Ranking Score Explained

Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Smiths Farm Holiday Park.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Smiths Farm Holiday Park

Valid Reviews

154 Valid Reviews

The Smiths Farm Holiday Park experience has a total of 155 reviews. There are 154 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 154 valid reviews:

Rating Count Percentage
10/10 113
73%
9/10 26
17%
8/10 13
8%
7/10 1
1%
6/10 0
0%
5/10 1
1%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

96.10% Average

The raw data average (mean) for all the Smiths Farm Holiday Park valid reviews is 96.10% and is based on 154 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

29 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 154 valid reviews, the experience has 29 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 29 face-to-face reviews:

Rating Count Percentage
10/10 13
45%
9/10 11
38%
8/10 5
17%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.76% Average

The raw data average (mean) for all the Smiths Farm Holiday Park face-to-face reviews is 92.76% and is based on 29 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

98.06%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
EI 10/10 47 days 100%
Andi 10/10 47 days 100%
Hannah 8/10 47 days 98%
Joe 10/10 78 days 100%
Aragorn 10/10 231 days 97%
Thomas 10/10 321 days 94%
Pierre and Martine 10/10 321 days 94%
Mike Howe 10/10 321 days 94%
Sebastian 10/10 352 days 93%
Thomas & Annette 10/10 383 days 92%
Anna 10/10 444 days 89%
Zoe M 10/10 444 days 89%
Thomas Engelhardt 10/10 474 days 87%
RM 10/10 536 days 84%
Corinne 8/10 597 days 78%
ellie 10/10 597 days 80%
Brendan 10/10 627 days 78%
Steve 10/10 658 days 75%
Milly 10/10 686 days 73%
Sarah Woolley 10/10 686 days 73%
Imme 10/10 717 days 71%
Christian Wood 10/10 717 days 71%
Kevin McCall 10/10 748 days 68%
Ralph 10/10 1113 days 34%
Bex & Carl 10/10 1113 days 34%
Gem 10/10 1143 days 32%
Andrew 10/10 1327 days 19%
Kristine V 10/10 1357 days 17%
Barbora 10/10 1416 days 15%
Cloe 10/10 1600 days 8%
Kay 8/10 1661 days 6%
Isabella S 10/10 1692 days 6%
Elin Pranter 10/10 1722 days 6%
Zuzana and family 10/10 1753 days 5%
Just a guy 10/10 1753 days 5%
Liz Wade 8/10 1782 days 5%
Tom S 10/10 1813 days 5%
Erica 8/10 1813 days 5%
Dieter Giesen 10/10 1813 days 5%
Robert 10/10 1844 days 5%
Chris 10/10 1844 days 5%
Callum Mann 10/10 1905 days 5%
Martin Hansen 10/10 1905 days 5%
angelika19 10/10 1905 days 5%
Anonymous 10/10 1966 days 5%
Anonymous 10/10 1997 days 5%
Nia 9/10 2088 days 4%
Maeike 9/10 2119 days 4%
Maika Laura 10/10 2119 days 4%
Axel & Sabine 10/10 2119 days 4%
Michael 10/10 2147 days 4%
Simone Maccagnan 10/10 2178 days 4%
Beate 9/10 2178 days 4%
Jonas and Lottie 10/10 2209 days 4%
Anita 9/10 2209 days 4%
Lance 10/10 2239 days 4%
Julia Thompson 10/10 2239 days 4%
Brett See 10/10 2270 days 4%
Grizzly Girl 9/10 2270 days 4%
kael Matthews 9/10 2270 days 4%
Kimberly 10/10 2300 days 4%
Jenna webber 9/10 2300 days 4%
Karina 10/10 2484 days 4%
Alde 10/10 2484 days 4%
The Weathersons 9/10 2497 days 3%
Tina Elsdon 10/10 2543 days 4%
Joanna du Toit 9/10 2574 days 3%
Nel Warnaar 10/10 2579 days 4%
Nigel Chapman 10/10 2603 days 3%
Craig Cini 10/10 2668 days 3%
Daniel Unkel 10/10 2717 days 3%
Eric Adelman 10/10 2764 days 3%
Jo Clarke 8/10 2805 days 3%
Jason Morehouse 10/10 2849 days 3%
Alan Brown 5/10 2877 days 2%
Matthias Wohlgemuth 7/10 2891 days 3%
Leilani Lemusu-Read 10/10 2908 days 3%
Kathrin Weigl 10/10 2925 days 3%
Yachar Tajamady 10/10 2966 days 3%
Tina Brill 10/10 3000 days 3%
Robert Ciarrocchi 10/10 3067 days 3%
Courtney 10/10 3092 days 3%
Cullen Wiginton 10/10 3134 days 2%
Alan Honey 9/10 3164 days 2%
Shaun Burns 10/10 3172 days 2%
Etienne Boeziek 10/10 3176 days 2%
Julia Clark 9/10 3200 days 2%
Sandra Kruse 10/10 3202 days 2%
Victoria Lee 10/10 3282 days 2%
Max Brunner 10/10 3297 days 2%
Hanna from Germany 10/10 3309 days 2%
Sarah Gurney 10/10 3334 days 2%
Ron Web 10/10 3335 days 2%
Claudius How 10/10 3335 days 2%
Jayne Lewis 10/10 3335 days 2%
Jade Duncan 10/10 3353 days 2%
Steve Warren 10/10 3364 days 2%
Megan 10/10 3396 days 2%
Nicolas Justin 10/10 3570 days 1%
Julia 10/10 3580 days 2%
John Wray 10/10 3608 days 1%
Constantin D 10/10 3620 days 1%
Jonathan Arndt 10/10 3621 days 1%
Virpi Andersson 10/10 3639 days 1%
Dieter Schmees 9/10 3651 days 1%
Manuela 10/10 3666 days 1%
Dieter & Lydia Schmees 9/10 3670 days 1%
Bert Snel 10/10 3670 days 1%
oren schnabel 10/10 3670 days 1%
SUE COLEMAN 9/10 3670 days 1%
Astrid Egesten 9/10 3677 days 1%
Gianpiero Rodari 9/10 3700 days 1%
sahni 9/10 3884 days 1%
Jan Legein 10/10 3922 days 1%
Josefin Lind 9/10 3924 days 1%
Herman Holmgist 9/10 3924 days 1%
Leeann Newton 9/10 3971 days 1%
Andrew Young 10/10 3973 days 1%
GN100 9/10 3973 days 1%
Michael Turek 10/10 4004 days 1%
Linda Morey 10/10 4004 days 1%
Eric and Nienke 8/10 4035 days 1%
Julian Kemp 10/10 4065 days 1%
Steve Warren 10/10 4096 days 1%
PaulMacca 10/10 4188 days 0%
AoP 10/10 4310 days 0%
Penny Compton 10/10 4310 days 0%
Julian Roots 8/10 4310 days 0%
Helen and Ogi 10/10 4323 days 0%
Lis Bon 10/10 4338 days 0%
Pahlfamily 10/10 4369 days 0%
Joroen Borkert 9/10 4387 days 1%
Johannes OBerlin 10/10 4672 days 1%
Shavill 10/10 4675 days 1%
Michael Stoll 10/10 4685 days 1%
E Smudde 8/10 4688 days 1%
RhysWendy 10/10 4735 days 1%
Ken Jones 9/10 5016 days 1%
Steve Waterhouse 8/10 5026 days 1%
Jan Visser 8/10 5041 days 1%
Victoria Purver 10/10 5044 days 1%
Andrew Koster 9/10 5054 days 1%
Emma Edis-Bates 9/10 5057 days 1%
rhubarbsky 10/10 5131 days 1%
krisevelyn 9/10 5345 days 1%
Caitriona Doyle 10/10 5428 days 1%
Hanz 10/10 5430 days 1%
Linley Faulkner 10/10 5434 days 1%
EA Anders 10/10 5451 days 1%
Family van Hessem 8/10 5454 days 1%
Anna 10/10 5504 days 1%
Jessica Clarisse 10/10 5508 days 1%
Christine Suess 10/10 5508 days 1%
LindaV 8/10 5774 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Smiths Farm Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-0.32% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 42 days. However the Smiths Farm Holiday Park experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Smiths Farm Holiday Park experience has been adjusted for 16 days. Adjustments are according to the following table.

Days Adjustment
13 -0.26%
14 -0.28%
15 -0.30%
16 -0.32%
17 -0.34%
18 -0.36%
19 -0.38%

Balancing Adjustment

0.19% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

98%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.