Ranking Score Explained

Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for ZORB Rotorua.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

ZORB Rotorua

Valid Reviews

132 Valid Reviews

The ZORB Rotorua experience has a total of 134 reviews. There are 132 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 132 valid reviews:

Rating Count Percentage
10/10 27
20%
9/10 17
13%
8/10 38
29%
7/10 26
20%
6/10 13
10%
5/10 5
4%
4/10 4
3%
3/10 2
2%
2/10 0
0%
1/10 0
0%

78.33% Average

The raw data average (mean) for all the ZORB Rotorua valid reviews is 78.33% and is based on 132 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

120 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 132 valid reviews, the experience has 120 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 120 face-to-face reviews:

Rating Count Percentage
10/10 24
20%
9/10 16
13%
8/10 37
31%
7/10 21
18%
6/10 12
10%
5/10 4
3%
4/10 4
3%
3/10 2
2%
2/10 0
0%
1/10 0
0%

78.42% Average

The raw data average (mean) for all the ZORB Rotorua face-to-face reviews is 78.42% and is based on 120 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

80.23%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Izzy 7/10 1781 days 100%
Auba Mateos 10/10 2884 days 61%
May 10/10 2950 days 58%
Nathan Raymond 4/10 3212 days 30%
Raylene Luison 8/10 3220 days 45%
Tamara 10/10 3245 days 45%
Brennan Jungling 8/10 3251 days 44%
Anita Wallace 9/10 3251 days 45%
Linda and Gunther 10/10 3287 days 44%
Janek Belcher 8/10 3921 days 17%
Robert Erni 7/10 3922 days 16%
Vanessa 8/10 3941 days 16%
Olivia 8/10 3956 days 15%
Callum 8/10 3956 days 15%
David Lee 8/10 4321 days 0%
Thibault Bonenfant 10/10 4405 days 19%
Lisa Blake 8/10 4415 days 19%
Elisabeth 10/10 4696 days 19%
Asha 7/10 4734 days 18%
Mark & Beth Kaufman 8/10 4769 days 19%
Harry Simpson 10/10 4772 days 19%
kirribilliangel 7/10 4856 days 18%
Dave van Bergen 8/10 5004 days 19%
Jennifer Holloway 9/10 5014 days 19%
Julia 10/10 5023 days 19%
Isabell 7/10 5028 days 18%
Tim 6/10 5030 days 16%
WeddingMaven 9/10 5040 days 19%
Natthien Le Gall 7/10 5041 days 18%
Paap 8/10 5045 days 19%
Wouter Jansen 8/10 5045 days 19%
Kat Fleming 9/10 5054 days 19%
Invictus 8/10 5221 days 19%
heather Cardinal 3/10 5360 days 9%
Mathias Skov 6/10 5419 days 16%
jameswhite 8/10 5487 days 19%
asiacritics 6/10 5495 days 16%
nancyburns 7/10 5495 days 18%
Lesley Nixon 4/10 5505 days 12%
Ash Sturm 10/10 5525 days 19%
clairet 7/10 5604 days 18%
BryonyS 10/10 5727 days 19%
Sofie 8/10 5739 days 19%
desl 10/10 5739 days 19%
Steve Harper 7/10 5746 days 18%
Yvanna 8/10 5758 days 19%
LucyPoland 9/10 5760 days 19%
Amelie 8/10 5760 days 19%
OllyD 7/10 5768 days 18%
JessicaS1 9/10 5771 days 19%
TomC1 8/10 5772 days 19%
TrevorK 8/10 5772 days 19%
AndyK 10/10 5772 days 19%
SarahK 10/10 5772 days 19%
FrancesG 8/10 5772 days 19%
RachelR 10/10 5772 days 19%
SofiaBrazil 8/10 5772 days 19%
EmmaL 10/10 5772 days 19%
Sarah 9/10 5775 days 19%
Ed 8/10 5776 days 19%
Carmel 10/10 5779 days 19%
Amanda Williams 10/10 5779 days 19%
Cilla 10/10 5780 days 19%
MayGermany 6/10 5781 days 16%
Craig 10/10 5796 days 19%
Florian 10/10 5796 days 19%
SonjaS 8/10 5798 days 19%
Mimi 10/10 5804 days 19%
Jasmine 10/10 5805 days 19%
Rose 7/10 5805 days 18%
Liz 7/10 5811 days 18%
Bonnie Turner 5/10 5829 days 14%
Stephanie 9/10 5839 days 19%
Sonja 6/10 5844 days 16%
Helen 7/10 5852 days 18%
Liekens 7/10 5859 days 18%
Evelyn 10/10 5873 days 19%
Michelle 7/10 5913 days 18%
Chris 10/10 5914 days 19%
Dave 8/10 5929 days 19%
Anna 10/10 5937 days 19%
Ele 10/10 5964 days 19%
Brent Scanlan 8/10 6081 days 19%
Bernie 9/10 6125 days 19%
Emily Houston 8/10 6136 days 19%
Gina 8/10 6148 days 19%
Julie 7/10 6148 days 18%
Katharina 9/10 6151 days 19%
Chris 4/10 6164 days 12%
Andre Obineche 8/10 6179 days 19%
Clive 7/10 6179 days 18%
Lindsey Woosnam 9/10 6182 days 19%
Anu 5/10 6185 days 14%
Lanni 7/10 6186 days 18%
Andrew 8/10 6186 days 19%
Andrew Porter 6/10 6187 days 16%
Pete 7/10 6228 days 18%
Orla 6/10 6229 days 16%
Richard Kindgren 7/10 6231 days 18%
Miriam&Eva 6/10 6429 days 16%
HalRoberts 7/10 6451 days 18%
Will 8/10 6455 days 19%
Helen 9/10 6457 days 19%
Heather 10/10 6457 days 19%
Matt 8/10 6457 days 19%
Richard 7/10 6457 days 18%
ShoshanaAbrams 9/10 6460 days 19%
Elaine 8/10 6460 days 19%
Gwen 4/10 6463 days 12%
Matt 9/10 6467 days 19%
Gillian 6/10 6468 days 16%
Lorraine 6/10 6475 days 16%
Jack 5/10 6475 days 14%
Jen 6/10 6475 days 16%
TrineLyst 8/10 6476 days 19%
Sean 5/10 6479 days 14%
Marcus 7/10 6479 days 18%
Katie 7/10 6479 days 18%
Dan 8/10 6480 days 19%
Sarah 7/10 6480 days 18%
Emma Gareth 8/10 6491 days 19%
MariaNorman 8/10 6495 days 19%
MarcHarris 8/10 6495 days 19%
Tom 8/10 6504 days 19%
Lucy 9/10 6504 days 19%
Nissa 9/10 6504 days 19%
Suzy 7/10 6509 days 18%
Nina 6/10 6511 days 16%
Inga 5/10 6511 days 14%
FredAndersson 6/10 6515 days 16%
Cat 9/10 6517 days 19%
SallySpencer 3/10 6530 days 9%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The ZORB Rotorua experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.05% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 42 days. However the ZORB Rotorua experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The ZORB Rotorua experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -3.99%
198 -4.01%
199 -4.03%
200 -4.05%
201 -4.07%
202 -4.09%
203 -4.11%

Balancing Adjustment

4.20% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

80%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.