Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Okarito Kiwi Tours.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
198 Valid Reviews
The Okarito Kiwi Tours experience has a total of 200 reviews. There are 198 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 198 valid reviews:
Rating | Count | Percentage | |
---|---|---|---|
10/10 | 184 |
|
93% |
9/10 | 10 |
|
5% |
8/10 | 2 |
|
1% |
7/10 | 0 |
|
0% |
6/10 | 0 |
|
0% |
5/10 | 1 |
|
1% |
4/10 | 0 |
|
0% |
3/10 | 0 |
|
0% |
2/10 | 1 |
|
1% |
1/10 | 0 |
|
0% |
98.64% Average
The raw data average (mean) for all the Okarito Kiwi Tours valid reviews is 98.64% and is based on 198 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
11 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 198 valid reviews, the experience has 11 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 11 face-to-face reviews:
Rating | Count | Percentage | |
---|---|---|---|
10/10 | 7 |
|
64% |
9/10 | 2 |
|
18% |
8/10 | 2 |
|
18% |
7/10 | 0 |
|
0% |
6/10 | 0 |
|
0% |
5/10 | 0 |
|
0% |
4/10 | 0 |
|
0% |
3/10 | 0 |
|
0% |
2/10 | 0 |
|
0% |
1/10 | 0 |
|
0% |
94.55% Average
The raw data average (mean) for all the Okarito Kiwi Tours face-to-face reviews is 94.55% and is based on 11 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
98.42%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
Reviewer | Rating | Age | Relative Weight |
---|---|---|---|
Havard and Carolyn | 10/10 | 408 days | 100% |
Amanda Burns | 2/10 | 1838 days | 2% |
Raphaele | 10/10 | 2265 days | 4% |
Erika Rosenfeld | 5/10 | 2539 days | 3% |
Rob Wiedenmann | 10/10 | 2567 days | 4% |
Leonie Aulbers | 10/10 | 2647 days | 4% |
Terry Kirkhope | 9/10 | 2659 days | 4% |
Lars Grosse | 10/10 | 2878 days | 2% |
Melanie and Pascal | 9/10 | 2908 days | 2% |
Ian Reid | 10/10 | 2963 days | 3% |
Ben Jackson | 10/10 | 2994 days | 3% |
dkr | 10/10 | 2994 days | 3% |
Pete Russell | 10/10 | 3390 days | 2% |
Bryce Hain | 10/10 | 3421 days | 2% |
Mica&Inspector | 10/10 | 3635 days | 2% |
Lois Harter | 10/10 | 3694 days | 1% |
Dennis Seijts | 10/10 | 3725 days | 1% |
Craig Steed | 10/10 | 3725 days | 1% |
Patrick_Mirta | 10/10 | 3755 days | 1% |
Jana Ahrens | 10/10 | 3786 days | 1% |
Joerg_and_Susan | 10/10 | 4001 days | 1% |
K P | 10/10 | 4029 days | 1% |
Arjun Chandna | 10/10 | 4029 days | 1% |
Paul I | 10/10 | 4029 days | 1% |
Terry Seaman | 10/10 | 4029 days | 1% |
Marilyn Cossey | 10/10 | 4029 days | 1% |
Ludvig Fagerstrom | 10/10 | 4048 days | 0% |
Johanna Bak | 10/10 | 4048 days | 0% |
John Gray | 10/10 | 4059 days | 1% |
doris parker | 10/10 | 4060 days | 1% |
Andrew Lowton | 10/10 | 4060 days | 1% |
Stephan Tegtmeier | 10/10 | 4060 days | 1% |
Joyce Davidse | 10/10 | 4060 days | 1% |
ben de with | 10/10 | 4091 days | 1% |
Jennifer Valder | 10/10 | 4091 days | 1% |
anemone678 | 10/10 | 4091 days | 1% |
Michael | 10/10 | 4091 days | 1% |
Pam&Steve | 10/10 | 4091 days | 1% |
Götz Winguth | 10/10 | 4091 days | 1% |
François | 10/10 | 4121 days | 0% |
Adam Moore | 10/10 | 4152 days | 0% |
birderdavid | 10/10 | 4181 days | 0% |
Murray Lord | 10/10 | 4181 days | 0% |
Andrea Thiemann | 10/10 | 4181 days | 0% |
kellie francis | 10/10 | 4304 days | 0% |
Johanna Loehlein | 10/10 | 4335 days | 0% |
Rhys Bowen | 10/10 | 4335 days | 0% |
Erica Emes | 10/10 | 4394 days | 1% |
Kat88 | 10/10 | 4394 days | 1% |
antje fricke | 10/10 | 4394 days | 1% |
Michaela A. | 10/10 | 4425 days | 1% |
MartinJ | 10/10 | 4425 days | 1% |
Andrea Wollmann | 10/10 | 4443 days | 1% |
Romain_Emilie | 10/10 | 4456 days | 1% |
lej | 10/10 | 4486 days | 1% |
mneise | 10/10 | 4486 days | 1% |
annaterc | 10/10 | 4517 days | 1% |
kjredstart | 10/10 | 4517 days | 1% |
emptybeach | 10/10 | 4577 days | 1% |
dag | 10/10 | 4577 days | 1% |
tonydoy | 10/10 | 4608 days | 1% |
MJB | 10/10 | 4608 days | 1% |
chk | 9/10 | 4700 days | 1% |
melemele | 10/10 | 4700 days | 1% |
evasch | 10/10 | 4700 days | 1% |
batzi | 10/10 | 4700 days | 1% |
Thorsten | 10/10 | 4731 days | 1% |
Marjie905 | 10/10 | 4731 days | 1% |
garycrusan | 10/10 | 4731 days | 1% |
bongo_travellers | 10/10 | 4731 days | 1% |
prbkiwi | 10/10 | 4760 days | 1% |
sav | 10/10 | 4760 days | 1% |
Ritchie | 10/10 | 4760 days | 1% |
DavidLim | 10/10 | 4760 days | 1% |
Phyl_Dave | 9/10 | 4760 days | 1% |
suzanna | 10/10 | 4760 days | 1% |
KandJ | 10/10 | 4791 days | 1% |
magpiemareth | 9/10 | 4791 days | 1% |
cpope | 10/10 | 4791 days | 1% |
jbunn185 | 10/10 | 4791 days | 1% |
jenny_a | 10/10 | 4791 days | 1% |
Trace | 10/10 | 4822 days | 1% |
eboese | 10/10 | 4822 days | 1% |
trentworr | 10/10 | 4822 days | 1% |
topshotone | 10/10 | 4822 days | 1% |
thomasW346 | 10/10 | 4822 days | 1% |
dgi3005 | 10/10 | 4852 days | 1% |
willemenlilian | 10/10 | 4852 days | 1% |
Sander | 10/10 | 4852 days | 1% |
David47 | 10/10 | 4883 days | 1% |
taffski | 10/10 | 4883 days | 1% |
justus | 10/10 | 4883 days | 1% |
thebraininjane | 10/10 | 4883 days | 1% |
Susi_Lars | 10/10 | 4912 days | 1% |
pepette31 | 10/10 | 4912 days | 1% |
jenckes | 10/10 | 4912 days | 1% |
Louise Bush | 10/10 | 4912 days | 1% |
damaca | 10/10 | 4912 days | 1% |
KatieW85 | 10/10 | 4943 days | 1% |
Fuzziefay | 10/10 | 4943 days | 1% |
northernbird7 | 10/10 | 4943 days | 1% |
Garlu | 10/10 | 4943 days | 1% |
EvaandJulian11 | 10/10 | 4974 days | 1% |
jasmin | 10/10 | 5004 days | 1% |
Jasmin Loeffler | 10/10 | 5041 days | 1% |
B_mckenz118 | 10/10 | 5066 days | 1% |
JennyAndFelix | 10/10 | 5066 days | 1% |
K4thy | 10/10 | 5066 days | 1% |
topsy08 | 10/10 | 5066 days | 1% |
kyle802 | 10/10 | 5066 days | 1% |
alangshaw | 10/10 | 5066 days | 1% |
Snowythecat | 10/10 | 5066 days | 1% |
JenandHeinz | 10/10 | 5066 days | 1% |
David Taylor | 8/10 | 5071 days | 1% |
Judith | 9/10 | 5083 days | 1% |
geoffbutton | 10/10 | 5097 days | 1% |
Chouchat | 10/10 | 5097 days | 1% |
Binita | 10/10 | 5097 days | 1% |
CynthiaPeng | 10/10 | 5097 days | 1% |
jlgavin | 10/10 | 5097 days | 1% |
Sven | 10/10 | 5112 days | 1% |
Teknik151 | 10/10 | 5125 days | 1% |
Seonaid | 10/10 | 5125 days | 1% |
chrisbell | 10/10 | 5156 days | 1% |
mnm | 10/10 | 5156 days | 1% |
MikeG | 10/10 | 5156 days | 1% |
ThomasHarley | 9/10 | 5156 days | 1% |
martin_kohls | 10/10 | 5156 days | 1% |
jms73 | 10/10 | 5156 days | 1% |
Bjorn1 | 10/10 | 5156 days | 1% |
nzhoneymoon2010 | 10/10 | 5187 days | 1% |
Anja_Chris | 10/10 | 5187 days | 1% |
Barbara | 10/10 | 5217 days | 1% |
Birderdave | 10/10 | 5217 days | 1% |
gbanddennymac | 10/10 | 5217 days | 1% |
Wendy | 10/10 | 5217 days | 1% |
Zorni | 10/10 | 5217 days | 1% |
Vanellus01 | 10/10 | 5217 days | 1% |
BrentCain | 10/10 | 5248 days | 1% |
dantunder | 10/10 | 5248 days | 1% |
SergeiNZ | 10/10 | 5308 days | 1% |
PaulJames | 10/10 | 5308 days | 1% |
jakepconcordiaUSA | 10/10 | 5339 days | 1% |
mozell | 10/10 | 5339 days | 1% |
France_s | 10/10 | 5369 days | 1% |
nicovm26 | 10/10 | 5431 days | 1% |
Cbarrass | 10/10 | 5431 days | 1% |
Marcia & Bruce | 10/10 | 5452 days | 1% |
Keith Martin | 10/10 | 5462 days | 1% |
Mike & Kirsty Wilmott | 10/10 | 5462 days | 1% |
susanne brighouse | 10/10 | 5490 days | 1% |
soldenborg | 10/10 | 5490 days | 1% |
Linley Faulkner | 10/10 | 5490 days | 1% |
DavidLapointe | 10/10 | 5490 days | 1% |
Stephanie K | 8/10 | 5503 days | 1% |
JamesWatson_1 | 10/10 | 5521 days | 1% |
Jytte | 10/10 | 5521 days | 1% |
Korky | 10/10 | 5521 days | 1% |
wueppke | 10/10 | 5521 days | 1% |
Jim Scarff | 10/10 | 5521 days | 1% |
Tim Hawley | 10/10 | 5552 days | 1% |
Nancy | 10/10 | 5552 days | 1% |
Peter Williams | 10/10 | 5552 days | 1% |
AndyL | 10/10 | 5552 days | 1% |
Duncan Watson | 10/10 | 5582 days | 1% |
ajsivers | 10/10 | 5582 days | 1% |
memphis_T | 10/10 | 5582 days | 1% |
TonyS | 10/10 | 5582 days | 1% |
snodge | 10/10 | 5582 days | 1% |
DaveWilliamson | 10/10 | 5582 days | 1% |
Kathleen Kealey | 10/10 | 5613 days | 1% |
Beth Lenoble | 10/10 | 5613 days | 1% |
Rachel Smith | 10/10 | 5613 days | 1% |
Jonathan Manson | 10/10 | 5613 days | 1% |
Gerry Richards | 10/10 | 5613 days | 1% |
Pedro Menendez | 10/10 | 5613 days | 1% |
siui | 9/10 | 5642 days | 1% |
Kristen Smith | 10/10 | 5642 days | 1% |
Erik Forsyth | 10/10 | 5673 days | 1% |
ash cotter | 10/10 | 5673 days | 1% |
David | 10/10 | 5796 days | 1% |
Nicola Illsley | 10/10 | 5796 days | 1% |
harryjarv | 10/10 | 5827 days | 1% |
Jill | 10/10 | 5853 days | 1% |
Linda319 | 10/10 | 5886 days | 1% |
jason grundy | 10/10 | 5896 days | 1% |
Heidi Grether | 10/10 | 5907 days | 1% |
dkluza | 10/10 | 5917 days | 1% |
Jeff | 10/10 | 5917 days | 1% |
angelacass | 10/10 | 5944 days | 1% |
Robert Hutchinson | 10/10 | 5947 days | 1% |
hypercritic | 10/10 | 6001 days | 1% |
Tipene | 10/10 | 6011 days | 1% |
richardr | 10/10 | 6077 days | 1% |
amh | 9/10 | 6084 days | 1% |
belle | 10/10 | 6087 days | 1% |
Karen | 9/10 | 6087 days | 1% |
rh8mpo | 10/10 | 6088 days | 1% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Okarito Kiwi Tours experience has plenty of reviews and does not meet the criteria for any adjustment.
-4.15% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 52 days. However the Okarito Kiwi Tours experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Okarito Kiwi Tours experience has been adjusted for 200 days. Adjustments are according to the following table.
Days | Adjustment |
---|---|
… | … |
197 | -4.09% |
198 | -4.11% |
199 | -4.13% |
200 | -4.15% |
201 | -4.18% |
202 | -4.20% |
203 | -4.22% |
… | … |
0.51% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
95%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.