Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Little River Campground.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Little River Campground
Valid Reviews
70 Valid Reviews
The Little River Campground experience has a total of 70 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 70 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 49 |
|
70% |
| 9/10 | 6 |
|
9% |
| 8/10 | 4 |
|
6% |
| 7/10 | 6 |
|
9% |
| 6/10 | 1 |
|
1% |
| 5/10 | 1 |
|
1% |
| 4/10 | 1 |
|
1% |
| 3/10 | 1 |
|
1% |
| 2/10 | 1 |
|
1% |
| 1/10 | 0 |
|
0% |
91.14% Average
The raw data average (mean) for all the Little River Campground valid reviews is 91.14% and is based on 70 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
8 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 70 valid reviews, the experience has 8 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 8 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 3 |
|
38% |
| 9/10 | 0 |
|
0% |
| 8/10 | 2 |
|
25% |
| 7/10 | 2 |
|
25% |
| 6/10 | 1 |
|
13% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
82.50% Average
The raw data average (mean) for all the Little River Campground face-to-face reviews is 82.50% and is based on 8 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
93.64%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Felix | 4/10 | 235 days | 66% |
| Kim | 10/10 | 266 days | 100% |
| Janet Lewis | 9/10 | 326 days | 97% |
| Louise | 9/10 | 387 days | 94% |
| Katie Edser | 10/10 | 632 days | 80% |
| Catherine Barriel | 10/10 | 660 days | 78% |
| Citlali & Mike | 10/10 | 691 days | 76% |
| Matthew | 10/10 | 691 days | 76% |
| Julia | 10/10 | 722 days | 73% |
| Sonia Rocha | 10/10 | 722 days | 73% |
| :Shane: | 10/10 | 1148 days | 32% |
| Scott | 10/10 | 1148 days | 32% |
| Julieanne Eason | 10/10 | 1421 days | 15% |
| Lucy and Chris | 10/10 | 1482 days | 12% |
| Jess and Shaun | 10/10 | 1482 days | 12% |
| Carla | 10/10 | 1756 days | 5% |
| Captain Erick | 7/10 | 1756 days | 5% |
| Darla | 10/10 | 1787 days | 5% |
| Richard & Chris, UK | 7/10 | 1787 days | 5% |
| Timothy Davies | 10/10 | 1848 days | 5% |
| Joan & Tony | 10/10 | 2062 days | 5% |
| Sophie | 10/10 | 2093 days | 5% |
| Melanie Berger | 10/10 | 2121 days | 5% |
| Raphy | 9/10 | 2152 days | 4% |
| Mark Blezard | 10/10 | 2183 days | 4% |
| EH | 10/10 | 2244 days | 4% |
| Gina | 10/10 | 2244 days | 4% |
| Marie Sassenberg | 10/10 | 2244 days | 4% |
| Joe | 9/10 | 2274 days | 4% |
| Ken and Denice Paterson | 10/10 | 2458 days | 4% |
| Elsie Cornish | 10/10 | 2483 days | 4% |
| Audrey Brault | 10/10 | 2493 days | 4% |
| Manon Moreno | 8/10 | 2508 days | 3% |
| Paul Churton | 10/10 | 2516 days | 4% |
| Laura Meelynn | 10/10 | 2547 days | 4% |
| Graham Moger | 10/10 | 2563 days | 4% |
| Hester | 10/10 | 2850 days | 3% |
| Amy Smith | 3/10 | 2871 days | 2% |
| Teresa Scott | 10/10 | 2881 days | 3% |
| AdamAndCarlin Parkerson | 10/10 | 2912 days | 3% |
| Liz Barnett | 10/10 | 3156 days | 2% |
| Claudia McConnell | 10/10 | 3156 days | 2% |
| Frederik Lambrecht | 10/10 | 3217 days | 2% |
| Borja Valls | 10/10 | 3244 days | 2% |
| Jesse Newman | 10/10 | 3247 days | 2% |
| Sarah Gurney | 10/10 | 3272 days | 2% |
| Singapore Sling | 5/10 | 3278 days | 2% |
| Liz Bushby | 10/10 | 3300 days | 2% |
| Will Frost | 9/10 | 3302 days | 2% |
| Duncan White | 10/10 | 3308 days | 2% |
| Paul Nebrich | 9/10 | 3527 days | 2% |
| Eric Lambley | 7/10 | 3630 days | 1% |
| Hannibal Reizen | 10/10 | 3641 days | 1% |
| Bert Snel | 10/10 | 3643 days | 1% |
| SUE COLEMAN | 8/10 | 3643 days | 1% |
| Hubert Schmid | 8/10 | 3698 days | 1% |
| tschavalon | 10/10 | 3704 days | 1% |
| Lindsay Roup | 10/10 | 3797 days | 1% |
| Jenny | 10/10 | 3940 days | 1% |
| Rachael | 10/10 | 3940 days | 1% |
| Monique Monique | 7/10 | 3947 days | 1% |
| Andreas | 10/10 | 3978 days | 1% |
| Jonny Strinati | 8/10 | 4253 days | 0% |
| François | 10/10 | 4253 days | 0% |
| Servane Solana | 10/10 | 4343 days | 0% |
| naturerocks | 7/10 | 4374 days | 0% |
| Audelsol | 10/10 | 4374 days | 0% |
| Bandzior | 2/10 | 4404 days | 0% |
| Sophie | 7/10 | 5043 days | 1% |
| John Mathers | 6/10 | 5389 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Little River Campground experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-4.05% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 43 days. However the Little River Campground experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Little River Campground experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.99% |
| 198 | -4.01% |
| 199 | -4.03% |
| 200 | -4.05% |
| 201 | -4.07% |
| 202 | -4.09% |
| 203 | -4.11% |
| … | … |
Balancing Adjustment
1.06% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
91%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.