Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Kaiteriteri Short Walks.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
18 Valid Reviews
The Kaiteriteri Short Walks experience has a total of 18 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 18 valid reviews:
Rating | Count | Percentage | |
---|---|---|---|
10/10 | 6 |
|
33% |
9/10 | 7 |
|
39% |
8/10 | 2 |
|
11% |
7/10 | 3 |
|
17% |
6/10 | 0 |
|
0% |
5/10 | 0 |
|
0% |
4/10 | 0 |
|
0% |
3/10 | 0 |
|
0% |
2/10 | 0 |
|
0% |
1/10 | 0 |
|
0% |
88.89% Average
The raw data average (mean) for all the Kaiteriteri Short Walks valid reviews is 88.89% and is based on 18 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
16 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 18 valid reviews, the experience has 16 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 16 face-to-face reviews:
Rating | Count | Percentage | |
---|---|---|---|
10/10 | 5 |
|
31% |
9/10 | 6 |
|
38% |
8/10 | 2 |
|
13% |
7/10 | 3 |
|
19% |
6/10 | 0 |
|
0% |
5/10 | 0 |
|
0% |
4/10 | 0 |
|
0% |
3/10 | 0 |
|
0% |
2/10 | 0 |
|
0% |
1/10 | 0 |
|
0% |
88.13% Average
The raw data average (mean) for all the Kaiteriteri Short Walks face-to-face reviews is 88.13% and is based on 16 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
87.45%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
Reviewer | Rating | Age | Relative Weight |
---|---|---|---|
Brendan Shannon | 7/10 | 3162 days | 100% |
Annika Marz | 10/10 | 3910 days | 19% |
Casandra Prunica | 10/10 | 3920 days | 18% |
Lauren Hedley | 9/10 | 3920 days | 17% |
Michael Steimel | 9/10 | 3928 days | 16% |
Isabelle Bohle | 8/10 | 3928 days | 16% |
Martin Buchta | 9/10 | 3946 days | 14% |
Steve Warren | 10/10 | 4068 days | 0% |
Ian Douglas | 9/10 | 4635 days | 24% |
Andy & Lynnie Nevin | 7/10 | 4671 days | 20% |
Jane Stalker | 10/10 | 4754 days | 24% |
Wayne Forrow | 10/10 | 5004 days | 24% |
Jeff and Carey Brown | 9/10 | 5013 days | 24% |
David and Karin | 10/10 | 5035 days | 24% |
Yssel de Schepper | 9/10 | 5385 days | 24% |
Lynn Tichauer | 9/10 | 5390 days | 24% |
Bram-Jan M | 7/10 | 5406 days | 20% |
Douglas Beresford | 8/10 | 5471 days | 23% |
No Adjustment
Several adjustments to the weighted average may be added to improve relevancy and credibility. Kaiteriteri Short Walks does not meet the criteria for any of these adjustments to apply.
1.38% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
89%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.