G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Marahau Sea Kayaks / MSK.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Marahau Sea Kayaks / MSK
Valid Reviews
225 Valid Reviews
The Marahau Sea Kayaks / MSK experience has a total of 226 reviews. There are 225 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 225 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 73 |
|
32% |
| 9/10 | 72 |
|
32% |
| 8/10 | 59 |
|
26% |
| 7/10 | 16 |
|
7% |
| 6/10 | 1 |
|
0% |
| 5/10 | 2 |
|
1% |
| 4/10 | 1 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 1 |
|
0% |
| 1/10 | 0 |
|
0% |
88.18% Average
The raw data average (mean) for all the Marahau Sea Kayaks / MSK valid reviews is 88.18% and is based on 225 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
209 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 225 valid reviews, the experience has 209 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 209 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 64 |
|
31% |
| 9/10 | 68 |
|
33% |
| 8/10 | 58 |
|
28% |
| 7/10 | 16 |
|
8% |
| 6/10 | 1 |
|
0% |
| 5/10 | 1 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 1 |
|
0% |
| 1/10 | 0 |
|
0% |
88.09% Average
The raw data average (mean) for all the Marahau Sea Kayaks / MSK face-to-face reviews is 88.09% and is based on 209 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
89.12%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Hannah Campbell | 10/10 | 1417 days | 100% |
| Harriet Smith | 9/10 | 2863 days | 20% |
| Anna Wooster | 8/10 | 2901 days | 19% |
| Theo Macer | 10/10 | 2902 days | 20% |
| Alex | 9/10 | 2936 days | 19% |
| Patrick | 8/10 | 2941 days | 19% |
| Bob | 8/10 | 2944 days | 19% |
| Svenja | 8/10 | 2952 days | 19% |
| Nolwen | 9/10 | 2961 days | 19% |
| Cassandra Geyer | 10/10 | 3185 days | 16% |
| Sophia and Karen | 10/10 | 3197 days | 16% |
| gonzalo caldiz | 9/10 | 3204 days | 15% |
| Johannes Frank | 10/10 | 3212 days | 15% |
| Nancy Logan | 8/10 | 3219 days | 15% |
| Sophie Kalnymsky | 9/10 | 3236 days | 15% |
| Henry Wichler | 9/10 | 3245 days | 15% |
| Leo James | 8/10 | 3261 days | 14% |
| Philip | 10/10 | 3262 days | 15% |
| Ulrich Rix | 9/10 | 3274 days | 14% |
| Joshua Hortkorn | 7/10 | 3287 days | 13% |
| Daria and Annika | 8/10 | 3287 days | 14% |
| Anais Boileau | 8/10 | 3289 days | 14% |
| Sammy Cronin | 10/10 | 3306 days | 14% |
| Selma Krap | 8/10 | 3308 days | 14% |
| Martha Taatz | 10/10 | 3615 days | 10% |
| Liz and Alan Weathers | 9/10 | 3618 days | 10% |
| Jakub Stastny | 7/10 | 3916 days | 5% |
| Chris Handley | 8/10 | 3942 days | 5% |
| Eva-Maria Krueger | 10/10 | 3946 days | 5% |
| Ann Winter | 9/10 | 3964 days | 5% |
| Phillip | 9/10 | 3964 days | 5% |
| Vincent Schaeflier | 9/10 | 3972 days | 5% |
| Camille Gagnant | 10/10 | 3995 days | 5% |
| Anne Collet | 9/10 | 3998 days | 5% |
| Mark Wiggington | 9/10 | 4274 days | 1% |
| Nina Coopmans | 8/10 | 4280 days | 1% |
| Rey Germain | 8/10 | 4287 days | 1% |
| Yu-Ti Chu | 10/10 | 4302 days | 1% |
| Ton Martens | 10/10 | 4302 days | 1% |
| Sebastian | 10/10 | 4315 days | 0% |
| Constanze | 9/10 | 4315 days | 0% |
| Andre and Marina | 8/10 | 4344 days | 0% |
| Julien Bocherens | 10/10 | 4387 days | 6% |
| Sharon Yates | 10/10 | 4389 days | 6% |
| Stefan and Brigit and Janek | 9/10 | 4393 days | 6% |
| Oliver Kalmbach | 9/10 | 4410 days | 6% |
| Pietersen | 8/10 | 4412 days | 6% |
| Martina Posch | 10/10 | 4415 days | 6% |
| Anna Gottsch | 10/10 | 4416 days | 6% |
| Anna | 10/10 | 4643 days | 6% |
| Monika Kneidl | 10/10 | 4651 days | 6% |
| Jessica Tilly | 10/10 | 4651 days | 6% |
| Moss | 9/10 | 4661 days | 6% |
| Jill Homewood | 9/10 | 4669 days | 6% |
| Olivia Reiter | 10/10 | 4669 days | 6% |
| Ruth Har | 9/10 | 4670 days | 6% |
| Mike Wright | 10/10 | 4670 days | 6% |
| Ed Trucie | 10/10 | 4671 days | 6% |
| M Robinson | 8/10 | 4672 days | 6% |
| Stephanie Spurr | 10/10 | 4672 days | 6% |
| Melanie Friessen | 8/10 | 4678 days | 6% |
| Jochem Snyders | 9/10 | 4679 days | 6% |
| James Buryson | 7/10 | 4687 days | 6% |
| Johanna & Catrin | 8/10 | 4688 days | 6% |
| Susanne MacGyver | 7/10 | 4688 days | 6% |
| Sandra Andersen | 9/10 | 4688 days | 6% |
| Deana Peters | 8/10 | 4688 days | 6% |
| Tom Pratt | 7/10 | 4688 days | 6% |
| Rob Gill | 10/10 | 4689 days | 6% |
| Elise Violet | 8/10 | 4689 days | 6% |
| Walter & Heidi Baumann | 8/10 | 4690 days | 6% |
| Hendrik F | 9/10 | 4690 days | 6% |
| Emily Wikston | 9/10 | 4691 days | 6% |
| Nikki Bentley | 9/10 | 4691 days | 6% |
| Siegfried Krueger | 10/10 | 4692 days | 6% |
| Janet | 10/10 | 4705 days | 6% |
| CMJ | 9/10 | 4736 days | 6% |
| Julia Edman | 8/10 | 4750 days | 6% |
| Sarah Graham | 10/10 | 4783 days | 6% |
| Laura McCusker | 9/10 | 4783 days | 6% |
| Melanie Wood | 8/10 | 4783 days | 6% |
| J Bliss | 8/10 | 4797 days | 6% |
| Jack Potman | 8/10 | 4999 days | 6% |
| Lennart Lundberg | 10/10 | 5013 days | 6% |
| Katy Johnson | 8/10 | 5017 days | 6% |
| Iain Campbell | 8/10 | 5020 days | 6% |
| Susannah Eduart | 10/10 | 5022 days | 6% |
| Patrick Gloede | 9/10 | 5025 days | 6% |
| Daniel Kriecht | 10/10 | 5025 days | 6% |
| Marian | 9/10 | 5028 days | 6% |
| Marquardt and Bernd | 10/10 | 5028 days | 6% |
| Thorsten Grocholl | 9/10 | 5029 days | 6% |
| Cory Wornell | 9/10 | 5031 days | 6% |
| W Groshops | 9/10 | 5031 days | 6% |
| Aimee Pollett | 8/10 | 5032 days | 6% |
| John Mayer | 8/10 | 5032 days | 6% |
| Mr Stanley and Miss Christy | 10/10 | 5032 days | 6% |
| Marty Fey | 10/10 | 5033 days | 6% |
| Tricia Goggin | 9/10 | 5034 days | 6% |
| Jim & Suzy Ducker | 9/10 | 5035 days | 6% |
| Niklas Ronnino | 8/10 | 5040 days | 6% |
| Sue Hickman | 10/10 | 5040 days | 6% |
| Silvia Schmutz | 10/10 | 5042 days | 6% |
| Andreas Fritesche | 8/10 | 5045 days | 6% |
| Annelie & Martin | 10/10 | 5046 days | 6% |
| Ursula Scherch | 9/10 | 5046 days | 6% |
| Alexander & Stephanie | 8/10 | 5047 days | 6% |
| J Holden | 9/10 | 5048 days | 6% |
| Mr and Mrs Lambert | 10/10 | 5049 days | 6% |
| Jean-Francois Guilbault | 9/10 | 5055 days | 6% |
| Amanda Wallace | 9/10 | 5060 days | 6% |
| Diana Clipsham | 8/10 | 5061 days | 6% |
| J Thorn | 10/10 | 5061 days | 6% |
| Daniel Bogdanowitsch | 10/10 | 5061 days | 6% |
| E M Klap | 8/10 | 5061 days | 6% |
| Sandra Schneifer | 9/10 | 5061 days | 6% |
| John Balson | 10/10 | 5062 days | 6% |
| Mark Robinson | 10/10 | 5062 days | 6% |
| Gillian de Vries | 9/10 | 5063 days | 6% |
| Hemi Stein | 10/10 | 5064 days | 6% |
| C Gobl | 8/10 | 5069 days | 6% |
| Moniek Steyaert | 8/10 | 5070 days | 6% |
| Remke | 2/10 | 5071 days | 3% |
| aggiemary04 | 10/10 | 5193 days | 6% |
| Bjorn Sall | 8/10 | 5388 days | 6% |
| Benedict Fluthman | 6/10 | 5397 days | 5% |
| Peter Schmidt | 5/10 | 5407 days | 5% |
| Leonard Vans | 7/10 | 5407 days | 6% |
| Matthias A | 9/10 | 5409 days | 6% |
| Barbara & Sven | 9/10 | 5409 days | 6% |
| Jonathan Martin | 9/10 | 5410 days | 6% |
| Jan Kuenzel | 10/10 | 5413 days | 6% |
| Evelien Thijs | 8/10 | 5414 days | 6% |
| Mark | 8/10 | 5415 days | 6% |
| Hans & Huxi | 8/10 | 5415 days | 6% |
| John Mathers | 10/10 | 5416 days | 6% |
| S Bourford | 9/10 | 5416 days | 6% |
| Heike Pless | 10/10 | 5416 days | 6% |
| Henrik Plichta | 9/10 | 5416 days | 6% |
| Peter Koeck | 10/10 | 5416 days | 6% |
| Roger Trusedale | 9/10 | 5417 days | 6% |
| Neal | 10/10 | 5420 days | 6% |
| Tim Stick | 8/10 | 5421 days | 6% |
| David Hobson | 9/10 | 5427 days | 6% |
| Nikki Wood | 9/10 | 5429 days | 6% |
| van der Wakker | 8/10 | 5430 days | 6% |
| Thomas Stopp | 10/10 | 5435 days | 6% |
| Alain Deslandres | 8/10 | 5448 days | 6% |
| Honeymooners | 4/10 | 5466 days | 4% |
| balthes | 7/10 | 5480 days | 6% |
| eliertv | 7/10 | 5481 days | 6% |
| gabei | 9/10 | 5481 days | 6% |
| marcol | 10/10 | 5482 days | 6% |
| florian | 9/10 | 5482 days | 6% |
| mariak | 7/10 | 5483 days | 6% |
| Steffi Marco | 10/10 | 5501 days | 6% |
| Stephanie Steiner | 8/10 | 5501 days | 6% |
| Bert Wierzy | 7/10 | 5504 days | 6% |
| Sarah Goeckener | 7/10 | 5507 days | 6% |
| Zach | 9/10 | 5507 days | 6% |
| katharina | 7/10 | 5507 days | 6% |
| Bushbeck | 10/10 | 5507 days | 6% |
| bdevries | 9/10 | 5508 days | 6% |
| Stefanie Micheler | 10/10 | 5508 days | 6% |
| Vanessa | 9/10 | 5508 days | 6% |
| Gina Swindells | 10/10 | 5508 days | 6% |
| Elodie | 8/10 | 5508 days | 6% |
| MV Vroenhoven | 8/10 | 5512 days | 6% |
| Karen Fisher | 10/10 | 5523 days | 6% |
| Dimitry Zonnet | 9/10 | 5523 days | 6% |
| jmulrooney | 10/10 | 5527 days | 6% |
| Francesca | 8/10 | 5542 days | 6% |
| G Miller | 10/10 | 5588 days | 6% |
| muriellef | 9/10 | 5623 days | 6% |
| Andrea | 8/10 | 5661 days | 6% |
| KimC | 8/10 | 5729 days | 6% |
| BVanW | 9/10 | 5733 days | 6% |
| VirginiaR | 10/10 | 5733 days | 6% |
| AndrewL1 | 8/10 | 5733 days | 6% |
| HansH1 | 9/10 | 5736 days | 6% |
| Lisa Duin | 7/10 | 5739 days | 6% |
| Lucia Vontobel | 9/10 | 5739 days | 6% |
| LaurensD | 8/10 | 5741 days | 6% |
| Jan | 9/10 | 5758 days | 6% |
| JohannaB | 9/10 | 5760 days | 6% |
| Viola | 9/10 | 5760 days | 6% |
| Elinor Wajngot | 10/10 | 5763 days | 6% |
| Hannes Ockerman | 7/10 | 5764 days | 6% |
| FrasorK | 9/10 | 5774 days | 6% |
| HelenAustralia | 9/10 | 5774 days | 6% |
| JuliaG1 | 9/10 | 5774 days | 6% |
| Douglas | 8/10 | 5782 days | 6% |
| Eugene | 9/10 | 5782 days | 6% |
| InkenGermany | 10/10 | 5783 days | 6% |
| ralphl | 7/10 | 5785 days | 6% |
| Chris | 9/10 | 5808 days | 6% |
| Denis | 10/10 | 5810 days | 6% |
| Andie | 8/10 | 5813 days | 6% |
| Erik | 9/10 | 5813 days | 6% |
| George | 10/10 | 5817 days | 6% |
| Miranda | 8/10 | 5817 days | 6% |
| Sandy | 9/10 | 5817 days | 6% |
| Emory | 9/10 | 5825 days | 6% |
| Patrick | 10/10 | 5862 days | 6% |
| Lucy | 9/10 | 5871 days | 6% |
| Masako | 10/10 | 5875 days | 6% |
| NeeleO | 8/10 | 5892 days | 6% |
| mark_mientjes | 10/10 | 5904 days | 6% |
| Tom van Ommen | 10/10 | 5904 days | 6% |
| Nathan | 10/10 | 5913 days | 6% |
| Sune | 9/10 | 5930 days | 6% |
| Allison Hosley | 10/10 | 5940 days | 6% |
| Brent Scanlan | 10/10 | 6083 days | 6% |
| Marian Mckinney | 5/10 | 6134 days | 5% |
| Steven | 8/10 | 6138 days | 6% |
| Brendan Marshall | 9/10 | 6146 days | 6% |
| Damien Marshall | 8/10 | 6146 days | 6% |
| Roman | 7/10 | 6152 days | 6% |
| ranker_851 | 9/10 | 6152 days | 6% |
| Vaclaf | 8/10 | 6152 days | 6% |
| Alex | 10/10 | 6169 days | 6% |
| Anneli | 8/10 | 6189 days | 6% |
| Shelley | 10/10 | 6448 days | 6% |
| John | 10/10 | 6471 days | 6% |
| Jonas | 8/10 | 6476 days | 6% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Marahau Sea Kayaks / MSK experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-4.04% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 41 days. However the Marahau Sea Kayaks / MSK experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Marahau Sea Kayaks / MSK experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.98% |
| 198 | -4.00% |
| 199 | -4.02% |
| 200 | -4.04% |
| 201 | -4.06% |
| 202 | -4.08% |
| 203 | -4.10% |
| … | … |
Balancing Adjustment
1.81% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
87%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.