Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Gentle Annie.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

CC
Cymen Crick's avatar

Cymen Crick

Rankers Owner

Gentle Annie

Valid Reviews

100 Valid Reviews

The Gentle Annie experience has a total of 103 reviews. There are 100 valid reviews that are included when calculating the ranking score and 3 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 100 valid reviews:

Rating Count Percentage
10/10 82
82%
9/10 11
11%
8/10 4
4%
7/10 2
2%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 1
1%
2/10 0
0%
1/10 0
0%

96.80% Average

The raw data average (mean) for all the Gentle Annie valid reviews is 96.80% and is based on 100 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

4 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 100 valid reviews, the experience has 4 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 4 face-to-face reviews:

Rating Count Percentage
10/10 3
75%
9/10 0
0%
8/10 0
0%
7/10 1
25%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.50% Average

The raw data average (mean) for all the Gentle Annie face-to-face reviews is 92.50% and is based on 4 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

97.09%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Patricia Touw 9/10 18 days 99%
Gas 10/10 49 days 100%
Ruby. 10/10 80 days 100%
Lesley Langelaan 10/10 80 days 100%
Dee 10/10 110 days 99%
Vagabond 10/10 202 days 98%
Adam w 10/10 233 days 97%
Suzanne & Andy Bishop 10/10 355 days 93%
Jennifer Sergeant 7/10 384 days 85%
mari22 10/10 415 days 90%
Ella 10/10 415 days 90%
chasingthesun141 10/10 476 days 87%
Christine 10/10 507 days 85%
Christoph Soukup 10/10 537 days 84%
Jojude 10/10 537 days 84%
Vanessa 10/10 568 days 82%
Soph 10/10 568 days 82%
Nz.exploring 10/10 629 days 78%
Paul & Nic 10/10 629 days 78%
Steve Bl 8/10 629 days 76%
Luane 10/10 629 days 78%
Max 9/10 660 days 75%
Barry and Pauline Kingston 10/10 660 days 75%
Karen Tegroen 10/10 721 days 70%
Sharon 9/10 749 days 67%
Jodi Scrivens 9/10 749 days 67%
Kyle 10/10 780 days 65%
Haylee Rodmell 10/10 780 days 65%
Kerryhpearson@gmail.com 10/10 780 days 65%
Lisa 10/10 780 days 65%
Jan 10/10 780 days 65%
Helena Falk 8/10 780 days 64%
Carolyn 10/10 780 days 65%
Sarah S 10/10 780 days 65%
Antoinette Christchurch NZ 10/10 780 days 65%
Steffan 10/10 780 days 65%
Carine 10/10 780 days 65%
Jo 9/10 780 days 65%
Mai van Mulligen - NZ 10/10 780 days 65%
Selina Walker 10/10 780 days 65%
Katie 10/10 780 days 65%
Nyree 10/10 780 days 65%
CJ 10/10 811 days 63%
Ray Bovey 8/10 811 days 61%
Julia 9/10 841 days 59%
Kirsten 10/10 872 days 57%
Karen 10/10 872 days 57%
Christine Molenaar 10/10 964 days 47%
AMR 10/10 1145 days 31%
Dianne 10/10 1329 days 19%
Kane Marshall 10/10 1479 days 12%
LeeAnn 10/10 1479 days 12%
Richie Miller 10/10 1541 days 10%
Boardwalk Blss 10/10 1632 days 7%
Mark 10/10 1876 days 5%
Kathy 10/10 1968 days 5%
Sharron 10/10 1968 days 5%
Nick 10/10 1968 days 5%
Craig/ Sarah 10/10 1968 days 5%
River 10/10 2060 days 5%
Natazha Bernie 10/10 2060 days 5%
Beth 10/10 2210 days 4%
Wayne n Leanne Johnson 10/10 2272 days 4%
Caroline 10/10 2272 days 4%
Jen 10/10 2272 days 4%
Grizzly Girl 10/10 2333 days 4%
Kim 10/10 2394 days 4%
Helen Moxon 10/10 2455 days 4%
Jakub Horner 10/10 2541 days 4%
Michael Stützle 10/10 2547 days 4%
Nigel & Annie Dale 10/10 2574 days 4%
Leo Forster 10/10 2575 days 4%
Violet 10/10 2605 days 3%
Beth Bovey 10/10 2608 days 3%
Lilith Prins 10/10 2634 days 3%
Joanna du Toit 9/10 2636 days 3%
Fifi and Jay 10/10 2825 days 3%
Taya Wiebe 10/10 2872 days 3%
Freddy Gates 10/10 2888 days 3%
Rob & Colleen Elwood 9/10 3001 days 3%
Margo Wiltens 8/10 3069 days 3%
Jennifer Ellis 10/10 3195 days 2%
Angela Mallard 10/10 3291 days 2%
Lisa Conradie 9/10 3306 days 2%
Liam Clarke 10/10 3321 days 2%
Roger Montenegro 10/10 3365 days 2%
Tessa Smith 10/10 3386 days 2%
Mareike Bach 10/10 3386 days 2%
Forrest Bilek 10/10 3415 days 2%
Megan 3/10 3458 days 1%
Squiesel 10/10 3646 days 1%
Kris Marinomunn 9/10 3654 days 1%
kim 10/10 3823 days 1%
Malcolm & Susan 10/10 4007 days 1%
Bill 10/10 4034 days 0%
Saskia 10/10 4034 days 0%
annie johnson 10/10 4373 days 0%
Karine Scheers 7/10 4374 days 0%
Graeme 9/10 4767 days 1%
Huber 10/10 5491 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Gentle Annie experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-0.12% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 53 days. However the Gentle Annie experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Gentle Annie experience has been adjusted for 6 days. Adjustments are according to the following table.

Days Adjustment
3 -0.06%
4 -0.08%
5 -0.10%
6 -0.12%
7 -0.15%
8 -0.17%
9 -0.19%

Balancing Adjustment

0.25% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

97%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.