Patricia Leighton 10/10 6247 days 26%
Svenja 8/10 6361 days 25%
Sue 10/10 6363 days 26%
Akiko&Shibotsu 9/10 6363 days 25%
Adi 9/10 6371 days 25%
Cat 9/10 6375 days 25%
Katie 6/10 6378 days 22%
Raul 10/10 6380 days 26%
IdanNakash 8/10 6381 days 25%
Sandra 10/10 6382 days 26%
TeamFlorida 10/10 6382 days 26%
Pam Rose 10/10 6385 days 26%
Fenke 8/10 6387 days 25%
Bas 8/10 6387 days 25%
John Beirne 9/10 6399 days 25%
Jennifer 7/10 6399 days 24%
Rachel 6/10 6399 days 22%
Jacobien 10/10 6415 days 26%
Henrich 8/10 6420 days 25%
Jim 10/10 6421 days 26%
Messing 5/10 6423 days 19%
Marriott 10/10 6423 days 26%
Liz 9/10 6423 days 25%
Ian 7/10 6427 days 24%
pfiffner 9/10 6427 days 25%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Milford Sound Day Cruises experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-2.92% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 79 days. However the Milford Sound Day Cruises experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Milford Sound Day Cruises experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -2.87%
198 -2.89%
199 -2.90%
200 -2.92%
201 -2.93%
202 -2.95%
203 -2.96%

Balancing Adjustment

2.11% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

86%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.