Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Little River Campground.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

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Cymen Crick's avatar

Cymen Crick

Rankers Owner

Little River Campground

Valid Reviews

70 Valid Reviews

The Little River Campground experience has a total of 70 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 70 valid reviews:

Rating Count Percentage
10/10 49
70%
9/10 6
9%
8/10 4
6%
7/10 6
9%
6/10 1
1%
5/10 1
1%
4/10 1
1%
3/10 1
1%
2/10 1
1%
1/10 0
0%

91.14% Average

The raw data average (mean) for all the Little River Campground valid reviews is 91.14% and is based on 70 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

8 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 70 valid reviews, the experience has 8 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 8 face-to-face reviews:

Rating Count Percentage
10/10 3
38%
9/10 0
0%
8/10 2
25%
7/10 2
25%
6/10 1
13%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

82.50% Average

The raw data average (mean) for all the Little River Campground face-to-face reviews is 82.50% and is based on 8 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

93.28%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Felix 4/10 324 days 66%
Kim 10/10 355 days 100%
Janet Lewis 9/10 415 days 96%
Louise 9/10 476 days 93%
Katie Edser 10/10 721 days 76%
Catherine Barriel 10/10 749 days 73%
Citlali & Mike 10/10 780 days 70%
Matthew 10/10 780 days 70%
Julia 10/10 811 days 67%
Sonia Rocha 10/10 811 days 67%
:Shane: 10/10 1237 days 27%
Scott 10/10 1237 days 27%
Julieanne Eason 10/10 1510 days 11%
Lucy and Chris 10/10 1571 days 9%
Jess and Shaun 10/10 1571 days 9%
Carla 10/10 1845 days 5%
Captain Erick 7/10 1845 days 5%
Darla 10/10 1876 days 5%
Richard & Chris, UK 7/10 1876 days 5%
Timothy Davies 10/10 1937 days 5%
Joan & Tony 10/10 2151 days 5%
Sophie 10/10 2182 days 5%
Melanie Berger 10/10 2210 days 5%
Raphy 9/10 2241 days 4%
Mark Blezard 10/10 2272 days 4%
EH 10/10 2333 days 4%
Gina 10/10 2333 days 4%
Marie Sassenberg 10/10 2333 days 4%
Joe 9/10 2363 days 4%
Ken and Denice Paterson 10/10 2547 days 4%
Elsie Cornish 10/10 2572 days 4%
Audrey Brault 10/10 2582 days 4%
Manon Moreno 8/10 2597 days 2%
Paul Churton 10/10 2606 days 4%
Laura Meelynn 10/10 2637 days 4%
Graham Moger 10/10 2652 days 4%
Hester 10/10 2940 days 3%
Amy Smith 3/10 2960 days 2%
Teresa Scott 10/10 2971 days 3%
AdamAndCarlin Parkerson 10/10 3002 days 3%
Liz Barnett 10/10 3246 days 2%
Claudia McConnell 10/10 3246 days 2%
Frederik Lambrecht 10/10 3306 days 2%
Borja Valls 10/10 3333 days 2%
Jesse Newman 10/10 3337 days 2%
Sarah Gurney 10/10 3361 days 2%
Singapore Sling 5/10 3368 days 2%
Liz Bushby 10/10 3389 days 2%
Will Frost 9/10 3391 days 2%
Duncan White 10/10 3398 days 2%
Paul Nebrich 9/10 3616 days 2%
Eric Lambley 7/10 3719 days 1%
Hannibal Reizen 10/10 3730 days 1%
Bert Snel 10/10 3733 days 1%
SUE COLEMAN 8/10 3733 days 1%
Hubert Schmid 8/10 3787 days 1%
tschavalon 10/10 3794 days 1%
Lindsay Roup 10/10 3886 days 1%
Jenny 10/10 4029 days 0%
Rachael 10/10 4029 days 0%
Monique Monique 7/10 4036 days 1%
Andreas 10/10 4067 days 1%
Jonny Strinati 8/10 4342 days 0%
François 10/10 4342 days 0%
Servane Solana 10/10 4432 days 1%
naturerocks 7/10 4463 days 1%
Audelsol 10/10 4463 days 1%
Bandzior 2/10 4493 days 0%
Sophie 7/10 5132 days 1%
John Mathers 6/10 5478 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Little River Campground experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.15% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 53 days. However the Little River Campground experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Little River Campground experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.08%
198 -4.10%
199 -4.13%
200 -4.15%
201 -4.17%
202 -4.19%
203 -4.21%

Balancing Adjustment

1.12% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

90%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.