G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Marahau Sea Kayaks / MSK.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
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Marahau Sea Kayaks / MSK
Valid Reviews
225 Valid Reviews
The Marahau Sea Kayaks / MSK experience has a total of 226 reviews. There are 225 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 225 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 73 |
|
32% |
| 9/10 | 72 |
|
32% |
| 8/10 | 59 |
|
26% |
| 7/10 | 16 |
|
7% |
| 6/10 | 1 |
|
0% |
| 5/10 | 2 |
|
1% |
| 4/10 | 1 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 1 |
|
0% |
| 1/10 | 0 |
|
0% |
88.18% Average
The raw data average (mean) for all the Marahau Sea Kayaks / MSK valid reviews is 88.18% and is based on 225 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
209 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 225 valid reviews, the experience has 209 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 209 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 64 |
|
31% |
| 9/10 | 68 |
|
33% |
| 8/10 | 58 |
|
28% |
| 7/10 | 16 |
|
8% |
| 6/10 | 1 |
|
0% |
| 5/10 | 1 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 1 |
|
0% |
| 1/10 | 0 |
|
0% |
88.09% Average
The raw data average (mean) for all the Marahau Sea Kayaks / MSK face-to-face reviews is 88.09% and is based on 209 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
88.97%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Hannah Campbell | 10/10 | 1522 days | 100% |
| Harriet Smith | 9/10 | 2968 days | 27% |
| Anna Wooster | 8/10 | 3006 days | 26% |
| Theo Macer | 10/10 | 3007 days | 26% |
| Alex | 9/10 | 3041 days | 25% |
| Patrick | 8/10 | 3046 days | 25% |
| Bob | 8/10 | 3049 days | 25% |
| Svenja | 8/10 | 3057 days | 25% |
| Nolwen | 9/10 | 3066 days | 25% |
| Cassandra Geyer | 10/10 | 3290 days | 21% |
| Sophia and Karen | 10/10 | 3302 days | 21% |
| gonzalo caldiz | 9/10 | 3309 days | 20% |
| Johannes Frank | 10/10 | 3317 days | 20% |
| Nancy Logan | 8/10 | 3324 days | 20% |
| Sophie Kalnymsky | 9/10 | 3341 days | 20% |
| Henry Wichler | 9/10 | 3350 days | 19% |
| Leo James | 8/10 | 3366 days | 19% |
| Philip | 10/10 | 3367 days | 19% |
| Ulrich Rix | 9/10 | 3379 days | 19% |
| Joshua Hortkorn | 7/10 | 3392 days | 18% |
| Daria and Annika | 8/10 | 3392 days | 18% |
| Anais Boileau | 8/10 | 3394 days | 18% |
| Sammy Cronin | 10/10 | 3411 days | 19% |
| Selma Krap | 8/10 | 3413 days | 18% |
| Martha Taatz | 10/10 | 3720 days | 13% |
| Liz and Alan Weathers | 9/10 | 3723 days | 12% |
| Jakub Stastny | 7/10 | 4021 days | 6% |
| Chris Handley | 8/10 | 4047 days | 6% |
| Eva-Maria Krueger | 10/10 | 4051 days | 6% |
| Ann Winter | 9/10 | 4069 days | 6% |
| Phillip | 9/10 | 4069 days | 6% |
| Vincent Schaeflier | 9/10 | 4077 days | 6% |
| Camille Gagnant | 10/10 | 4100 days | 5% |
| Anne Collet | 9/10 | 4103 days | 5% |
| Mark Wiggington | 9/10 | 4379 days | 0% |
| Nina Coopmans | 8/10 | 4385 days | 10% |
| Rey Germain | 8/10 | 4392 days | 10% |
| Yu-Ti Chu | 10/10 | 4407 days | 10% |
| Ton Martens | 10/10 | 4407 days | 10% |
| Sebastian | 10/10 | 4420 days | 10% |
| Constanze | 9/10 | 4420 days | 10% |
| Andre and Marina | 8/10 | 4449 days | 10% |
| Julien Bocherens | 10/10 | 4492 days | 10% |
| Sharon Yates | 10/10 | 4494 days | 10% |
| Stefan and Brigit and Janek | 9/10 | 4498 days | 10% |
| Oliver Kalmbach | 9/10 | 4515 days | 10% |
| Pietersen | 8/10 | 4517 days | 10% |
| Martina Posch | 10/10 | 4520 days | 10% |
| Anna Gottsch | 10/10 | 4521 days | 10% |
| Anna | 10/10 | 4748 days | 10% |
| Monika Kneidl | 10/10 | 4756 days | 10% |
| Jessica Tilly | 10/10 | 4756 days | 10% |
| Moss | 9/10 | 4766 days | 10% |
| Jill Homewood | 9/10 | 4774 days | 10% |
| Olivia Reiter | 10/10 | 4774 days | 10% |
| Ruth Har | 9/10 | 4775 days | 10% |
| Mike Wright | 10/10 | 4775 days | 10% |
| Ed Trucie | 10/10 | 4776 days | 10% |
| M Robinson | 8/10 | 4777 days | 10% |
| Stephanie Spurr | 10/10 | 4777 days | 10% |
| Melanie Friessen | 8/10 | 4783 days | 10% |
| Jochem Snyders | 9/10 | 4784 days | 10% |
| James Buryson | 7/10 | 4792 days | 9% |
| Johanna & Catrin | 8/10 | 4793 days | 10% |
| Susanne MacGyver | 7/10 | 4793 days | 9% |
| Sandra Andersen | 9/10 | 4793 days | 10% |
| Deana Peters | 8/10 | 4793 days | 10% |
| Tom Pratt | 7/10 | 4793 days | 9% |
| Rob Gill | 10/10 | 4794 days | 10% |
| Elise Violet | 8/10 | 4794 days | 10% |
| Walter & Heidi Baumann | 8/10 | 4795 days | 10% |
| Hendrik F | 9/10 | 4795 days | 10% |
| Emily Wikston | 9/10 | 4796 days | 10% |
| Nikki Bentley | 9/10 | 4796 days | 10% |
| Siegfried Krueger | 10/10 | 4797 days | 10% |
| Janet | 10/10 | 4810 days | 10% |
| CMJ | 9/10 | 4841 days | 10% |
| Julia Edman | 8/10 | 4855 days | 10% |
| Sarah Graham | 10/10 | 4888 days | 10% |
| Laura McCusker | 9/10 | 4888 days | 10% |
| Melanie Wood | 8/10 | 4888 days | 10% |
| J Bliss | 8/10 | 4902 days | 10% |
| Jack Potman | 8/10 | 5104 days | 10% |
| Lennart Lundberg | 10/10 | 5118 days | 10% |
| Katy Johnson | 8/10 | 5122 days | 10% |
| Iain Campbell | 8/10 | 5125 days | 10% |
| Susannah Eduart | 10/10 | 5127 days | 10% |
| Patrick Gloede | 9/10 | 5130 days | 10% |
| Daniel Kriecht | 10/10 | 5130 days | 10% |
| Marian | 9/10 | 5133 days | 10% |
| Marquardt and Bernd | 10/10 | 5133 days | 10% |
| Thorsten Grocholl | 9/10 | 5134 days | 10% |
| Cory Wornell | 9/10 | 5136 days | 10% |
| W Groshops | 9/10 | 5136 days | 10% |
| Aimee Pollett | 8/10 | 5137 days | 10% |
| John Mayer | 8/10 | 5137 days | 10% |
| Mr Stanley and Miss Christy | 10/10 | 5137 days | 10% |
| Marty Fey | 10/10 | 5138 days | 10% |
| Tricia Goggin | 9/10 | 5139 days | 10% |
| Jim & Suzy Ducker | 9/10 | 5140 days | 10% |
| Niklas Ronnino | 8/10 | 5145 days | 10% |
| Sue Hickman | 10/10 | 5145 days | 10% |
| Silvia Schmutz | 10/10 | 5147 days | 10% |
| Andreas Fritesche | 8/10 | 5150 days | 10% |
| Annelie & Martin | 10/10 | 5151 days | 10% |
| Ursula Scherch | 9/10 | 5151 days | 10% |
| Alexander & Stephanie | 8/10 | 5152 days | 10% |
| J Holden | 9/10 | 5153 days | 10% |
| Mr and Mrs Lambert | 10/10 | 5154 days | 10% |
| Jean-Francois Guilbault | 9/10 | 5160 days | 10% |
| Amanda Wallace | 9/10 | 5165 days | 10% |
| Diana Clipsham | 8/10 | 5166 days | 10% |
| J Thorn | 10/10 | 5166 days | 10% |
| Daniel Bogdanowitsch | 10/10 | 5166 days | 10% |
| E M Klap | 8/10 | 5166 days | 10% |
| Sandra Schneifer | 9/10 | 5166 days | 10% |
| John Balson | 10/10 | 5167 days | 10% |
| Mark Robinson | 10/10 | 5167 days | 10% |
| Gillian de Vries | 9/10 | 5168 days | 10% |
| Hemi Stein | 10/10 | 5169 days | 10% |
| C Gobl | 8/10 | 5174 days | 10% |
| Moniek Steyaert | 8/10 | 5175 days | 10% |
| Remke | 2/10 | 5176 days | 4% |
| aggiemary04 | 10/10 | 5298 days | 10% |
| Bjorn Sall | 8/10 | 5493 days | 10% |
| Benedict Fluthman | 6/10 | 5502 days | 8% |
| Peter Schmidt | 5/10 | 5512 days | 7% |
| Leonard Vans | 7/10 | 5512 days | 9% |
| Matthias A | 9/10 | 5514 days | 10% |
| Barbara & Sven | 9/10 | 5514 days | 10% |
| Jonathan Martin | 9/10 | 5515 days | 10% |
| Jan Kuenzel | 10/10 | 5518 days | 10% |
| Evelien Thijs | 8/10 | 5519 days | 10% |
| Mark | 8/10 | 5520 days | 10% |
| Hans & Huxi | 8/10 | 5520 days | 10% |
| John Mathers | 10/10 | 5521 days | 10% |
| S Bourford | 9/10 | 5521 days | 10% |
| Heike Pless | 10/10 | 5521 days | 10% |
| Henrik Plichta | 9/10 | 5521 days | 10% |
| Peter Koeck | 10/10 | 5521 days | 10% |
| Roger Trusedale | 9/10 | 5522 days | 10% |
| Neal | 10/10 | 5525 days | 10% |
| Tim Stick | 8/10 | 5526 days | 10% |
| David Hobson | 9/10 | 5532 days | 10% |
| Nikki Wood | 9/10 | 5534 days | 10% |
| van der Wakker | 8/10 | 5535 days | 10% |
| Thomas Stopp | 10/10 | 5540 days | 10% |
| Alain Deslandres | 8/10 | 5553 days | 10% |
| Honeymooners | 4/10 | 5571 days | 6% |
| balthes | 7/10 | 5585 days | 9% |
| eliertv | 7/10 | 5586 days | 9% |
| gabei | 9/10 | 5586 days | 10% |
| marcol | 10/10 | 5587 days | 10% |
| florian | 9/10 | 5587 days | 10% |
| mariak | 7/10 | 5588 days | 9% |
| Steffi Marco | 10/10 | 5606 days | 10% |
| Stephanie Steiner | 8/10 | 5606 days | 10% |
| Bert Wierzy | 7/10 | 5609 days | 9% |
| Sarah Goeckener | 7/10 | 5612 days | 9% |
| Zach | 9/10 | 5612 days | 10% |
| katharina | 7/10 | 5612 days | 9% |
| Bushbeck | 10/10 | 5612 days | 10% |
| bdevries | 9/10 | 5613 days | 10% |
| Stefanie Micheler | 10/10 | 5613 days | 10% |
| Vanessa | 9/10 | 5613 days | 10% |
| Gina Swindells | 10/10 | 5613 days | 10% |
| Elodie | 8/10 | 5613 days | 10% |
| MV Vroenhoven | 8/10 | 5617 days | 10% |
| Karen Fisher | 10/10 | 5628 days | 10% |
| Dimitry Zonnet | 9/10 | 5628 days | 10% |
| jmulrooney | 10/10 | 5632 days | 10% |
| Francesca | 8/10 | 5647 days | 10% |
| G Miller | 10/10 | 5693 days | 10% |
| muriellef | 9/10 | 5728 days | 10% |
| Andrea | 8/10 | 5766 days | 10% |
| KimC | 8/10 | 5834 days | 10% |
| BVanW | 9/10 | 5838 days | 10% |
| VirginiaR | 10/10 | 5838 days | 10% |
| AndrewL1 | 8/10 | 5838 days | 10% |
| HansH1 | 9/10 | 5841 days | 10% |
| Lisa Duin | 7/10 | 5844 days | 9% |
| Lucia Vontobel | 9/10 | 5844 days | 10% |
| LaurensD | 8/10 | 5846 days | 10% |
| Jan | 9/10 | 5863 days | 10% |
| JohannaB | 9/10 | 5865 days | 10% |
| Viola | 9/10 | 5865 days | 10% |
| Elinor Wajngot | 10/10 | 5868 days | 10% |
| Hannes Ockerman | 7/10 | 5869 days | 9% |
| FrasorK | 9/10 | 5879 days | 10% |
| HelenAustralia | 9/10 | 5879 days | 10% |
| JuliaG1 | 9/10 | 5879 days | 10% |
| Douglas | 8/10 | 5887 days | 10% |
| Eugene | 9/10 | 5887 days | 10% |
| InkenGermany | 10/10 | 5888 days | 10% |
| ralphl | 7/10 | 5890 days | 9% |
| Chris | 9/10 | 5913 days | 10% |
| Denis | 10/10 | 5915 days | 10% |
| Andie | 8/10 | 5918 days | 10% |
| Erik | 9/10 | 5918 days | 10% |
| George | 10/10 | 5922 days | 10% |
| Miranda | 8/10 | 5922 days | 10% |
| Sandy | 9/10 | 5922 days | 10% |
| Emory | 9/10 | 5930 days | 10% |
| Patrick | 10/10 | 5967 days | 10% |
| Lucy | 9/10 | 5976 days | 10% |
| Masako | 10/10 | 5980 days | 10% |
| NeeleO | 8/10 | 5997 days | 10% |
| mark_mientjes | 10/10 | 6009 days | 10% |
| Tom van Ommen | 10/10 | 6009 days | 10% |
| Nathan | 10/10 | 6019 days | 10% |
| Sune | 9/10 | 6035 days | 10% |
| Allison Hosley | 10/10 | 6045 days | 10% |
| Brent Scanlan | 10/10 | 6188 days | 10% |
| Marian Mckinney | 5/10 | 6239 days | 7% |
| Steven | 8/10 | 6243 days | 10% |
| Brendan Marshall | 9/10 | 6251 days | 10% |
| Damien Marshall | 8/10 | 6251 days | 10% |
| Roman | 7/10 | 6257 days | 9% |
| ranker_851 | 9/10 | 6257 days | 10% |
| Vaclaf | 8/10 | 6257 days | 10% |
| Alex | 10/10 | 6274 days | 10% |
| Anneli | 8/10 | 6294 days | 10% |
| Shelley | 10/10 | 6553 days | 10% |
| John | 10/10 | 6576 days | 10% |
| Jonas | 8/10 | 6581 days | 10% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Marahau Sea Kayaks / MSK experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-3.70% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 61 days. However the Marahau Sea Kayaks / MSK experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Marahau Sea Kayaks / MSK experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.65% |
| 198 | -3.66% |
| 199 | -3.68% |
| 200 | -3.70% |
| 201 | -3.72% |
| 202 | -3.74% |
| 203 | -3.76% |
| … | … |
Balancing Adjustment
1.77% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
87%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.