Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Marahau Sea Kayaks / MSK.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Marahau Sea Kayaks / MSK
Valid Reviews
225 Valid Reviews
The Marahau Sea Kayaks / MSK experience has a total of 225 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 225 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 73 |
|
32% |
| 9/10 | 72 |
|
32% |
| 8/10 | 59 |
|
26% |
| 7/10 | 16 |
|
7% |
| 6/10 | 1 |
|
0% |
| 5/10 | 2 |
|
1% |
| 4/10 | 1 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 1 |
|
0% |
| 1/10 | 0 |
|
0% |
88.18% Average
The raw data average (mean) for all the Marahau Sea Kayaks / MSK valid reviews is 88.18% and is based on 225 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
209 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 225 valid reviews, the experience has 209 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 209 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 64 |
|
31% |
| 9/10 | 68 |
|
33% |
| 8/10 | 58 |
|
28% |
| 7/10 | 16 |
|
8% |
| 6/10 | 1 |
|
0% |
| 5/10 | 1 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 1 |
|
0% |
| 1/10 | 0 |
|
0% |
88.09% Average
The raw data average (mean) for all the Marahau Sea Kayaks / MSK face-to-face reviews is 88.09% and is based on 209 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
89.20%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Hannah Campbell | 10/10 | 1323 days | 100% |
| Harriet Smith | 9/10 | 2769 days | 16% |
| Anna Wooster | 8/10 | 2807 days | 15% |
| Theo Macer | 10/10 | 2808 days | 15% |
| Alex | 9/10 | 2842 days | 15% |
| Patrick | 8/10 | 2847 days | 15% |
| Bob | 8/10 | 2850 days | 15% |
| Svenja | 8/10 | 2858 days | 15% |
| Nolwen | 9/10 | 2867 days | 15% |
| Cassandra Geyer | 10/10 | 3091 days | 13% |
| Sophia and Karen | 10/10 | 3103 days | 12% |
| gonzalo caldiz | 9/10 | 3110 days | 12% |
| Johannes Frank | 10/10 | 3118 days | 12% |
| Nancy Logan | 8/10 | 3125 days | 12% |
| Sophie Kalnymsky | 9/10 | 3142 days | 12% |
| Henry Wichler | 9/10 | 3151 days | 12% |
| Leo James | 8/10 | 3167 days | 11% |
| Philip | 10/10 | 3168 days | 12% |
| Ulrich Rix | 9/10 | 3181 days | 11% |
| Joshua Hortkorn | 7/10 | 3193 days | 11% |
| Daria and Annika | 8/10 | 3193 days | 11% |
| Anais Boileau | 8/10 | 3195 days | 11% |
| Sammy Cronin | 10/10 | 3212 days | 11% |
| Selma Krap | 8/10 | 3214 days | 11% |
| Martha Taatz | 10/10 | 3521 days | 8% |
| Liz and Alan Weathers | 9/10 | 3524 days | 8% |
| Jakub Stastny | 7/10 | 3822 days | 5% |
| Chris Handley | 8/10 | 3848 days | 5% |
| Eva-Maria Krueger | 10/10 | 3852 days | 5% |
| Ann Winter | 9/10 | 3870 days | 5% |
| Phillip | 9/10 | 3870 days | 5% |
| Vincent Schaeflier | 9/10 | 3878 days | 4% |
| Camille Gagnant | 10/10 | 3901 days | 4% |
| Anne Collet | 9/10 | 3904 days | 4% |
| Mark Wiggington | 9/10 | 4180 days | 1% |
| Nina Coopmans | 8/10 | 4186 days | 1% |
| Rey Germain | 8/10 | 4193 days | 1% |
| Yu-Ti Chu | 10/10 | 4208 days | 1% |
| Ton Martens | 10/10 | 4208 days | 1% |
| Sebastian | 10/10 | 4221 days | 1% |
| Constanze | 9/10 | 4221 days | 1% |
| Andre and Marina | 8/10 | 4250 days | 1% |
| Julien Bocherens | 10/10 | 4293 days | 0% |
| Sharon Yates | 10/10 | 4295 days | 0% |
| Stefan and Brigit and Janek | 9/10 | 4299 days | 0% |
| Oliver Kalmbach | 9/10 | 4316 days | 0% |
| Pietersen | 8/10 | 4318 days | 0% |
| Martina Posch | 10/10 | 4321 days | 0% |
| Anna Gottsch | 10/10 | 4322 days | 0% |
| Anna | 10/10 | 4549 days | 5% |
| Monika Kneidl | 10/10 | 4557 days | 5% |
| Jessica Tilly | 10/10 | 4557 days | 5% |
| Moss | 9/10 | 4567 days | 5% |
| Jill Homewood | 9/10 | 4575 days | 5% |
| Olivia Reiter | 10/10 | 4575 days | 5% |
| Ruth Har | 9/10 | 4576 days | 5% |
| Mike Wright | 10/10 | 4576 days | 5% |
| Ed Trucie | 10/10 | 4577 days | 5% |
| M Robinson | 8/10 | 4578 days | 4% |
| Stephanie Spurr | 10/10 | 4578 days | 5% |
| Melanie Friessen | 8/10 | 4584 days | 4% |
| Jochem Snyders | 9/10 | 4585 days | 5% |
| James Buryson | 7/10 | 4593 days | 4% |
| Johanna & Catrin | 8/10 | 4594 days | 4% |
| Susanne MacGyver | 7/10 | 4594 days | 4% |
| Sandra Andersen | 9/10 | 4594 days | 5% |
| Deana Peters | 8/10 | 4594 days | 4% |
| Tom Pratt | 7/10 | 4594 days | 4% |
| Rob Gill | 10/10 | 4595 days | 5% |
| Elise Violet | 8/10 | 4595 days | 4% |
| Walter & Heidi Baumann | 8/10 | 4596 days | 4% |
| Hendrik F | 9/10 | 4596 days | 5% |
| Emily Wikston | 9/10 | 4597 days | 5% |
| Nikki Bentley | 9/10 | 4597 days | 5% |
| Siegfried Krueger | 10/10 | 4598 days | 5% |
| Janet | 10/10 | 4611 days | 5% |
| CMJ | 9/10 | 4642 days | 5% |
| Julia Edman | 8/10 | 4656 days | 4% |
| Sarah Graham | 10/10 | 4689 days | 5% |
| Laura McCusker | 9/10 | 4689 days | 5% |
| Melanie Wood | 8/10 | 4689 days | 4% |
| J Bliss | 8/10 | 4703 days | 4% |
| Jack Potman | 8/10 | 4905 days | 4% |
| Lennart Lundberg | 10/10 | 4919 days | 5% |
| Katy Johnson | 8/10 | 4923 days | 4% |
| Iain Campbell | 8/10 | 4926 days | 4% |
| Susannah Eduart | 10/10 | 4928 days | 5% |
| Patrick Gloede | 9/10 | 4931 days | 5% |
| Daniel Kriecht | 10/10 | 4931 days | 5% |
| Marian | 9/10 | 4934 days | 5% |
| Marquardt and Bernd | 10/10 | 4934 days | 5% |
| Thorsten Grocholl | 9/10 | 4935 days | 5% |
| Cory Wornell | 9/10 | 4937 days | 5% |
| W Groshops | 9/10 | 4937 days | 5% |
| Aimee Pollett | 8/10 | 4938 days | 4% |
| John Mayer | 8/10 | 4938 days | 4% |
| Mr Stanley and Miss Christy | 10/10 | 4938 days | 5% |
| Marty Fey | 10/10 | 4939 days | 5% |
| Tricia Goggin | 9/10 | 4940 days | 5% |
| Jim & Suzy Ducker | 9/10 | 4941 days | 5% |
| Niklas Ronnino | 8/10 | 4946 days | 4% |
| Sue Hickman | 10/10 | 4946 days | 5% |
| Silvia Schmutz | 10/10 | 4948 days | 5% |
| Andreas Fritesche | 8/10 | 4951 days | 4% |
| Annelie & Martin | 10/10 | 4952 days | 5% |
| Ursula Scherch | 9/10 | 4952 days | 5% |
| Alexander & Stephanie | 8/10 | 4953 days | 4% |
| J Holden | 9/10 | 4954 days | 5% |
| Mr and Mrs Lambert | 10/10 | 4955 days | 5% |
| Jean-Francois Guilbault | 9/10 | 4961 days | 5% |
| Amanda Wallace | 9/10 | 4966 days | 5% |
| Diana Clipsham | 8/10 | 4967 days | 4% |
| J Thorn | 10/10 | 4967 days | 5% |
| Daniel Bogdanowitsch | 10/10 | 4967 days | 5% |
| E M Klap | 8/10 | 4967 days | 4% |
| Sandra Schneifer | 9/10 | 4967 days | 5% |
| John Balson | 10/10 | 4968 days | 5% |
| Mark Robinson | 10/10 | 4968 days | 5% |
| Gillian de Vries | 9/10 | 4969 days | 5% |
| Hemi Stein | 10/10 | 4970 days | 5% |
| C Gobl | 8/10 | 4975 days | 4% |
| Moniek Steyaert | 8/10 | 4976 days | 4% |
| Remke | 2/10 | 4977 days | 2% |
| aggiemary04 | 10/10 | 5099 days | 5% |
| Bjorn Sall | 8/10 | 5294 days | 4% |
| Benedict Fluthman | 6/10 | 5303 days | 4% |
| Peter Schmidt | 5/10 | 5313 days | 3% |
| Leonard Vans | 7/10 | 5313 days | 4% |
| Matthias A | 9/10 | 5315 days | 5% |
| Barbara & Sven | 9/10 | 5315 days | 5% |
| Jonathan Martin | 9/10 | 5316 days | 5% |
| Jan Kuenzel | 10/10 | 5319 days | 5% |
| Evelien Thijs | 8/10 | 5320 days | 4% |
| Mark | 8/10 | 5321 days | 4% |
| Hans & Huxi | 8/10 | 5321 days | 4% |
| John Mathers | 10/10 | 5322 days | 5% |
| S Bourford | 9/10 | 5322 days | 5% |
| Heike Pless | 10/10 | 5322 days | 5% |
| Henrik Plichta | 9/10 | 5322 days | 5% |
| Peter Koeck | 10/10 | 5322 days | 5% |
| Roger Trusedale | 9/10 | 5323 days | 5% |
| Neal | 10/10 | 5326 days | 5% |
| Tim Stick | 8/10 | 5327 days | 4% |
| David Hobson | 9/10 | 5333 days | 5% |
| Nikki Wood | 9/10 | 5335 days | 5% |
| van der Wakker | 8/10 | 5336 days | 4% |
| Thomas Stopp | 10/10 | 5341 days | 5% |
| Alain Deslandres | 8/10 | 5354 days | 4% |
| Honeymooners | 4/10 | 5372 days | 3% |
| balthes | 7/10 | 5386 days | 4% |
| eliertv | 7/10 | 5387 days | 4% |
| gabei | 9/10 | 5387 days | 5% |
| marcol | 10/10 | 5388 days | 5% |
| florian | 9/10 | 5388 days | 5% |
| mariak | 7/10 | 5389 days | 4% |
| Steffi Marco | 10/10 | 5407 days | 5% |
| Stephanie Steiner | 8/10 | 5407 days | 4% |
| Bert Wierzy | 7/10 | 5410 days | 4% |
| Sarah Goeckener | 7/10 | 5413 days | 4% |
| Zach | 9/10 | 5413 days | 5% |
| katharina | 7/10 | 5413 days | 4% |
| Bushbeck | 10/10 | 5413 days | 5% |
| bdevries | 9/10 | 5414 days | 5% |
| Stefanie Micheler | 10/10 | 5414 days | 5% |
| Vanessa | 9/10 | 5414 days | 5% |
| Gina Swindells | 10/10 | 5414 days | 5% |
| Elodie | 8/10 | 5414 days | 4% |
| MV Vroenhoven | 8/10 | 5418 days | 4% |
| Karen Fisher | 10/10 | 5429 days | 5% |
| Dimitry Zonnet | 9/10 | 5429 days | 5% |
| jmulrooney | 10/10 | 5433 days | 5% |
| Francesca | 8/10 | 5448 days | 4% |
| G Miller | 10/10 | 5494 days | 5% |
| muriellef | 9/10 | 5529 days | 5% |
| Andrea | 8/10 | 5567 days | 4% |
| KimC | 8/10 | 5635 days | 4% |
| BVanW | 9/10 | 5639 days | 5% |
| VirginiaR | 10/10 | 5639 days | 5% |
| AndrewL1 | 8/10 | 5639 days | 4% |
| HansH1 | 9/10 | 5642 days | 5% |
| Lisa Duin | 7/10 | 5645 days | 4% |
| Lucia Vontobel | 9/10 | 5645 days | 5% |
| LaurensD | 8/10 | 5647 days | 4% |
| Jan | 9/10 | 5665 days | 5% |
| JohannaB | 9/10 | 5666 days | 5% |
| Viola | 9/10 | 5666 days | 5% |
| Elinor Wajngot | 10/10 | 5669 days | 5% |
| Hannes Ockerman | 7/10 | 5670 days | 4% |
| FrasorK | 9/10 | 5680 days | 5% |
| HelenAustralia | 9/10 | 5680 days | 5% |
| JuliaG1 | 9/10 | 5680 days | 5% |
| Douglas | 8/10 | 5689 days | 4% |
| Eugene | 9/10 | 5689 days | 5% |
| InkenGermany | 10/10 | 5689 days | 5% |
| ralphl | 7/10 | 5691 days | 4% |
| Chris | 9/10 | 5714 days | 5% |
| Denis | 10/10 | 5716 days | 5% |
| Andie | 8/10 | 5719 days | 4% |
| Erik | 9/10 | 5719 days | 5% |
| George | 10/10 | 5724 days | 5% |
| Miranda | 8/10 | 5724 days | 4% |
| Sandy | 9/10 | 5724 days | 5% |
| Emory | 9/10 | 5732 days | 5% |
| Patrick | 10/10 | 5769 days | 5% |
| Lucy | 9/10 | 5778 days | 5% |
| Masako | 10/10 | 5782 days | 5% |
| NeeleO | 8/10 | 5798 days | 4% |
| mark_mientjes | 10/10 | 5810 days | 5% |
| Tom van Ommen | 10/10 | 5810 days | 5% |
| Nathan | 10/10 | 5820 days | 5% |
| Sune | 9/10 | 5836 days | 5% |
| Allison Hosley | 10/10 | 5846 days | 5% |
| Brent Scanlan | 10/10 | 5989 days | 5% |
| Marian Mckinney | 5/10 | 6040 days | 3% |
| Steven | 8/10 | 6044 days | 4% |
| Brendan Marshall | 9/10 | 6052 days | 5% |
| Damien Marshall | 8/10 | 6052 days | 4% |
| Roman | 7/10 | 6058 days | 4% |
| ranker_851 | 9/10 | 6058 days | 5% |
| Vaclaf | 8/10 | 6058 days | 4% |
| Alex | 10/10 | 6075 days | 5% |
| Anneli | 8/10 | 6095 days | 4% |
| Shelley | 10/10 | 6354 days | 5% |
| John | 10/10 | 6377 days | 5% |
| Jonas | 8/10 | 6382 days | 4% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Marahau Sea Kayaks / MSK experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-2.96% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 77 days. However the Marahau Sea Kayaks / MSK experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Marahau Sea Kayaks / MSK experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -2.92% |
| 198 | -2.93% |
| 199 | -2.95% |
| 200 | -2.96% |
| 201 | -2.98% |
| 202 | -2.99% |
| 203 | -3.01% |
| … | … |
Balancing Adjustment
1.59% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
88%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.