Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Marfells Beach Campsite.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Marfells Beach Campsite
Valid Reviews
67 Valid Reviews
The Marfells Beach Campsite experience has a total of 70 reviews. There are 67 valid reviews that are included when calculating the ranking score and 3 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 67 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 20 |
|
30% |
| 9/10 | 19 |
|
28% |
| 8/10 | 17 |
|
25% |
| 7/10 | 6 |
|
9% |
| 6/10 | 0 |
|
0% |
| 5/10 | 1 |
|
1% |
| 4/10 | 1 |
|
1% |
| 3/10 | 1 |
|
1% |
| 2/10 | 0 |
|
0% |
| 1/10 | 2 |
|
3% |
84.03% Average
The raw data average (mean) for all the Marfells Beach Campsite valid reviews is 84.03% and is based on 67 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
21 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 67 valid reviews, the experience has 21 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 21 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 5 |
|
24% |
| 9/10 | 7 |
|
33% |
| 8/10 | 7 |
|
33% |
| 7/10 | 2 |
|
10% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
87.14% Average
The raw data average (mean) for all the Marfells Beach Campsite face-to-face reviews is 87.14% and is based on 21 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
91.14%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Sebastian | 10/10 | 31 days | 100% |
| Arielle Lockheart | 8/10 | 366 days | 91% |
| MB | 10/10 | 550 days | 83% |
| Ben | 10/10 | 670 days | 74% |
| Felix | 10/10 | 731 days | 70% |
| Mark Hunter | 5/10 | 945 days | 37% |
| Kev | 10/10 | 1035 days | 41% |
| Tim | 10/10 | 1310 days | 20% |
| Laz. | 10/10 | 1341 days | 18% |
| Valg | 9/10 | 1369 days | 17% |
| Rebecca | 9/10 | 1522 days | 10% |
| Boardwalk Blss | 9/10 | 1584 days | 8% |
| Lauren | 8/10 | 1614 days | 7% |
| Kysha | 10/10 | 1706 days | 6% |
| cgu228 | 8/10 | 1766 days | 5% |
| Camping crew | 9/10 | 1827 days | 5% |
| Susie | 10/10 | 2100 days | 4% |
| helbel | 4/10 | 2131 days | 3% |
| Shannon Allison | 1/10 | 2131 days | 2% |
| Jasmine | 7/10 | 2162 days | 4% |
| Lukas | 7/10 | 2162 days | 4% |
| Molly | 9/10 | 2192 days | 4% |
| Jason | 1/10 | 2284 days | 2% |
| Shalmon | 9/10 | 2315 days | 4% |
| charlotte | 3/10 | 2406 days | 2% |
| Clobby | 9/10 | 2437 days | 4% |
| M A Pelton | 8/10 | 2447 days | 4% |
| Patricia Stitchbury | 10/10 | 2464 days | 3% |
| Keith Salway | 8/10 | 2476 days | 3% |
| Clive Craven | 9/10 | 2496 days | 4% |
| Rob & Colleen Elwood | 8/10 | 2830 days | 3% |
| James Jackson | 9/10 | 2924 days | 3% |
| Joanne Butfield | 10/10 | 3065 days | 3% |
| Mattijs Hoogenbosch | 8/10 | 3158 days | 2% |
| Daniel Pietzsch | 10/10 | 3163 days | 2% |
| Lisa Conradie | 9/10 | 3196 days | 2% |
| Matthew Hallowell | 9/10 | 3224 days | 2% |
| Antonio BENITEZ | 7/10 | 3227 days | 2% |
| Jojo and Jacky | 10/10 | 3271 days | 2% |
| David O'Loughlin | 10/10 | 3276 days | 2% |
| Martin Hofmann | 10/10 | 3438 days | 2% |
| Marine P | 8/10 | 3528 days | 2% |
| John G | 8/10 | 3533 days | 2% |
| sydneyaharris | 8/10 | 3533 days | 2% |
| Harriet MacMillan | 7/10 | 3549 days | 1% |
| Aram | 8/10 | 3581 days | 1% |
| Claudia | 10/10 | 3714 days | 1% |
| Ryan Lieston | 8/10 | 3867 days | 1% |
| Manuela | 8/10 | 3867 days | 1% |
| Heike Heller | 9/10 | 3876 days | 1% |
| Andreas Mouteiro | 10/10 | 3876 days | 1% |
| Evon Jones | 7/10 | 3898 days | 1% |
| Veeh Barrington | 8/10 | 3899 days | 1% |
| Héléna Degres | 9/10 | 4232 days | 0% |
| Michael Walker | 8/10 | 4265 days | 0% |
| Lorraine Walker | 9/10 | 4265 days | 0% |
| Jackie and Brian | 8/10 | 4345 days | 0% |
| gareth williams | 10/10 | 4444 days | 1% |
| Stuart Arrol | 10/10 | 4593 days | 1% |
| Carolee Webster | 9/10 | 4637 days | 1% |
| Graeme | 10/10 | 4657 days | 1% |
| Chris & Jen Spencer | 9/10 | 4668 days | 1% |
| K Wallis | 9/10 | 4993 days | 1% |
| Betten | 8/10 | 4993 days | 1% |
| Amanda Wallace | 9/10 | 5012 days | 1% |
| Luc Marchand | 7/10 | 5014 days | 1% |
| Daniela Seibel | 9/10 | 5014 days | 1% |
Adjustments
No Adjustment
Several adjustments to the weighted average may be added to improve relevancy and credibility. Marfells Beach Campsite does not meet the criteria for any of these adjustments to apply.
Balancing Adjustment
0.85% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
92%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.