Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Canterbury Museum.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Canterbury Museum

Valid Reviews

66 Valid Reviews

The Canterbury Museum experience has a total of 66 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 66 valid reviews:

Rating Count Percentage
10/10 20
30%
9/10 19
29%
8/10 13
20%
7/10 11
17%
6/10 2
3%
5/10 1
2%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

86.21% Average

The raw data average (mean) for all the Canterbury Museum valid reviews is 86.21% and is based on 66 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

56 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 66 valid reviews, the experience has 56 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 56 face-to-face reviews:

Rating Count Percentage
10/10 15
27%
9/10 15
27%
8/10 13
23%
7/10 10
18%
6/10 2
4%
5/10 1
2%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

85.00% Average

The raw data average (mean) for all the Canterbury Museum face-to-face reviews is 85.00% and is based on 56 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

85.54%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Susanne 9/10 3252 days 100%
Zak Jan 7/10 3291 days 90%
Tereza Nemeckova 10/10 3300 days 97%
Anna 9/10 3306 days 95%
Anna Urbanova 8/10 3338 days 91%
Melle Eleinga 8/10 3463 days 80%
Camilla Geert 7/10 3547 days 68%
Madelaine Sirch 9/10 3548 days 73%
Lisa Fenzl 6/10 3555 days 62%
Lionel Seramis 9/10 3573 days 71%
Anna Guttle 8/10 3609 days 67%
Tarillon Family 9/10 3923 days 39%
Kilian Vos 7/10 4008 days 29%
Ara Moore-Tuwhangai 10/10 4206 days 13%
angela neilsen 10/10 4206 days 13%
Manuela 9/10 4267 days 7%
Siobhan Mee 10/10 4297 days 4%
Fenna Newmann 8/10 4305 days 4%
Mara K 9/10 4326 days 2%
Julien de la lande 8/10 4339 days 0%
Aude Moulin 10/10 4339 days 1%
Claire Lieval 10/10 4345 days 0%
Pia Pitkala 9/10 4652 days 44%
Kevin Tranter 9/10 4670 days 44%
Peter Simpson 10/10 4691 days 44%
Mathieu Brias 8/10 4709 days 43%
Eric and Jen Popma 10/10 4763 days 44%
TheClan 10/10 4844 days 44%
Matthias Angela 7/10 5022 days 41%
Signe Kaspersen 10/10 5022 days 44%
Jaap & Susanne 9/10 5037 days 44%
Rene Jakel 9/10 5390 days 44%
Elise van Haastert 9/10 5393 days 44%
Stevenson 10/10 5415 days 44%
Friedli Manuela 10/10 5417 days 44%
Rosey834 10/10 5453 days 44%
Janny en Bert 8/10 5749 days 43%
johnandgin 10/10 5759 days 44%
Tanya Fitzgibbon 5/10 5760 days 33%
Dutertre Annaboue 7/10 5760 days 41%
Jules 7/10 5784 days 41%
Rob 9/10 5785 days 44%
Frances Hay 8/10 5786 days 43%
Suzanne 9/10 5910 days 44%
bertel 10/10 5976 days 44%
DustyLaptop 9/10 6032 days 44%
TillE412 10/10 6077 days 44%
geoffelizabeth 9/10 6093 days 44%
MarkP 8/10 6093 days 43%
Visken 10/10 6136 days 44%
David_H 8/10 6152 days 43%
Temo 7/10 6341 days 41%
Georgina Mulligan 7/10 6413 days 41%
Sandra Verbaarschot 9/10 6473 days 44%
Yayami Kimura 7/10 6476 days 41%
Ray 10/10 6479 days 44%
Eon Alers 7/10 6483 days 41%
Orla Hansen 10/10 6485 days 44%
Paul McDonell 8/10 6485 days 43%
Jurgen Westphal 8/10 6493 days 43%
Roger & Margaret 9/10 6493 days 44%
Matthieu Gernez 6/10 6494 days 37%
Withkin 10/10 6494 days 44%
Wayne Best 8/10 6529 days 43%
Gabriel Faber 9/10 6568 days 44%
Renee 7/10 6833 days 41%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Canterbury Museum experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.07% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 42 days. However the Canterbury Museum experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Canterbury Museum experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.01%
198 -4.03%
199 -4.05%
200 -4.07%
201 -4.09%
202 -4.11%
203 -4.13%

Balancing Adjustment

2.61% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

84%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.