Ranking Score Explained

G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Marfells Beach Campsite.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Marfells Beach Campsite

Valid Reviews

66 Valid Reviews

The Marfells Beach Campsite experience has a total of 69 reviews. There are 66 valid reviews that are included when calculating the ranking score and 3 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 66 valid reviews:

Rating Count Percentage
10/10 19
29%
9/10 19
29%
8/10 17
26%
7/10 6
9%
6/10 0
0%
5/10 1
2%
4/10 1
2%
3/10 1
2%
2/10 0
0%
1/10 2
3%

83.79% Average

The raw data average (mean) for all the Marfells Beach Campsite valid reviews is 83.79% and is based on 66 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

21 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 66 valid reviews, the experience has 21 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 21 face-to-face reviews:

Rating Count Percentage
10/10 5
24%
9/10 7
33%
8/10 7
33%
7/10 2
10%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

87.14% Average

The raw data average (mean) for all the Marfells Beach Campsite face-to-face reviews is 87.14% and is based on 21 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

89.66%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Arielle Lockheart 8/10 319 days 100%
MB 10/10 502 days 93%
Ben 10/10 623 days 84%
Felix 10/10 684 days 79%
Mark Hunter 5/10 898 days 44%
Kev 10/10 988 days 49%
Tim 10/10 1263 days 25%
Laz. 10/10 1294 days 23%
Valg 9/10 1322 days 21%
Rebecca 9/10 1474 days 13%
Boardwalk Blss 9/10 1536 days 10%
Lauren 8/10 1566 days 9%
Kysha 10/10 1659 days 7%
cgu228 8/10 1719 days 6%
Camping crew 9/10 1780 days 5%
Susie 10/10 2053 days 5%
helbel 4/10 2084 days 3%
Shannon Allison 1/10 2084 days 2%
Jasmine 7/10 2115 days 4%
Lukas 7/10 2115 days 4%
Molly 9/10 2145 days 5%
Jason 1/10 2236 days 2%
Shalmon 9/10 2267 days 4%
charlotte 3/10 2359 days 2%
Clobby 9/10 2390 days 4%
M A Pelton 8/10 2400 days 4%
Patricia Stitchbury 10/10 2417 days 4%
Keith Salway 8/10 2429 days 3%
Clive Craven 9/10 2449 days 4%
Rob & Colleen Elwood 8/10 2782 days 3%
James Jackson 9/10 2877 days 3%
Joanne Butfield 10/10 3017 days 3%
Mattijs Hoogenbosch 8/10 3111 days 2%
Daniel Pietzsch 10/10 3116 days 2%
Lisa Conradie 9/10 3149 days 2%
Matthew Hallowell 9/10 3177 days 2%
Antonio BENITEZ 7/10 3179 days 2%
Jojo and Jacky 10/10 3224 days 2%
David O'Loughlin 10/10 3229 days 2%
Martin Hofmann 10/10 3390 days 2%
Marine P 8/10 3481 days 2%
John G 8/10 3485 days 2%
sydneyaharris 8/10 3485 days 2%
Harriet MacMillan 7/10 3502 days 2%
Aram 8/10 3534 days 2%
Claudia 10/10 3666 days 1%
Ryan Lieston 8/10 3820 days 1%
Manuela 8/10 3820 days 1%
Heike Heller 9/10 3829 days 1%
Andreas Mouteiro 10/10 3829 days 1%
Evon Jones 7/10 3851 days 1%
Veeh Barrington 8/10 3852 days 1%
Héléna Degres 9/10 4185 days 0%
Michael Walker 8/10 4218 days 0%
Lorraine Walker 9/10 4218 days 0%
Jackie and Brian 8/10 4298 days 0%
gareth williams 10/10 4396 days 1%
Stuart Arrol 10/10 4545 days 1%
Carolee Webster 9/10 4590 days 1%
Graeme 10/10 4610 days 1%
Chris & Jen Spencer 9/10 4621 days 1%
K Wallis 9/10 4946 days 1%
Betten 8/10 4946 days 1%
Amanda Wallace 9/10 4965 days 1%
Luc Marchand 7/10 4967 days 1%
Daniela Seibel 9/10 4967 days 1%

Adjustments

No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. Marfells Beach Campsite does not meet the criteria for any of these adjustments to apply.

Balancing Adjustment

1.05% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

91%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.