Ranking Score Explained

Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for ZORB Rotorua.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

ZORB Rotorua

Valid Reviews

132 Valid Reviews

The ZORB Rotorua experience has a total of 133 reviews. There are 132 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 132 valid reviews:

Rating Count Percentage
10/10 27
20%
9/10 17
13%
8/10 38
29%
7/10 26
20%
6/10 13
10%
5/10 5
4%
4/10 4
3%
3/10 2
2%
2/10 0
0%
1/10 0
0%

78.33% Average

The raw data average (mean) for all the ZORB Rotorua valid reviews is 78.33% and is based on 132 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

120 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 132 valid reviews, the experience has 120 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 120 face-to-face reviews:

Rating Count Percentage
10/10 24
20%
9/10 16
13%
8/10 37
31%
7/10 21
18%
6/10 12
10%
5/10 4
3%
4/10 4
3%
3/10 2
2%
2/10 0
0%
1/10 0
0%

78.42% Average

The raw data average (mean) for all the ZORB Rotorua face-to-face reviews is 78.42% and is based on 120 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

80.10%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Izzy 7/10 1737 days 100%
Auba Mateos 10/10 2840 days 59%
May 10/10 2906 days 57%
Nathan Raymond 4/10 3168 days 30%
Raylene Luison 8/10 3176 days 45%
Tamara 10/10 3201 days 45%
Brennan Jungling 8/10 3207 days 44%
Anita Wallace 9/10 3207 days 45%
Linda and Gunther 10/10 3243 days 44%
Janek Belcher 8/10 3877 days 19%
Robert Erni 7/10 3878 days 18%
Vanessa 8/10 3897 days 18%
Olivia 8/10 3912 days 17%
Callum 8/10 3912 days 17%
David Lee 8/10 4277 days 4%
Thibault Bonenfant 10/10 4361 days 0%
Lisa Blake 8/10 4371 days 0%
Elisabeth 10/10 4652 days 19%
Asha 7/10 4690 days 18%
Mark & Beth Kaufman 8/10 4725 days 19%
Harry Simpson 10/10 4728 days 19%
kirribilliangel 7/10 4812 days 18%
Dave van Bergen 8/10 4960 days 19%
Jennifer Holloway 9/10 4970 days 19%
Julia 10/10 4979 days 19%
Isabell 7/10 4984 days 18%
Tim 6/10 4986 days 17%
WeddingMaven 9/10 4996 days 19%
Natthien Le Gall 7/10 4997 days 18%
Paap 8/10 5001 days 19%
Wouter Jansen 8/10 5001 days 19%
Kat Fleming 9/10 5010 days 19%
Invictus 8/10 5177 days 19%
heather Cardinal 3/10 5316 days 10%
Mathias Skov 6/10 5375 days 17%
jameswhite 8/10 5443 days 19%
asiacritics 6/10 5451 days 17%
nancyburns 7/10 5451 days 18%
Lesley Nixon 4/10 5461 days 13%
Ash Sturm 10/10 5481 days 19%
clairet 7/10 5560 days 18%
BryonyS 10/10 5683 days 19%
Sofie 8/10 5695 days 19%
desl 10/10 5695 days 19%
Steve Harper 7/10 5702 days 18%
Yvanna 8/10 5714 days 19%
LucyPoland 9/10 5716 days 19%
Amelie 8/10 5716 days 19%
OllyD 7/10 5724 days 18%
JessicaS1 9/10 5727 days 19%
TomC1 8/10 5728 days 19%
TrevorK 8/10 5728 days 19%
AndyK 10/10 5728 days 19%
SarahK 10/10 5728 days 19%
FrancesG 8/10 5728 days 19%
RachelR 10/10 5728 days 19%
SofiaBrazil 8/10 5728 days 19%
EmmaL 10/10 5728 days 19%
Sarah 9/10 5731 days 19%
Ed 8/10 5731 days 19%
Carmel 10/10 5735 days 19%
Amanda Williams 10/10 5735 days 19%
Cilla 10/10 5736 days 19%
MayGermany 6/10 5737 days 17%
Craig 10/10 5752 days 19%
Florian 10/10 5752 days 19%
SonjaS 8/10 5754 days 19%
Mimi 10/10 5759 days 19%
Jasmine 10/10 5761 days 19%
Rose 7/10 5761 days 18%
Liz 7/10 5767 days 18%
Bonnie Turner 5/10 5785 days 15%
Stephanie 9/10 5795 days 19%
Sonja 6/10 5799 days 17%
Helen 7/10 5807 days 18%
Liekens 7/10 5815 days 18%
Evelyn 10/10 5829 days 19%
Michelle 7/10 5869 days 18%
Chris 10/10 5870 days 19%
Dave 8/10 5885 days 19%
Anna 10/10 5892 days 19%
Ele 10/10 5920 days 19%
Brent Scanlan 8/10 6037 days 19%
Bernie 9/10 6081 days 19%
Emily Houston 8/10 6092 days 19%
Gina 8/10 6104 days 19%
Julie 7/10 6104 days 18%
Katharina 9/10 6107 days 19%
Chris 4/10 6120 days 13%
Andre Obineche 8/10 6135 days 19%
Clive 7/10 6135 days 18%
Lindsey Woosnam 9/10 6138 days 19%
Anu 5/10 6141 days 15%
Lanni 7/10 6142 days 18%
Andrew 8/10 6142 days 19%
Andrew Porter 6/10 6143 days 17%
Pete 7/10 6184 days 18%
Orla 6/10 6185 days 17%
Richard Kindgren 7/10 6187 days 18%
Miriam&Eva 6/10 6385 days 17%
HalRoberts 7/10 6407 days 18%
Will 8/10 6411 days 19%
Helen 9/10 6413 days 19%
Heather 10/10 6413 days 19%
Matt 8/10 6413 days 19%
Richard 7/10 6413 days 18%
ShoshanaAbrams 9/10 6416 days 19%
Elaine 8/10 6416 days 19%
Gwen 4/10 6419 days 13%
Matt 9/10 6423 days 19%
Gillian 6/10 6424 days 17%
Lorraine 6/10 6431 days 17%
Jack 5/10 6431 days 15%
Jen 6/10 6431 days 17%
TrineLyst 8/10 6432 days 19%
Sean 5/10 6435 days 15%
Marcus 7/10 6435 days 18%
Katie 7/10 6435 days 18%
Dan 8/10 6436 days 19%
Sarah 7/10 6436 days 18%
Emma Gareth 8/10 6447 days 19%
MariaNorman 8/10 6451 days 19%
MarcHarris 8/10 6451 days 19%
Tom 8/10 6460 days 19%
Lucy 9/10 6460 days 19%
Nissa 9/10 6460 days 19%
Suzy 7/10 6465 days 18%
Nina 6/10 6467 days 17%
Inga 5/10 6467 days 15%
FredAndersson 6/10 6471 days 17%
Cat 9/10 6473 days 19%
SallySpencer 3/10 6486 days 10%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The ZORB Rotorua experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-3.89% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 49 days. However the ZORB Rotorua experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The ZORB Rotorua experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -3.84%
198 -3.86%
199 -3.87%
200 -3.89%
201 -3.91%
202 -3.93%
203 -3.95%

Balancing Adjustment

4.19% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

80%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.