Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Cathedral Cove Sea Kayaking.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
118 Valid Reviews
The Cathedral Cove Sea Kayaking experience has a total of 118 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 118 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 63 |
|
53% |
| 9/10 | 34 |
|
29% |
| 8/10 | 13 |
|
11% |
| 7/10 | 7 |
|
6% |
| 6/10 | 0 |
|
0% |
| 5/10 | 1 |
|
1% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.71% Average
The raw data average (mean) for all the Cathedral Cove Sea Kayaking valid reviews is 92.71% and is based on 118 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
65 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 118 valid reviews, the experience has 65 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 65 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 18 |
|
28% |
| 9/10 | 28 |
|
43% |
| 8/10 | 12 |
|
18% |
| 7/10 | 7 |
|
11% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
88.77% Average
The raw data average (mean) for all the Cathedral Cove Sea Kayaking face-to-face reviews is 88.77% and is based on 65 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
92.85%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Robert Klub | 9/10 | 3558 days | 100% |
| Robin Lakner | 7/10 | 3564 days | 93% |
| Paula Bauer | 10/10 | 3574 days | 99% |
| Thomas Werner | 9/10 | 3594 days | 95% |
| Devan Sheppard | 10/10 | 3999 days | 44% |
| Jan Legein | 9/10 | 4254 days | 10% |
| Greg Fischer | 9/10 | 4334 days | 0% |
| Alice Berg | 10/10 | 4635 days | 61% |
| 1246km | 10/10 | 4701 days | 61% |
| rachelg | 9/10 | 4732 days | 60% |
| Jenben | 10/10 | 4762 days | 61% |
| Goosey74 | 9/10 | 4976 days | 60% |
| Stephan Wolter | 10/10 | 5021 days | 61% |
| Hans Oudenbroek | 9/10 | 5021 days | 60% |
| Paul Weidenfeld | 9/10 | 5023 days | 60% |
| Adam Critchley | 9/10 | 5033 days | 60% |
| MarkW | 9/10 | 5067 days | 60% |
| Rebeccaj | 10/10 | 5098 days | 61% |
| Steve & Maggie | 10/10 | 5099 days | 61% |
| Mark de Boer | 7/10 | 5118 days | 56% |
| Sonny955 | 10/10 | 5128 days | 61% |
| KatyK | 10/10 | 5128 days | 61% |
| jokatallen | 10/10 | 5128 days | 61% |
| lewylaw | 10/10 | 5128 days | 61% |
| chriswellie | 10/10 | 5128 days | 61% |
| Barry | 10/10 | 5189 days | 61% |
| Jennifer Holloway | 9/10 | 5347 days | 60% |
| Noah Stegmann | 9/10 | 5353 days | 60% |
| Kevin Wong | 8/10 | 5355 days | 59% |
| Boehmer | 9/10 | 5357 days | 60% |
| Marian | 9/10 | 5359 days | 60% |
| Michael Messuie | 9/10 | 5363 days | 60% |
| Dirk Van Den Berg | 8/10 | 5367 days | 59% |
| Faye Cox | 10/10 | 5371 days | 61% |
| winglen | 10/10 | 5373 days | 61% |
| Christiane | 10/10 | 5373 days | 61% |
| Janine Diehl | 8/10 | 5378 days | 59% |
| Jansen | 9/10 | 5388 days | 60% |
| Nadja | 9/10 | 5388 days | 60% |
| Hannah Watts | 8/10 | 5388 days | 59% |
| Jayne | 9/10 | 5388 days | 60% |
| Matthew | 9/10 | 5389 days | 60% |
| Trevor Gibbins | 9/10 | 5389 days | 60% |
| Joanne Byrne | 9/10 | 5390 days | 60% |
| David | 9/10 | 5391 days | 60% |
| Henrik Petersen | 9/10 | 5394 days | 60% |
| Claire Bulmer | 8/10 | 5396 days | 59% |
| DNP504 | 10/10 | 5463 days | 61% |
| Laura_Gill | 10/10 | 5463 days | 61% |
| alku83 | 10/10 | 5493 days | 61% |
| Shar | 10/10 | 5524 days | 61% |
| David | 10/10 | 5671 days | 61% |
| Peter Schmidt | 8/10 | 5738 days | 59% |
| Brian Elmes | 9/10 | 5761 days | 60% |
| julia depis | 10/10 | 5766 days | 61% |
| travelingnz | 5/10 | 5766 days | 45% |
| Dmitry Piven | 10/10 | 5797 days | 61% |
| victoriaophield | 10/10 | 5797 days | 61% |
| Kerstin | 10/10 | 5797 days | 61% |
| Rose | 10/10 | 5797 days | 61% |
| yaz | 10/10 | 5797 days | 61% |
| ingeh | 10/10 | 5828 days | 61% |
| Hanne Wichmann | 10/10 | 5832 days | 61% |
| Lesley Nixon | 7/10 | 5838 days | 56% |
| Roeder Grit | 9/10 | 5839 days | 60% |
| Helen Edwards-Davis | 10/10 | 5858 days | 61% |
| rincoln | 10/10 | 5858 days | 61% |
| hilary hale | 9/10 | 5889 days | 60% |
| Eilahtan4 | 10/10 | 5889 days | 61% |
| Jeffrey C | 10/10 | 6011 days | 61% |
| T C | 10/10 | 6011 days | 61% |
| Taryn, Charlotte & Steve | 10/10 | 6011 days | 61% |
| Neal | 10/10 | 6075 days | 61% |
| mariea | 10/10 | 6084 days | 61% |
| DerrynL | 10/10 | 6092 days | 61% |
| Kate | 7/10 | 6095 days | 56% |
| Elizabeth | 9/10 | 6095 days | 60% |
| Ian Rogers | 10/10 | 6098 days | 61% |
| watchers_nz | 10/10 | 6102 days | 61% |
| Kim | 10/10 | 6103 days | 61% |
| Rob_and_Iris | 10/10 | 6103 days | 61% |
| Chris | 10/10 | 6107 days | 61% |
| Carmel | 8/10 | 6112 days | 59% |
| Laura Muser | 10/10 | 6131 days | 61% |
| Kat | 10/10 | 6131 days | 61% |
| Lauren_D | 9/10 | 6131 days | 60% |
| Dave Brooks | 9/10 | 6142 days | 60% |
| Wilbur | 10/10 | 6150 days | 61% |
| Freddy | 10/10 | 6157 days | 61% |
| Nick & Jess | 10/10 | 6160 days | 61% |
| Ray | 10/10 | 6162 days | 61% |
| Craig Wright | 10/10 | 6162 days | 61% |
| sarank | 10/10 | 6175 days | 61% |
| Spyfox | 10/10 | 6179 days | 61% |
| Paula | 10/10 | 6230 days | 61% |
| maria d | 10/10 | 6314 days | 61% |
| Daniala | 8/10 | 6339 days | 59% |
| Meike Biel | 8/10 | 6422 days | 59% |
| Julie | 8/10 | 6481 days | 59% |
| Emma & Rob | 7/10 | 6485 days | 56% |
| Matt Walker | 9/10 | 6486 days | 60% |
| melissa1 | 10/10 | 6495 days | 61% |
| purplekat99 | 10/10 | 6528 days | 61% |
| Sabine | 10/10 | 6784 days | 61% |
| Elaine | 10/10 | 6793 days | 61% |
| Gwen | 8/10 | 6796 days | 59% |
| Johnny | 8/10 | 6800 days | 59% |
| SueLinsk | 9/10 | 6802 days | 60% |
| James | 8/10 | 6802 days | 59% |
| AnnaOwen | 9/10 | 6827 days | 60% |
| Andrew | 7/10 | 6828 days | 56% |
| Katherine | 10/10 | 6828 days | 61% |
| JonathanBayle | 10/10 | 6828 days | 61% |
| Reggie | 7/10 | 6838 days | 56% |
| Moritz | 10/10 | 6869 days | 61% |
| Klaus | 9/10 | 6869 days | 60% |
| Sarah | 10/10 | 6870 days | 61% |
| Michael | 9/10 | 6870 days | 60% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Cathedral Cove Sea Kayaking experience has plenty of reviews and does not meet the criteria for any adjustment.
-4.01% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 45 days. However the Cathedral Cove Sea Kayaking experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Cathedral Cove Sea Kayaking experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.95% |
| 198 | -3.97% |
| 199 | -3.99% |
| 200 | -4.01% |
| 201 | -4.03% |
| 202 | -4.05% |
| 203 | -4.07% |
| … | … |
1.16% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
90%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.