Ranking Score Explained

Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for The Redwoods.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

The Redwoods

Valid Reviews

77 Valid Reviews

The The Redwoods experience has a total of 78 reviews. There are 77 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 77 valid reviews:

Rating Count Percentage
10/10 25
32%
9/10 19
25%
8/10 14
18%
7/10 7
9%
6/10 8
10%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.77% Average

The raw data average (mean) for all the The Redwoods valid reviews is 83.77% and is based on 77 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

67 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 77 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 67 face-to-face reviews:

Rating Count Percentage
10/10 21
31%
9/10 16
24%
8/10 13
19%
7/10 7
10%
6/10 6
9%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.28% Average

The raw data average (mean) for all the The Redwoods face-to-face reviews is 83.28% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

85.15%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Mike Fricker 10/10 2270 days 100%
Mike Fricker 10/10 2270 days 100%
Chloe B 10/10 2512 days 88%
Rado Hank 9/10 2569 days 85%
Michel and Susanne 10/10 2829 days 73%
Francesca Scott 10/10 2855 days 72%
Signe Frank-Lassoe 10/10 2856 days 72%
Thomas Kindler 9/10 2863 days 71%
Antoine 10/10 2891 days 70%
Jonathan Verschuuren 7/10 2894 days 65%
Maaike 7/10 2898 days 65%
Suzannah Hill 9/10 2904 days 69%
Tim 8/10 2915 days 68%
Jendrik 8/10 2915 days 68%
Maria Eriksson 9/10 2915 days 68%
Susanne 9/10 2916 days 68%
Josh Bird 6/10 2917 days 59%
Jemima Brown 7/10 2917 days 64%
Tome 9/10 2921 days 68%
Leonie Brabers 7/10 2932 days 64%
Evan Lloyd 9/10 2936 days 67%
tinagermany111 10/10 2969 days 67%
Jacqui Sinclair 10/10 3062 days 62%
Menguy Thibault 8/10 3155 days 57%
Susanne Breudel 9/10 3160 days 57%
Antonia Gillett 10/10 3174 days 57%
Jeanne Minor 10/10 3174 days 57%
Jonathan Foskett 9/10 3179 days 56%
Pat Dye 8/10 3181 days 55%
Ruben Toorwe 6/10 3190 days 48%
Daniel 8/10 3192 days 55%
Kay Radloft 5/10 3204 days 42%
Patrick Baritz 5/10 3219 days 41%
Leanna Wyer 10/10 3220 days 55%
Matte Stemkowitz 6/10 3223 days 47%
Mikkel Palleson 1/10 3225 days 22%
Chris Simpson 9/10 3234 days 53%
Iwona 6/10 3264 days 45%
Ahmed Mohsen Aly 6/10 3304 days 43%
Suzanne Vermeulen 6/10 3335 days 42%
Zuzana Holubova 6/10 3886 days 19%
Laina Black 8/10 3914 days 21%
Ricky White 9/10 3914 days 21%
Kathi 9/10 3915 days 21%
Derek 8/10 3925 days 20%
Rebecca Alt 10/10 3977 days 18%
Romina Bolz 7/10 3979 days 17%
Katya Verikaitis 8/10 4273 days 4%
Gale Willcocks 9/10 4273 days 4%
Ken Richardson 10/10 4273 days 4%
Julian Roots 9/10 4280 days 4%
Timo Maschke 10/10 4361 days 0%
Birds Tubbs 10/10 4630 days 24%
Hannah Bean 10/10 4656 days 24%
Jim Addicott 10/10 4658 days 24%
Stefan 8/10 4659 days 23%
Mark & Beth Kaufman 8/10 4740 days 23%
Lardy 8/10 4753 days 23%
Matthew Franklin 7/10 5013 days 22%
Anita Aleva 10/10 5023 days 24%
Andrew Koster 10/10 5024 days 24%
mr Schumader 8/10 5025 days 23%
Stefan Morris 4/10 5030 days 15%
Petersen 10/10 5032 days 24%
C Gobl 10/10 5038 days 24%
TheBigLebowski 9/10 5070 days 23%
pipling 9/10 5101 days 23%
Grant 10/10 5297 days 24%
kempt 8/10 5315 days 23%
Family_Thomsen 10/10 5358 days 24%
Andy & Louise Dutton 9/10 5363 days 23%
Will Jemma 9/10 5389 days 23%
Irene Turley 7/10 5399 days 22%
Mike Kirchner 6/10 5400 days 20%
Sandie Chan 10/10 5450 days 24%
robineth 9/10 5459 days 23%
Lionel Mouesca 8/10 5478 days 23%

Adjustments

No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. The Redwoods does not meet the criteria for any of these adjustments to apply.

Balancing Adjustment

1.79% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

87%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.