Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Kiwi Campers New Zealand.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
![](data:image/svg+xml;utf8,<svg width="300" height="300" viewBox="0 0 300 300" xmlns="http://www.w3.org/2000/svg"><rect id="bg" width="300" height="300" fill="rgb(46,196,145)" /><path d="m 150 605 Q 206 94 -305 150 Q 206 206 150 -305 Q 94 206 605 150 Q 94 94 150 605 z" fill="rgb(70,136,0)" /><path d="m 150 515 Q 296 4 -215 150 Q 296 296 150 -215 Q 4 296 515 150 Q 4 4 150 515 z" fill="rgb(185,119,255)" /><path d="m 150 176 Q 165 135 124 150 Q 165 165 150 124 Q 135 165 176 150 Q 135 135 150 176 z" fill="rgb(209,59,110)" /></svg>)
Kiwi Campers New Zealand
Valid Reviews
141 Valid Reviews
The Kiwi Campers New Zealand experience has a total of 157 reviews. There are 141 valid reviews that are included when calculating the ranking score and 16 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 141 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 15 |
|
11% |
| 9/10 | 12 |
|
9% |
| 8/10 | 23 |
|
16% |
| 7/10 | 17 |
|
12% |
| 6/10 | 12 |
|
9% |
| 5/10 | 13 |
|
9% |
| 4/10 | 9 |
|
6% |
| 3/10 | 10 |
|
7% |
| 2/10 | 9 |
|
6% |
| 1/10 | 21 |
|
15% |
56.95% Average
The raw data average (mean) for all the Kiwi Campers New Zealand valid reviews is 56.95% and is based on 141 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
63 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 141 valid reviews, the experience has 63 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 63 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 1 |
|
2% |
| 9/10 | 4 |
|
6% |
| 8/10 | 17 |
|
27% |
| 7/10 | 14 |
|
22% |
| 6/10 | 7 |
|
11% |
| 5/10 | 9 |
|
14% |
| 4/10 | 8 |
|
13% |
| 3/10 | 3 |
|
5% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
64.76% Average
The raw data average (mean) for all the Kiwi Campers New Zealand face-to-face reviews is 64.76% and is based on 63 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
36.86%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Nicolas Brel | 3/10 | 183 days | 100% |
| Marije | 2/10 | 183 days | 84% |
| Rheanna L | 1/10 | 518 days | 64% |
| Rebecca | 1/10 | 702 days | 54% |
| Sebi | 1/10 | 791 days | 49% |
| Gabriela | 1/10 | 822 days | 46% |
| Trevor | 1/10 | 853 days | 44% |
| Jan Henk van der Kolk | 1/10 | 853 days | 44% |
| She and Vinz | 1/10 | 1371 days | 12% |
| Barrie from the UK | 1/10 | 1858 days | 3% |
| vincent pidoux | 1/10 | 1858 days | 3% |
| Flemming Mengel | 10/10 | 1887 days | 9% |
| Rick H | 5/10 | 1887 days | 7% |
| Alice Kate | 3/10 | 1918 days | 5% |
| Jaroslava Sipka | 7/10 | 1949 days | 8% |
| Timothy Ince | 9/10 | 1979 days | 8% |
| LP | 10/10 | 1979 days | 8% |
| Tim | 1/10 | 2193 days | 3% |
| Babak Makkinejad | 9/10 | 2252 days | 7% |
| Carsten Nielsen | 9/10 | 2283 days | 7% |
| Michael Yong | 9/10 | 2344 days | 7% |
| Guillaume | 3/10 | 2344 days | 4% |
| Aussie Lady | 2/10 | 2344 days | 3% |
| James | 3/10 | 2558 days | 3% |
| Ruth | 1/10 | 2558 days | 2% |
| Serge Trudel | 3/10 | 2558 days | 3% |
| Alan Julian | 6/10 | 2589 days | 5% |
| John Ridge | 6/10 | 2589 days | 5% |
| Karyn | 3/10 | 2589 days | 3% |
| 288 | 1/10 | 2617 days | 2% |
| Peter Zanker | 4/10 | 2703 days | 4% |
| Paul Brown | 1/10 | 2709 days | 2% |
| Gabe Hattingh | 4/10 | 2740 days | 4% |
| Ralf W | 1/10 | 2923 days | 2% |
| sue249 | 8/10 | 2923 days | 5% |
| D Hahn | 3/10 | 2931 days | 3% |
| Peter Brock | 5/10 | 2954 days | 4% |
| Samuel F | 1/10 | 2954 days | 2% |
| Barry Meredith | 6/10 | 2954 days | 4% |
| Neale Stead | 7/10 | 2954 days | 4% |
| Clémentine Llla | 2/10 | 2954 days | 2% |
| Wendy Kildey | 2/10 | 2954 days | 2% |
| Mia Allen | 7/10 | 2970 days | 4% |
| Guus smit | 8/10 | 2982 days | 5% |
| Walter Neff | 8/10 | 2982 days | 5% |
| Linda Beard | 7/10 | 2982 days | 4% |
| Xander | 7/10 | 2983 days | 4% |
| Hilde Timmerman | 5/10 | 3006 days | 3% |
| vern Lee | 2/10 | 3013 days | 2% |
| Anita Dyksterhuis | 8/10 | 3031 days | 4% |
| Rebecca Holmes | 6/10 | 3034 days | 4% |
| Ignacio Muerza | 1/10 | 3044 days | 2% |
| Alan Rock | 8/10 | 3049 days | 4% |
| Vicki Robey | 5/10 | 3054 days | 3% |
| James Suret | 7/10 | 3054 days | 4% |
| Barbara | 4/10 | 3059 days | 3% |
| Gazmira Molina | 3/10 | 3066 days | 2% |
| Alexandra Schmidt | 6/10 | 3069 days | 4% |
| Andres Gonzalez | 8/10 | 3070 days | 4% |
| Maggie Ward | 1/10 | 3074 days | 2% |
| Dorothy | 10/10 | 3105 days | 4% |
| Dali Jobson | 10/10 | 3135 days | 4% |
| Bill Wiltshire | 10/10 | 3135 days | 4% |
| gonzalo caldiz | 6/10 | 3308 days | 3% |
| Taha Ala | 10/10 | 3319 days | 4% |
| Maartje | 5/10 | 3344 days | 3% |
| Ellen F | 5/10 | 3348 days | 2% |
| renee verwey | 5/10 | 3367 days | 2% |
| Kang Minki | 2/10 | 3379 days | 1% |
| Louisa Blanchet | 1/10 | 3379 days | 1% |
| Stephen Maloon | 8/10 | 3410 days | 3% |
| Angela Hornby | 10/10 | 3410 days | 3% |
| Lee Giffard | 9/10 | 3440 days | 3% |
| Hendrik N. | 10/10 | 3440 days | 3% |
| Remco van Santen | 8/10 | 3440 days | 3% |
| kym kenny | 10/10 | 3471 days | 3% |
| Jennifer Lerchbacher | 5/10 | 3700 days | 2% |
| Reggie Max | 1/10 | 3713 days | 1% |
| Brian Scott | 3/10 | 3713 days | 1% |
| Jeff McInroy | 1/10 | 3744 days | 1% |
| Katie Stillman | 8/10 | 3758 days | 2% |
| Christian Roerig | 9/10 | 3775 days | 2% |
| Julian Kuemme | 9/10 | 4025 days | 1% |
| Mandy Reich | 7/10 | 4026 days | 1% |
| Jean Curry | 8/10 | 4028 days | 1% |
| Ricky White | 7/10 | 4049 days | 1% |
| Astrid | 2/10 | 4078 days | 0% |
| Anthony Brown | 7/10 | 4102 days | 1% |
| Sarah Strong | 7/10 | 4102 days | 1% |
| Lyn | 9/10 | 4109 days | 1% |
| Dieter Hirsch | 4/10 | 4115 days | 0% |
| Mike39 | 2/10 | 4140 days | 0% |
| Francois | 8/10 | 4415 days | 1% |
| CAH | 9/10 | 4474 days | 1% |
| Jes Paulsen | 8/10 | 4494 days | 1% |
| Darren Abbott | 8/10 | 4498 days | 1% |
| Frederick Neilsen | 5/10 | 4517 days | 1% |
| Cathy | 10/10 | 4596 days | 1% |
| Heewin Otten | 5/10 | 4802 days | 1% |
| jorf52 | 6/10 | 4809 days | 1% |
| Arnoldus Bergmans | 8/10 | 4875 days | 1% |
| Marek Woznica | 8/10 | 4878 days | 1% |
| Edward Marhi | 4/10 | 5112 days | 1% |
| Kris Gijbels | 6/10 | 5124 days | 1% |
| Margaret Lally | 8/10 | 5128 days | 1% |
| Stefanie | 7/10 | 5131 days | 1% |
| Barry Digby | 8/10 | 5133 days | 1% |
| Katherine and Pete Smal | 9/10 | 5136 days | 1% |
| Sue Croft | 9/10 | 5143 days | 1% |
| Pascal | 7/10 | 5164 days | 1% |
| young | 10/10 | 5419 days | 1% |
| Behrenot | 4/10 | 5428 days | 1% |
| Haupt | 6/10 | 5501 days | 1% |
| Shirley C | 6/10 | 5503 days | 1% |
| Cecile | 8/10 | 5514 days | 1% |
| Helen Power | 8/10 | 5534 days | 1% |
| Keith Maplestone | 8/10 | 5538 days | 1% |
| Holliger | 7/10 | 5556 days | 1% |
| ryanherold | 1/10 | 5570 days | 0% |
| Monika Wenzel | 6/10 | 5609 days | 1% |
| Christy | 7/10 | 5611 days | 1% |
| Gemma Morris | 9/10 | 5624 days | 1% |
| brianp | 7/10 | 5717 days | 1% |
| MarkP | 7/10 | 5842 days | 1% |
| VincentD | 4/10 | 5879 days | 1% |
| JoseB | 6/10 | 5879 days | 1% |
| AdelineC | 8/10 | 5880 days | 1% |
| Ute | 7/10 | 5897 days | 1% |
| Jan | 8/10 | 5910 days | 1% |
| Young Dianne | 10/10 | 6008 days | 1% |
| Thom | 2/10 | 6181 days | 0% |
| Chris | 10/10 | 6194 days | 1% |
| Toni Keown | 10/10 | 6200 days | 1% |
| Jason Page | 3/10 | 6225 days | 1% |
| Jones | 5/10 | 6236 days | 1% |
| Katherine | 8/10 | 6244 days | 1% |
| Caridi | 4/10 | 6244 days | 1% |
| Esa | 5/10 | 6596 days | 1% |
| Jensen | 4/10 | 6615 days | 1% |
| Bernhard | 10/10 | 6619 days | 1% |
| Michael | 5/10 | 6643 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Kiwi Campers New Zealand experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-4.43% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 60 days. The Kiwi Campers New Zealand experience has 0 recent rankings. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Kiwi Campers New Zealand experience has been adjusted for 77 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 74 | -1.38% |
| 75 | -1.39% |
| 76 | -1.41% |
| 77 | -1.43% |
| 78 | -1.45% |
| 79 | -1.47% |
| 80 | -1.49% |
| … | … |
Balancing Adjustment
32.34% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Onboarding Rating
This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.
All metrics come from actual customer interactions.
Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.
Final Ranking Score
64%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.